Manager, Talent & Influencer Content

Posted Yesterday
Be an Early Applicant
New York, NY
85K-90K Annually
Junior
AdTech • Digital Media • Marketing Tech
The Role
As a Manager on the Influencer and Talent Content team, you'll strategize and execute influencer campaigns, manage talent negotiations, oversee creative processes, and deliver campaign outcomes with insights and data to clients, while ensuring timely execution.
Summary Generated by Built In

Business Overview 

We deliver our capabilities in four kinds of content— Original Content, Branded Content, Performance Content, and Campaign Content—to create powerful work for clients, built around stories and ideas. By developing content, we control creative, context, targeting and reach. Through our relationships and industry experience we lean on creators and editorial teams at our properties to create a voice in their work, that performs better, because it resonates in a more authentic way. 

Position Summary

The MBCS Influencer and Talent Content team is responsible for harnessing the authority and reach of talent and influencers to create engaging and effective marketing programs for our clients. As a Manager on our team, you will support our clients' ongoing influencer strategy, planning and execution needs. Your experience and passion should be in influencer & content marketing, campaign management and client services, with at least 1-2 years doing just that. Your work style should entail impeccable attention to detail and planning, strong organization and communication skills, and a process-driven approach toward achieving objectives.

Responsibilities

  • Strategically identify and recommend talent in accordance to the client’s audience, brand, brief, budget and cultural moments
  • Manage all talent outreach, negotiations and contracting to bring exceptionally efficient rates and plans to each client
  • Partner with talent and creative directors to develop creative that adheres to each client’s brief and is endemic to the talent’s brand/followers
  • Oversee the creative execution from start to finish - managing all timelines & deadlines, production and approval needs for all parties, and ensuring a smooth and on-time launch
  • Coordinate all aspects of talent needs for live shoots or events, such as travel arrangements, glam, b-roll and on-site content approval. Employee travel may be required.
  • Provide expert POVs and recommendations every step of the process to instill confidence in clients and talent, and ensure the most optimal creative and execution outcomes
  • Wrap up every campaign with data, insights and recommendations
  • Liaise and communicate effectively with clients, talent + their management/production teams, and MBCS partners (content leads, creatives, production and finance)

Required Skills & Experience

  • At least three years professional experience with at least 1-2 of them working in influencer and content marketing, campaign management and client services
  • Proficient in Excel, PowerPoint, Word, Outlook and using influencer data platforms
  • Ability to excel in a fast-paced media-centric corporate environment
  • Impeccable attention to detail and planning
  • Strong work ethic, ability to meet deadlines, complete tasks and initiatives
  • Excellent communicator who can work effectively with partners at all levels
  • Resourceful; great analytical and problem-solving skills
  • Strong knowledge of influencer/content campaign measurement
  • Travel may be required

We See You  

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.  

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.   

We See You at IPG Mediabrands. 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. 

We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. 

The salary range for this position is posted below.  Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.   

Employment Transparency

It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. 

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. 

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.  

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email [email protected].

About IPG Mediabrands 

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com. 

Salary Range

$85,000$90,000 USD

Top Skills

Excel
Outlook
PowerPoint
Word
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The Company
HQ: New York, New York
10,936 Employees
On-site Workplace

What We Do

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com

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