Marketing Manager

Posted 16 Days Ago
Hiring Remotely in United States
Remote
Mid level
Software • Cryptocurrency
The Role
The Marketing Manager at Synthetix will develop and execute marketing strategies to enhance brand visibility and user adoption, manage community engagement, oversee content creation, and analyze metrics to optimize marketing initiatives while collaborating with cross-functional teams.
Summary Generated by Built In

Join the Synthetix Core Contributor community as a Marketing Manager and help shape the narrative of the future of DeFi. This role is remote, the candidate would ideally be based in the US time zone.

Synthetix is an open-source derivatives liquidity protocol on Ethereum, Optimism, and Base, enabling collateral on-chain to back stablecoins, spot synthetic assets, perpetual futures markets, and more. With over $60B in volume generated through Synthetix Perps and rapid scaling through cross-chain deployments, the protocol is at the forefront of decentralized finance innovation.

The Marketing Manager will play a pivotal role in driving brand awareness, fostering community engagement, and ensuring Synthetix’s position as a leader in the DeFi ecosystem. You’ll collaborate with a passionate team working on cutting-edge technology, including thriving ecosystem projects.

We value startup culture – we iterate quickly, test frequently, and automate wherever possible. As a Marketing Manager, you’ll have the opportunity to craft compelling campaigns and strategies that resonate with a global audience, inspiring developers, users, and partners to engage with the Synthetix ecosystem.

Key Responsibilities

  • Develop and execute comprehensive marketing strategies to increase brand visibility and user adoption.
  • Manage community engagement across multiple platforms, fostering meaningful interactions and building trust.
  • Oversee content creation, including blogs, social media, newsletters, and multimedia campaigns, ensuring alignment with the Synthetix brand voice.
  • Collaborate with ecosystem projects to promote integrations, events, and key protocol updates.
  • Analyze marketing metrics to assess campaign effectiveness and optimize future initiatives.
  • Coordinate with cross-functional teams, including engineering, product, and business development, to align marketing efforts with strategic goals.

Ideal Candidate has:

  • Proven experience in marketing, preferably in the blockchain, DeFi, or technology sector.
  • Exceptional communication and storytelling skills, with a demonstrated ability to simplify complex concepts for a broad audience.
  • Strong understanding of decentralized finance, Ethereum, and blockchain ecosystems.
  • Experience managing social media channels, content creation, and community engagement in a tech environment.
  • Analytical mindset with the ability to interpret data and derive actionable insights.
  • Passion for startups, innovation, and the evolving world of crypto.

Synthetix Offers:

  • Monthly stipends in USDC.
  • Incentives package in SNX.
  • A global platform to showcase your work.
  • Connect you to a thriving community.
  • Travel expenses covered for international events and offsites.
  • A welcoming, collaborative work culture.

If the above sounds exciting and you’d like to talk with the team, apply and make sure to attach your CV and a link to your previous work/portfolio.


The Company
Sydney, New South Wales
30 Employees
On-site Workplace
Year Founded: 1969

What We Do

Synthetix is a derivatives liquidity protocol providing the backbone for derivatives trading in DeFi

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