Marketing Category Manager (Ophthalmics) M/F/X

Posted 13 Days Ago
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Lyon, Rhône, Auvergne-Rhône-Alpes
Senior level
Biotech
The Role
The Marketing Category Manager for Ophthalmics is responsible for strategic and operational marketing for the ophthalmic product portfolio. This role involves market analysis to identify growth opportunities, leading product development with R&D, managing product life cycle, and supporting sales development through effective positioning and value proposition communication.
Summary Generated by Built In

Company Description

With sales of €600m and 3,000 employees worldwide, Nemera is one of the leading global manufacturers of complex drug delivery systems for the pharmaceutical industry, offering to patients a broad product portfolio which includes inhalation devices, injection devices, nasal and dermal pumps and ophthalmic delivery devices. Nemera has built very long lasting, strong relationships with the leading global pharmaceutical companies globally by providing high quality development, industrialization and manufacturing services. Nemera develops and manufactures its own IP product platforms but also offers also fully custom developments and contract manufacturing.


Nemera’s manufacturing sites are located in the US, France, Germany, Brazil and Poland. The headquarters and Innovation Center for early device design and development are located in France (Lyon).


We have big ambitions at Nemera! We are growing our franchises and strengthening our capabilities.

Job Description

Marketing Category Manager (Ophthalmics) F/M/X

(CDI)


We are currently looking for passionate people ready to make a difference in the following open position: Marketing Category Manager based in Lyon (7e). This position contributes to the company's growth as the person is responsible for the complete marketing management of the Ophthalmics product range/portfolio and an expert in this specific market.


This position includes both strategic marketing (definition and implementation of the strategic plan for the assigned product category) and operational marketing (responsibility for steering the development of new products with the R&D teams).


Job description

  1. Support the Ophthalmics franchise strategy and define the strategies for the assigned product portfolio


  • Analyze the market and anticipate trends to identify unsatisfied needs and growth opportunities (market databases, customer feedback, patient trends and epidemiology, competitive monitoring).
  • Develop and implement the strategic plan for the category and product portfolio with the support of management, including sales forecasts, industrial capacity management and related investments.
  • Identify opportunities for developing innovations, product range extensions or associated services, in collaboration with the R&D and Marketing Services departments.
  • Build and maintain an internal and external network of key players and contacts for the category.


  1. Lead the development and market introduction of new products, and manage the product life cycle


  • Build and manage the roadmap of new opportunities for the category, in collaboration with the R&D team.
  • Draw up briefs for the development of new products, considering the needs of customers and patients, and build the associated business plans and cases in collaboration with the relevant stakeholders (e.g. quoting team, engineering, …).
  • In collaboration with the R&D team, design and manage the development of new launches : project management, positioning, pricing strategy and industrial investment requirements.
  • Identify activities and projects related to the product lifecycle (product upgrades and modifications) and ensure that they are successfully implemented.


  1. Ensure and support sales development for the Ophthalmics category


  • Define and communicate the positioning and value proposition of the product/range, the pricing policy and the associated sales arguments (benefits, added value, etc.).
  • Design the content and update the communication tools for the product portfolio in collaboration with the Communication team (promotional materials, website, articles, conferences, etc.).
  • Prepare and participate in trade fairs and conferences.
  • Identify target customers and support prospecting initiatives.
  • Provide the sales team with product and market expertise and associated training, and take part in key customer meetings.




Qualifications

Qualifications

  • BA or master’s degree in marketing, Life Sciences, Engineering or Business required.
  • Minimum 5 years of experience in B2B business and marketing in the environment of technically complex products
  • Excellent level of English : day-to-day working language
  • Excellent knowledge of market analysis tools and methods (databases, Excel, Power Point, etc.)
  • Strong business acumen is required for this position : strategic mindset and customer intelligence
  • Good knowledge of the pharmaceutical industry market
  • Technical affinity and technical interest/willingness to learn to allow solid communication with R&D, Engineering and plant teams
  • Managing and organising projects with multi-functional teams: coordination, planning, chairing meetings


Associated Soft Skills

  • Strategic vision and ability to summarise
  • Teamwork in a multicultural environment
  • Good communication skills and oral fluency 
  • Agility and open-mindedness
  • Autonomy and entrepreneurial spirit (results-oriented)


For this position, some travel would be required, and we offer the possibility of working from home 2 days per week.

If you are:

  • Passionate about growing a business
  • Enjoy working as a team
  • Proud to make products that improve patients’ lives
  • And go the extra mile to deliver on your commitments,

Then you’ll be successful here!

Additional Information

Our Recruitment Process
We believe in a transparent and straightforward recruitment process to ensure a great fit for both you and our team.
Here's what you can expect:
- CV Review: Upon receiving your CV, our Talent Acquisition Team will review it to assess your qualifications for the role.
- Initial Screening: If your profile matches our requirements, you'll be invited for an initial screening call with a member of our Talent Acquisition Team.
- Interview with Hiring Manager: After the initial screening, you'll have an interview with the Hiring Manager to discuss your experience, skills, and fit for the role in more detail.
- Interview and Case Study with N+1 and N+2: Following the Hiring Manager interview, you'll meet with the next level of management (N+2) for further evaluation. We will provide with a Case Study to assess your technical skills.
- HR Manager Interview: The final step involves an interview with our HR Manager to discuss company culture, benefits, and other HR-related topics.
- Offer: If all goes well, you'll receive an offer to join our team!
We look forward to receiving your application (resume submitted in English is appreciated). We offer varied jobs job in an international group, if you want to discover more about Nemera, please look at our website www.nemera.net
Know someone at Nemera? We have a Referral Program so, be sure to have them submit you as a referral prior to applying for this position!

Chez Nemera, nous valorisons la diversité et l'inclusion et nous nous engageons à créer un environnement de travail où tous les employés sont traités avec dignité et respect.
Nous sommes fiers d'être un employeur offrant l'égalité des chances et nous encourageons les candidatures de toutes les origines, genres, orientations sexuelles, âges, et capacités.

The Company
HQ: Lyon
1,257 Employees
On-site Workplace
Year Founded: 2015

What We Do

As a world-leading drug device combination solutions specialist, our purpose of putting patients first enables us to design and manufacture devices that maximize treatment efficacy. We are the utmost holistic partner and help our customers succeed in the sprint to market. From early device strategy to state-of-the-art manufacturing, we're committed to the highest quality standards. Agile and open-minded, we work with our customers as colleagues. Together, we go the extra mile to fulfill our mission.

Nemera’s services and products cover five key delivery routes:
● Ophthalmic (preservative-free multidose eyedroppers)
● Nasal, Buccal, Auricular (pumps, valves and actuators for sprays),
● Inhalation (pMDI, DPIs)
● Dermal and Transdermal (airless & atmospheric dispensers)
● Parenteral (auto-injectors, pens, safety devices & implanters)

At Nemera, we put patients first when designing, developing and manufacturing drug delivery devices because we know that accurate dosing and ergonomics contribute to patients completing their treatment. Whether they are Nemera proprietary or customer owned, our devices receive the utmost care because we know how critical they are for patients’ health and well-being.

Interested in joining a team that truly enjoys working together and prides itself on being at the forefront of innovation and quality? Do you always go the extra mile to deliver on your commitments? Want to feel proud of your work because it improves patients’ lives?

If you're ready to help us grow our business and make a real difference, please visit https://www.nemera.net or contact us at [email protected].

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