Lead Generation Manager (LinkedIn channel)

Posted Yesterday
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Ukraine
Mid level
Consulting • PropTech
The Role
The Lead Generation Manager is responsible for planning, executing, and optimizing LinkedIn campaigns to drive qualified leads and sales opportunities. The role involves analyzing LinkedIn metrics, collaborating with sales and marketing teams, developing personalized outreach strategies, and refining lead generation tactics through data-driven insights.
Summary Generated by Built In

Description

Intellectsoft is a software development company delivering innovative solutions since 2007. We operate across North America, Latin America, the Nordic region, the UK, and Europe.We specialize in industries like Fintech, Healthcare, EdTech, Construction, Hospitality, and more, partnering with startups, mid-sized businesses, and Fortune 500 companies to drive growth and scalability. Our clients include Jaguar Motors, Universal Pictures, Harley-Davidson, Qualcomm, and London Stock Exchange.Together, our team delivers solutions that make a difference. Learn more at 
Bring your skills and experience to a dynamic software development company as an Outbound Marketing Manager. We are rapidly expanding into key markets to empower businesses worldwide and seek a strong planner with a results-driven mindset who can help us grow our LinkedIn marketing channel.

Requirements
  • 3+ years of experience in B2B marketing with C-suite as a target audience.
  • 3+ years of experience using LinkedIn as an outbound lead generation channel.
  • Experience in Custom software development, Outsourcing, or IT business domains.
  • Strong understanding of LinkedIn Sales Navigator and LinkedIn automation tools.
  • Deep understanding of LinkedIn funnel metrics with the ability to analyze KPIs and reports to track results and derive insights.
  • Familiarity with CRM tools and lead tracking software.
  • Experience using LinkedIn as an inbound lead generation channel.
  • Experience with LinkedIn Ads instruments.
  • Familiarity with account-based marketing (ABM) and multi-channel outreach strategies.

Responsibilities

  • Plan, execute, and optimize LinkedIn campaigns to drive qualified leads and sales opportunities.
  • Analyze and report on LinkedIn key performance metrics, including lead volume, conversion rates, and channel performance.
  • Collaborate with the Sales and Marketing teams to leverage marketing automation and CRM tools to automate and optimize lead flow and track campaign performance.
  • Build and manage a pipeline of qualified leads and ensure smooth handoff to the sales team.
  • Develop personalized outreach strategies, including crafting compelling connection requests, follow-ups, and messages tailored to client pain points and needs.
  • Continuously refine lead generation strategies through data-driven decision-making.
  • Explore and implement automation tools to streamline workflows and enhance efficiency.
Benefits
  • 35 paid absence days per year for the work-life balance of each specialist + 1 additional day for each following year of cooperation with the company
  • Up to 10 unused absence days can be added to income after 12 months of cooperation
  • Health insurance compensation
  • Depreciation coverage for personal laptop usage for project needs
  • Udemy courses of your choice
  • Regular soft-skills training
  • Excellence Сenters meetups

Top Skills

LinkedIn
The Company
HQ: New York, NY
199 Employees
On-site Workplace
Year Founded: 2007

What We Do

Intellectsoft is a digital transformation consultancy service that provides cutting-edge engineering solutions for global organizations with the mission to help enterprises accelerate the adoption of new technologies, untangle complex issues that always emerge during digital evolution, and orchestrate ongoing innovation.

Intellectsoft has been named as one of the highly-rated software development B2B companies in 2021 by Clutch. Ranked No. 244 by Inc. magazine’s annual Inc. 5000 Regionals 2021, Intellectsoft has become one the nation’s fastest-growing private companies and demonstrated solid revenue growth of 37% over the last two years, fueled by customer’s need for innovative software solutions in the era of digitalization.

The Company’s services portfolio offers strategic IT consulting, CX design, development, and full lifecycle management of custom software products and applications, and system integration. Whether it is a consumer-oriented app or a transformative enterprise-class solution, the company leads the process from ideation and concept to delivery and provides ongoing support.

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