Sr. Marketing Manager

About SOCKET

SOCKET is the first chain abstraction protocol. SOCKET was founded in 2022 with the mission to solve increasing fragmentation between rollups and chains.

Over the last 2 years, SOCKET has facilitated over $15bn in volumes. SOCKET is leveraged by the top protocols & applications in the space like Metamask, Coinbase, Rabby, OpenSea, Aevo, Matcha & more.

SOCKET is looking for a Sr. Marketing Manager to focus on driving awareness for our protocol. As a Marketing Manager, you will own planning and execution for all kinds of campaigns including product launches, ecosystem marketing & more.

Role & Responsibilities

• Develop and execute marketing initiatives to expand our brand and narratives. You will drive all kinds of marketing initiatives including product launches & co-marketing.
• Collaborate with internal teams (engineering, design, business development) to ensure cohesive messaging and successful product launches.
• Work extensively with external stakeholders like partners & ecosystem to plan & execute successful co-marketing campaigns
• Build and nurture relationships with SOCKET ecosystem teams to understand their needs and help them succeed on their chain abstraction GTM
• Be the creative force within the marketing team to ideate campaigns based on the messaging and narratives we want to drive
• Analyze and measure the effectiveness of marketing campaigns using data-driven insights to optimize future strategies.
• Build scalable processes to streamline marketing activities ensuring we can handle 10x more activities
• Ensure SOCKET reaches new and existing users through a variety of channels, including social media, community platforms, KOLs and events.

Required Experience

• 3+ years of experience in a marketing roles managing wide range of campaigns & launches. Experience working in a L1/L2 project is a plus
• You’re a strong communicator, can articulate your thoughts to all stakeholders extremely well with the ability to align them towards your goal
• You are an idea machine and love doing unconventional & out-of-the-box things
• You’re into the trenches — you use crypto apps regularly, understand the crypto culture and are very familiar with current metas, conversations & narratives
• Collaborative mindset, able to work cross-functionally with product, tech, and design teams.
• Extremely organized with the ability to plan, execute, and manage multiple campaigns with a lot of moving parts
• Comfortable rolling up your sleeves and executing while balancing high-level strategy.
• Strong storytelling ability with experience crafting compelling narratives.
• Bonus Points if you actively write or tweet often and have built a presence on X/substack or other channels.

What you'll like about us:

• We have real scale - our product reaches millions of people in crypto and our users love us
• No micromanagement bullshit. We trust each other and empower employees to make decisions autonomously.
• We are a team of builders- we’re always shipping
• Good vibes - we are all team players that only want the best for each other and the company.
• Remote Friendly - Enjoy the flexibility of remote work.