EDGE (www.edgescore.com) is expanding credit access for consumers unserved and underserved by traditional credit reports and scores. Over 100 million Americans can’t borrow at mainstream rates because they’re credit invisible, unscoreable by conventional standards, or rated below prime by traditional risk methods. Armed with powerful insights from open banking data and the leading cashflow underwriting data lake, EDGE is disrupting consumer credit risk assessment which hasn’t changed much since the big credit bureaus were actually giant file drawers.
Our business is at an inflection point where we’ve proven the platform’s value with early adopters and are rapidly scaling across key verticals. As part of this ramp-up, EDGE is hiring an entrepreneurial and versatile Marketing Manager to execute on all aspects of our marketing roadmap. We have a number of initiatives in-flight or planned where you’ll take the baton to accelerate and elevate EDGE’s branding, messaging, content, and resultant lead generation.
From day one, EDGE’s Marketing Manager will own end-to-end ideation and implementation for a significant portion of our thought leadership, sales collateral, event planning, social media, and more. You’ll join the team with considerable functional and industry expertise but can expect to learn even more on the job as we discover together which tools and tactics are most effective for growing the business. In this role you’ll primarily be a “doer” with accountability for velocity without compromising quality, but from the outset you’ll be a thought partner to our leadership team with the intellectual horsepower to become the “thinker” and ultimately head EDGE’s marketing function.
Key Responsibilities:
- Drive key marketing initiatives with autonomy
- Partner with Sales and Product counterparts to understand customer needs, relevant solutions, and effective positioning/messaging of EDGE’s value proposition
- Develop programmatic, technology-enabled execution for marketing campaigns across channels
- Leverage internal and external resources for copywriting, design, and other content creation then distribution
- Update and eventually own EDGE’s marketing roadmap, budget, and KPI reporting
- Influence go-to-market motion across the sales funnel
Requirements:
- 5+ years B2B marketing experience
- On-the-job familiarity with consumer credit underwriting and alternative data
- First-rate business writing skills to develop crisp, compelling content from scratch
- Eye for design to create visually appealing web content, sales collateral, and other graphics, both independently and leveraging all available resources
- Working knowledge or ability to self-teach tools including but not limited to HubSpot, Canva, WordPress, Webflow, Recraft, and more
- Growth mindset with the energy, passion, and drive to learn and build our business with the stewardship of an owner
Benefits:
- Competitive salary and benefits package
- Fun, fast-paced work environment
- Dynamic start-up culture
- Ability to make an immediate impact in a growth stage company
- Convenient downtown Chicago office located in the heart of the city
- Equal opportunity employer
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Top Skills
What We Do
EDGE is a data and analytics platform that harnesses bank transaction data to measure consumer credit risk. Founded in 2021, EDGE is part of a larger family of FinTech brands that sits underneath our parent company, NinjaHoldings (www.ninjaholding.com). NinjaHoldings’ brands also include CreditNinja, an online consumer lending business, and NinjaCard, a neobanking platform focused on consumers in the emerging credit space.
At our core, Edge is a cash flow bureau (versus a credit bureau). We have proprietary technology and data sets that allow us to extract predictive features from granular bank transaction data and measure the risk of a consumer. Our solutions are built on a massive data lake that uniquely combines performance data from over $500 million in loans with over 4 billion consumer-permissioned bank transactions, an “edge” that can only be replicated at considerable time and cost. We believe that we provide a benefit to lenders and consumers by providing a more accurate financial picture of consumers who are overlooked, or incorrectly scored by the traditional bureaus, ultimately opening up access to fairer, more accurately priced credit.
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