Marketing Manager

Avant is seeking a motivated, self-starting individual to help develop and refine our marketing strategies for Credit Card and Personal Loan products. The Marketing Manager will be a key driver of strategy and performance, collaborating with internal teams to ensure success against growth targets while retaining acquired customers through customer lifecycle efforts. Using a data-driven, audience-first approach, this role will be highly analytical in order to target high quality prospects with precision. You will be primarily responsible for leading Direct Mail, Email, and Digital strategy and have the opportunity to branch out to other marketing channels across acquisition, lifecycle, and brand.

What you do:

• Develop and execute comprehensive marketing strategies and roadmaps for Credit Card and Personal Loan products.

• Lead and mentor a small team, helping them grow into stronger team members.

• Conduct detailed data analysis to evaluate marketing performance and customer insights.

• Build and maintain measurement frameworks to measure the profitability of marketing initiatives.

• Monitor and report on marketing performance and ROI.

• Oversee the creation and implementation of marketing campaigns across channels.

• Collaborate with product development, sales, and other departments.

• Manage your channel’s marketing budgets and allocate resources effectively.

• Dig into the data and perform analysis to support strategic decisions.

• Drive growth initiatives for Credit Card and Personal Loan products.

• Develop and present business cases for new marketing initiatives.

​​Why you're a fit:

• Bachelor’s Degree in Marketing, Business, or related field or comparable experience

• 6+ years of marketing experience, with 2+ years in a managerial role.

• MBA or Master’s degree preferred.

• Strong leadership and team management skills.

• Strong experience in direct mail, email, or digital marketing (the more channels the better!)

• Excellent communication and presentation skills.

• Ability to manage multiple projects in a fast-paced environment.

• Experience with SQL and Python.

• Financial Services industry experience.

  
  

Preferred but not required:

• Experience with Looker or Tableau.

• Experience with marketing tools and platforms (e.g. Google Ads, Facebook, Google Analytics, Braze).

• Experience with Direct Mail

Check out our Avant Blog!

We believe that a diverse set of backgrounds and experiences helps us create the most innovative solutions for our customers. We invite you to apply to our positions even if you do not meet 100% of the qualifications listed in the description. If you’re passionate about our mission and aligned to our values, we hope you’ll come contribute to our awesome culture.

Why Avant is the place for you:

At Avant, we believe our values make a difference:

Authenticity. We show up to work as our whole selves and make sure others can too.

Collaboration. We can only succeed when we do so as a team.

Problem-Solving. The harder the problem, the more satisfying the solution.

Customer. We are all owners of the customer experience.

Initiative. Plan. Adapt. Get Sh!t Done.

We believe that great ideas come from anyone and anywhere, that everyone is an owner who drives change, and that we have more fun when we work together. We're problem solvers who love collaborating with intelligent and highly-motivated people to reshape the face of digital banking. Avant offers terrific perks and benefits, fun social events with employees who actually like hanging out together, and a flexible growth environment where trying your hand at new projects and being the active owner of your career path is encouraged and supported.

Some of our benefits include:

• Choice of great Medical, Dental, and Vision Insurance Plan options

• 401(k) Match

• Unlimited Paid Time Off

• Flexible Work Environment

• Generous Paid Parental Leave

• Lunch Allowance (Fooda) and In-office Snacks

• WFH Stipends for our Remote Employees

• Access to LinkedIn Learning for Professional Development

• No Meeting Wednesdays - (a.k.a. planned time to Get Sh!t Done)

• Summer Fridays

• Fun In-Office and Virtual Social Events

• And who doesn’t love the swag

This position may require you to be fully vaccinated against COVID-19. If required, you'll be asked to provide proof that you’re fully vaccinated upon your start date or before working in or visiting our Chicago office. You’re considered fully vaccinated two weeks after you receive the second dose of a two-dose vaccine series (e.g., Pfizer or Moderna) or two weeks after a single-dose vaccine (e.g., Johnson & Johnson/Janssen). Failure to provide proof of vaccination may result in termination. Subject to applicable law and requests for accommodation.