Marketing Leader

Posted 2 Days Ago
Be an Early Applicant
Chennai, Tamil Nadu
Senior level
Music
The Role
As the Marketing Leader, you will develop comprehensive marketing strategies and lead campaigns across multiple channels for artists and labels. You will manage the marketing team, oversee budgets, analyze market trends, and enhance connections with industry stakeholders while driving successful marketing initiatives.
Summary Generated by Built In

Company Description

About Believe:

Believe is one of the world’s leading digital music companies. Believe’s mission is to develop local artists and labels in the digital ecosystem by providing them the solutions they need to grow their audience at each stage of their career and development.

Its 2,020 employees in more than 50 countries aim to support local artists and labels with a unique digital expertise, respect, fairness, and transparency.

To support our fast-growing presence on all continents, we are constantly looking for new Believers to join us and make a stronger and more positive impact on the music industry! 

Believe is listed on compartment A of the regulated market of Euronext Paris (Ticker: BLV, ISIN: FR0014003FE9). 

www.believe.com 

Ready to #setthetone with Believe?

Job Description

As Marketing Leader, you must build a smart, forward thinking marketing team in India & should be able to craft very complex, long-running, innovative, multi territory creative campaigns.

Key Responsibilities:

  • Develop and implement comprehensive marketing strategies for artists, albums, and label initiatives.
  • Collaborate with artists, management, and internal teams to understand project goals and objectives.
  • Plan and execute campaigns across digital, social media, email, and traditional channels.
  • Manage marketing budgets, track expenses, and ensure ROI.
  • Analyze market trends, consumer behavior, and industry developments to inform marketing decisions.
  • Lead and manage the marketing team, providing guidance and support.
  • Foster relationships with promoters, publicists, and other industry professionals.
  • Develop and maintain strong connections with streaming platforms, social media, and media outlets.
  • Oversee creation of marketing materials (videos, images, press releases).
  • Monitor and report campaign results, adjusting strategies accordingly.

What will success look like:

  • Accomplishes marketing and sales human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, and counseling employees; communicating job expectations; planning, monitoring, appraising, and reviewing compensation actions; enforcing policies and procedures.
  • Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs.
  • Identifies marketing opportunities by identifying consumer requirements; defining market, competitor’s share, and competitor’s strengths and weaknesses.
  • Protects the organization’s value by keeping information confidential.

Skills Required:

  • 5+ years of marketing experience in the music industry (record label, artist management, or related field).
  • Proven track record of successful marketing campaigns.
  • Strong understanding of digital marketing, social media, and data analysis.
  • Excellent communication, leadership, and project management skills.
  • Ability to work in a fast-paced environment, prioritizing multiple projects.
  • Strong network within the music industry.
  • Familiarity with music industry analytics tools (e.g., SoundScan, Chartmetric).

Apply: Interested applicants can email their resumes at [email protected] or reach out to us at +91 9987373636.

Qualifications

Bachelor's degree in Marketing, Communications, or related field.

Additional Information

Benefits @Believe: 

#FlexibilityJust punch in leaves, not intime and out time 

#Office perks– a game of foosball, table tennis to bat the afternoon lacklustre, free event pass for exclusive and limited shows, music subscription, etc 

#WellbeingCaring by EUTELMED, professionals are at your disposal for advice and support, in your own language and culture 

#Transperancyengaged in secondary activity just disclose it to us 

#SustainabilityYou can be a part of CSR program, represent yourself as a #shaper and contribute to a better future. 

Disclaimer:

Believe strongly promotes equal treatment regardless of race, ethnicity, nationality, gender, sexual orientation, socio-economic status, age, marital or civil partner status, pregnancy or maternity, physical abilities, religious beliefs, political beliefs, or other ideologies.

The Company
HQ: Brooklyn, NY
1,401 Employees
Hybrid Workplace

What We Do

TuneCore is one of the world’s leading digital music companies, helping artists and labels build their audiences and careers, at all stages of their development, in all local markets around the world, with respect, expertise, fairness and transparency.

As a pioneer in the digital world, TuneCore has developed in-house technology & data organization to provide global distribution and digital marketing solutions.

With 1,270 employees in over 50 countries, TuneCore owns several brands, labels and companies, including Nuclear Blast, Naïve, Groove Attack, and AllPoints.

TuneCore is part of the Next40, won the Europe's Allstar 2019 Company of the Year, and won the « Grand Prix » of France 2020 Future Unicorns.

You want to collaborate in a dynamic, entrepreneurial company that puts people at the center of its strategy? Join us and #BePartOfIt!

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