About the Company
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Our deep commitment to clean, cruelty free beauty at an incredible value has fueled the success of our flagship brand e.l.f. Cosmetics since 2004 and driven our portfolio expansion. Today, our multi-brand portfolio includes e.l.f. Cosmetics, e.l.f. SKIN, pioneering clean beauty brand Well People, Keys Soulcare, a groundbreaking lifestyle beauty brand created with Alicia Keys and Naturium, high-performance, biocompatible, clinically-effective and accessible skincare.
In our Fiscal year 24, we had net sales of $1 Billion and our business performance has been nothing short of extraordinary with 23 consecutive quarters of net sales growth. We are the #2 mass cosmetics brand in the US and are the fastest growing mass cosmetics brand among the top 5. Our total compensation philosophy offers every full-time new hire competitive pay and benefits, bonus eligibility (200% of target over the last four fiscal years), equity, flexible time off, year-round half-day Fridays, and a hybrid 3 day in office, 2 day at home work environment. We believe the combination of our unique culture, total compensation, workplace flexibility and care for the team is unmatched across not just beauty but any industry.
Visit our Career Page to learn more about our team: https://www.elfbeauty.com/work-with-us
Job Summary
We're seeking a detail-oriented project manager to lead our immersive marketing initiatives on platforms like Twitch and Roblox. You'll develop and maintain comprehensive tracking systems, manage cross-functional communications, and conduct data-driven analysis. Key responsibilities include coordinating Twitch streams, managing Roblox campaigns, researching gaming trends, and overseeing operational tasks. The ideal candidate has strong project management skills, analytical abilities, and familiarity with gaming platforms. Join us in shaping the future of immersive marketing at e.l.f. Cosmetics!
Responsibilities:
Project Management and Cross-Functional Coordination:
- Develop and maintain comprehensive project tracking sheets and roadmap decks for all immersive marketing initiatives.
- Create detailed timelines and milestone charts for each project, ensuring all deadlines are met.
- Lead cross-functional meetings, preparing agendas, materials, and context in advance.
- Take meticulous meeting notes, distribute them promptly, and rigorously track action items to completion.
- Implement and manage a robust system for following up on action items, ensuring accountability across all teams.
- Attend Go-to-market and product update meetings, meticulously documenting and communicating timelines, campaigns, and cross-functional workstreams to all stakeholders.
Twitch Streams Management:
- Develop and maintain a detailed project plan for each e.l.f.you! Twitch stream, including timelines, asset lists, and delivery schedules.
- Coordinate with agency partners, managing all aspects of stream setup, talent participation, and asset handoff using detailed checklists and tracking systems.
- Create and manage a cross-functional communication matrix for social support, PR, Corporate Communications, and paid media strategies.
- Implement a comprehensive talent management system, tracking performance metrics and creating detailed reports for each talent.
- Conduct regular competitive analysis, creating benchmarking reports comparing e.l.f.'s performance against other brands on Twitch.
- Develop and maintain a dashboard for stream performance reporting, providing regular updates to upper management.
Roblox Campaign Management:
- Create and manage detailed project plans for each Roblox game update, including build timelines, asset lists, and testing schedules.
- Implement a rigorous asset tracking system to ensure timely handoffs between teams and agency partners.
- Develop and maintain a cross-functional communication plan for each Roblox campaign, ensuring alignment across all teams.
- Design and implement a comprehensive campaign performance tracking system, producing detailed reports for each activation.
- Conduct regular competitive analysis on Roblox, creating benchmarking reports comparing e.l.f.'s performance against other brands.
- Develop and maintain a dashboard for Roblox campaign performance reporting, providing regular updates to upper management.
Research and Data Analysis:
- Manage and track multiple research projects simultaneously, ensuring timely completion and reporting of findings.
- Develop and maintain a database of gaming audience insights, regularly updating with new data and trends.
- Create and manage a competitive intelligence tracker for brands activating in gaming, identifying and documenting best practices.
- Implement a system for researching and evaluating potential gaming talents and organizations for partnerships.
- Develop and maintain a pipeline of new immersive opportunities, backed by data-driven insights and analysis.
Operations and Administration:
- Implement and manage a streamlined process for vendor setup, PO creation, invoicing, and payment tracking.
- Develop and maintain templates for monthly performance reports and board notes, ensuring consistency and accuracy in reporting.
-Create and manage a centralized calendar for all internal and external meetings, ensuring efficient scheduling and coordination.
-Implement a system for tracking and managing expense reports and travel arrangements for the Senior Director, Immersive Marketing.
Requirements:
- Proven experience in project management, preferably in marketing, gaming, or digital media.
- Expert-level proficiency in project management tools and software.
- Strong analytical skills with the ability to create and interpret complex data visualizations.
- Exceptional attention to detail and organizational skills.
- Excellent communication skills, both written and verbal.
- Ability to manage multiple projects simultaneously while maintaining high standards of accuracy.
- Experience in creating and maintaining project tracking sheets, roadmaps, and performance dashboardsFamiliarity with gaming platforms like Twitch and Roblox is a plus.
This job description is intended to describe the general nature and level of work being performed in this position. It also reflects the general details considered necessary to describe the principal functions of the job identified, and shall not be considered, as detailed description of all the work required inherent in the job. It is not an exhaustive list of responsibilities, and it is subject to changes and exceptions at the supervisors’ discretion.
e.l.f. Beauty respects your privacy. Please see our Job Applicant Privacy Notice (www.elfbeauty.com/us-job-applicant-privacy-notice) for how your personal information is used and shared.
What We Do
e.l.f. Beauty, Inc. stands with every eye, lip, face and paw. Celebrating the beauty of every eye, lip and face is fundamental to our DNA. It’s in our name and inspires us as a company. We are committed to creating a culture internally – and in the world around us – where all individuals are encouraged to express their truest selves, are empowered to succeed and where we do the right thing for people, the planet and animals.
Our deep commitment to inclusive, accessible, cruelty-free beauty has fueled the success of the e.l.f. Cosmetics brand online and at retail since 2004. With the 2020 acquisition of the pioneering clean-beauty brand W3LL People, and the new lifestyle beauty brand Keys Soulcare created with Alicia Keys, we continue to strategically expand our portfolio with brands that support our purpose and values. Our brands are widely available online, and at leading beauty, mass-market, and natural specialty retailers.
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