Machine Learning Engineer, Ad platform

Posted Yesterday
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Mountain View, CA
Senior level
Information Technology • Software
The Role
The role involves mining and analyzing data to enhance product strategies for the advertising platform, optimizing ad relevance and performance, and designing solutions for ranking and optimization in digital advertising. The engineer will work on various models to improve advertiser goals.
Summary Generated by Built In
About NewsBreak

NewsBreak is redefining the way users interact with local news and their communities. By bridging local users, local content creators, and local businesses, our mission is to foster safer, more vibrant, and authentically connected lives. Through robust collaborations with thousands of local publishers and businesses across the nation, NewsBreak is revolutionizing how a new wave of readers access and engage with essential, locally sourced content & information.

Since our inception in 2015, our trajectory has been nothing short of remarkable. We proudly stand as the nation’s premier local news app.

As a Series-C unicorn startup, our headquarter nestles in the tech hub of Mountain View, California, with other offices in New York City and Seattle. For more information, visit www.newsbreak.com/about

About the role

Are you a Machine Learning Engineer with a passion for bridging technical expertise and business acumen? Do you thrive in building scalable, reliable software and infrastructure? If you're eager to collaborate globally, face challenges head-on, and make substantial impacts, we're looking for you to join our dynamic team.

Responsibilities

  • Responsible for mining and analyzing vast amounts of data on NewsBreak to guide and optimize product strategies for the in-house advertising platform.
  • Enhance the relevance, user experience, and delivery effectiveness of online ads through technical means to maximize monetization of traffic.
  • Research issues related to retrieving, ranking, and optimization in digital advertising and design solutions to solve them in practice.
  • Design and optimize various models within the ad system, including but not limited to CTR and CVR models, to better serve advertisers’ performance goals.

Requirements

  • Bachelor’s degree or higher in Computer Science or a related field.
  • Minimum of 5 years’ experience in development, with in-depth knowledge of machine learning technologies (Recommendation System/Advertising Algorithm/NLP/CV), with at least 3 years specifically dedicated to working on advertising systems
  • Proven experience in optimizing ad performance by using mature models and new technologies
  • A strong passion for emerging technologies and a proven track record in analytical and problem-solving skills.
  • Excellent communication, teamwork, and project management skills are highly valued.
  • Resilience and determination to elevate our business to new heights.

Benefits

We offer a competitive benefits package:

  • Health, dental, and vision care for you and your family (100% coverage for employee)
  • Top-tier 401(K) plan with company matching
  • Paid time off and paid holidays
  • FSA, HSA and commuter benefits programs
  • Team activity budget

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Top Skills

Machine Learning
The Company
Mountain View, , CA
346 Employees
On-site Workplace
Year Founded: 2015

What We Do

NewsBreak is the leading platform for local news and information, with more than 40 million users across America. By using new technology, NewsBreak provides community-focused news and information from over 10,000 sources in a timely and accessible way. NewsBreak is bridging the gap between new technology and traditional local media, offering an innovative digital solution that allows users to get the information they need to live safer, more vibrant, and connected lives.

Based in Mountain View, California, NewsBreak connects users with local information, national publishers, and targeted advertising from local businesses, with increased traffic and revenue that helps strengthen local communities.

We are always looking for great talents. Contact us via [email protected]

Our website:
https://www.newsbreak.com/about

Creator Program:
https://www.newsbreak.com/creators

Publishing Platform:
https://mp.newsbreakapp.com

Android App Download:
https://play.google.com/store/apps/details?id=com.particlenews.newsbreak&hl=en

iOS App Download:
https://itunes.apple.com/us/app/news-break-personal-local/id1132762804?mt=8

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