Manager, Sales Enablement Program

Posted 2 Days Ago
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Ipswich, MA
Senior level
Biotech
The Role
The Manager of Sales Enablement is responsible for developing and managing a Sales Enablement Program, focusing on lead management and collaboration across sales, marketing, and IT. This role involves the creation of playbooks, analyzing performance metrics, and team development to support broader business goals.
Summary Generated by Built In

The Manager of Sales Enablement will be responsible for developing and executing a scalable Sales Enablement Program and leading a high-performing sales enablement team. This team will support the broader commercial goals of the business and will require collaboration and alignment across Sales, Marketing, and IT. Central to the Sales Enablement Program will be building and managing a robust Lead Management Program for the US with influence on the leads management process across a global commercial organization. The Sales Enablement team will have direct engagement with existing and potential customers including responding to, qualifying inbound leads, and conducting outbound prospecting. 

As a manager you will lead the selection and implementation of tools and technologies to support the program and other related revenue-enabling activities. The ideal candidate will have a track record of working cross functionally in a global landscape in order to establish best practices and deliver outcomes aligned with the strategic goals of the company

Key Responsibilities:

  • Lead Generation and Qualification: Support and drive team to identify and/or qualify new leads through various channels. Implement and manage the lead management funnel, including assignment of leads, sources, and prioritization.

  • Sales Tools and Resources: Create and update sales enablement playbooks, scripts, and templates to ensure consistency and effectiveness.

  • Performance Analysis and Reporting: Monitor and analyze sales enablement performance metrics and KPI’s to identify areas for improvement and track effectiveness of initiatives. Provide reports and insights to senior management on sales enablement performance.

  • Cross-Functional Collaboration: Build a sales enablement roadmap that  aligns with the commercial strategy and supports the adoption of similar programs at NEB’s international subsidiaries. Act as a liaison between the sales team and other departments to facilitate communication and collaboration.

  • Team Development: Foster a strong team environment and develop employees by providing training, collateral and resources needed to increase skills and enable success.

Required Qualifications and Experience:

  • Bachelor's degree in business, marketing, or a related field (additional degree in a core life science discipline preferred).

  • 8+ years of experience in sales or marketing, sales development, sales enablement, or a related role.

  • Proven record of accomplishment of success in lead generation and sales training.

  • Strong understanding of sales processes, methodologies, and best practices.

  • Excellent communication, presentation, and interpersonal skills.

  • Proficiency in CRM and sales enablement tools.

  • Ability to work independently and as part of a team in a fast-paced environment.

Preferred Qualifications and Experience:

  • Experience in the biotechnology or life sciences industry.

  • Familiarity with Salesforce or other CRM platforms.

  • Certification in sales training or sales enablement.

EEO Statement

New England Biolabs is committed to fostering a diverse and inclusive community; as an EEO/AA employer, New England Biolabs considers applicants for employment without regard to, and does not discriminate on the basis of, race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status or disability. More in-depth details of EEO are available here.

Information regarding New England Biolabs commitment to Diversity, Equity and Inclusion can be found here.

New England Biolabs is a participating employer in the Employment Verification (E-Verifyprogram.

OFCCP’s pay transparency policy can be found on OFCCP’s website at www.dol.gov/ofccp

If you need an accommodation for any part of the employment process because of a medical condition or disability, please send an email to [email protected] or call 978-927-5054 to let us know the nature of your request.

Top Skills

Salesforce
The Company
HQ: Ipswich, MA
750 Employees
On-site Workplace
Year Founded: 1974

What We Do

Established in the mid 1970's, New England Biolabs, Inc. (NEB) is the industry leader in the discovery and production of enzymes for molecular biology applications and now offers the largest selection of recombinant and native enzymes for genomic research. NEB continues to expand its product offerings into areas related to PCR, gene expression, sample preparation for next generation sequencing, synthetic biology, glycobiology, epigenetics and RNA analysis. Additionally, NEB is focused on strengthening alliances that enable new technologies to reach key market sectors, including the development of molecular diagnostics, as well as nucleic acid vaccines. New England Biolabs is a privately held company, headquartered in Ipswich, MA, and has extensive worldwide distribution through a network of exclusive distributors, agents and subsidiaries located in Australia, Canada, China, France, Germany, Japan, New Zealand, Singapore, South Korea and the UK. For more information about New England Biolabs visit www.neb.com.

We welcome you to our Linkedin community and we ask that you please follow our community guidelines, you can find them here: http://nebiolabs.com/community

Visit us on Youtube for protocol and product videos: youtube.com/nebiolabs
Follow us on Twitter: twitter.com/#!/nebiolabs

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