Marketing Coordinator

Posted 8 Days Ago
New York, NY
1-3 Years Experience
Events • News + Entertainment
The Role
The Marketing Coordinator will support Ticketmaster's Arts and Broadway clients by managing marketing initiatives, cultivating new clients, and maintaining client relationships. Responsibilities include tracking requests, hosting meetings, reporting on marketing tactics, and staying current on industry knowledge.
Summary Generated by Built In

Job Summary:

MARKETING COORDINATOR

Location: New York, NY - candidate MUST be located within a commutable distance to NYC

Division: Ticketmaster NA - Global Sales Operations

Line Manager: Sr. Manager, Client Marketing/Success

Contract Terms: Permanent, Full-Time, 40 hours per week

THE TEAM

We’re fans who help fans everywhere get into the live events they love. A proud division of Live Nation Entertainment, Ticketmaster has changed the way the world connects with their favorite artists, teams, and shows, and we continue to shape innovation every day. We’re not just selling tickets (though we do that better than anyone else), we’re enriching lives one amazing experience at a time. And we think that’s pretty amazing.

THE JOB

This role will support the business by helping with the daily management of clients within Ticketmaster's Arts and Broadway vertical. Additionally, this role will be responsible for, but not limited to: helping to grow Broadway on Ticketmaster platform, managing incoming client requests for marketing support, scheduling emails to the Ticketmaster database, supporting the execution of digital media campaigns (e.g., programmatic, social or SEM campaigns), cultivating new clients, and so on. This individual must have the ability to successfully operate in an incredibly fast-paced, deadline-driven environment with multiple ongoing assignments, and unplanned assignments and interruptions from both internal and external stakeholders. The successful candidate must be located within a commutable distance to NYC.

WHAT YOU WILL BE DOING

  • Establish and maintain an organizational system to track requests/needs of Marketing Managers and clients to ensure no opportunities or deadlines are missed.
  • Execute tactical marketing initiatives utilizing Ticketmaster's internal tools or routing requests to appropriate internal teams.
  • Host conference calls /zoom meetings to present Ticketmaster's Suite of Marketing Assets to new clients/new contacts.
  • Establish and maintain strong relationships with internal teams and peers.
  • Report results on marketing tactics when available.
  • In partnership with other MOCs, take on responsibility for monitoring and replying to requests from select clients. Requests may include marketing asset and reporting tools education, ability to outline strong marketing recommendations based on specific client needs, address client questions and concerns in a timely manner, etc.
  • Keep current on industry knowledge by participating in educational opportunities, reading trade publications.
  • Serve as, in some cases, the principal liaison with clients.

WHAT YOU NEED TO KNOW (or TECHNICAL SKILLS)

  • BA/BS in Marketing or a related field.
  • Be Data driven, with deep understanding of advertising performance metrics
  • Proven experience working effectively with cross-functional teams and all levels of management
  • Understanding and interest in arts/Broadway industry marketing
  • Strong Excel skills, as well as experience with analyzing datasets with at least one BI tool.
  • Ability to work in a fast-paced environment and adapt to changes
  • Ability to lead multiple projects with exceptional attention to detail
  • Exceptional communication skills; both written and verbal
  • Exceptional organizational and prioritization skills
  • Minimum of two years’ experience in similar role within the digital media industry is preferred.
  • Ability to think independently and be resourceful in problem solving.
  • Strong competence in Microsoft Office products—Word, Excel, PowerPoint and Outlook.
  • Familiarity with content management systems, graphic web design tools and image manipulation tools is a plus.

LIFE AT TICKETMASTER

We are proud to be a part of Live Nation Entertainment, the world’s largest live entertainment company.

Our vision at Ticketmaster is to connect people around the world to the live events they love. As the world’s largest ticket marketplace and the leading global provider of enterprise tools and services for the live entertainment business, we are uniquely positioned to successfully deliver on that vision. 

We do it all with an intense passion for Live and an inspiring and diverse culture driven by accessible leaders, attentive managers, and enthusiastic teams. If you’re passionate about live entertainment like we are, and you want to work at a company dedicated to helping millions of fans experience it, we want to hear from you.

Our work is guided by our values:

Reliability - We understand that fans and clients rely on us to power their live event experiences, and we rely on each other to make it happen.

Teamwork - We believe individual achievement pales in comparison to the level of success that can be achieved by a team.

Integrity - We are committed to the highest moral and ethical standards on behalf of the countless partners and stakeholders we represent.

Belonging - We are committed to building a culture in which all people can be their authentic selves, have an equal voice and opportunities to thrive.

EQUAL EMPLOYMENT OPPORTUNITY

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion. You will be working in an inclusive environment and be encouraged to bring your whole self to work. We will do all that we can to help you successfully balance your work and homelife. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with. It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.


Ticketmaster strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation. 

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Ticketmaster will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Ticketmaster also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Ticketmaster will also provide reasonable religious accommodations on a case-by-case basis.

HIRING PRACTICES

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Ticketmaster recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Ticketmaster may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.

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The expected compensation for this position is:

$21.15 USD - $26.44 USD Hourly

** Pay is based on a number of factors including market location, qualifications, skills, and experience.

Top Skills

Excel
The Company
HQ: Los Angeles, CA
3,850 Employees
On-site Workplace
Year Founded: 1976

What We Do

Ticketmaster gives millions of fans – worldwide – fair and easy access to the biggest and best in live entertainment.

Driven by innovation, unparalleled scalability, and unmatched support, we are the definitive leader in professional ticketing solutions. Over 12,000 artists, teams, and venues around the world trust us to power their amazing performances daily — with more than 500 million tickets sold each year.

We are a diverse team of 6,500+ global employees and a proud division of Live Nation Entertainment (NYSE: LYV), the world’s leading live entertainment company and an organization certified as a Great Place to Work®. Everything we do starts with our passion to dream, design, and deliver the unforgettable experience of live. Because we’re fans too — and live only happens once.

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