Lead Analyst | Growth Marketing Team

Posted 2 Days Ago
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New York, NY
Mid level
Marketing Tech
The Role
The Lead Analyst will support Data Science & Analytics managers and stakeholders to measure, report, and optimize marketing performance. Responsibilities include experimental testing, integrating reporting, guiding analysis techniques, and developing measurement plans, leveraging various data sources and analytics tools.
Summary Generated by Built In

WHY DEPT®?

We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.

Our culture is big enough to cope and small enough to care. Meaning, that with people across 20+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients' problems, no matter where you are in the world. 

This is remote role, however you must be located within 50 miles of New York NY to be considered. Please note, that we do not currently offer relocation support of any kind at this time.

ABOUT YOU

The Lead Analyst will be tasked with partnering with the Data Science & Analytics (DS&A) Managers and internal + client stakeholders and will support and contribute to measurement, reporting, performance, insights and optimization deliverables. The ideal candidate will be able to help identify the “why” or “so what” from a myriad of different data sources and will be able to act as subject matter expert and be a partner to both our internal teams as well as our day-to-day clients and their extended teams.  Overall, working with management to push the envelope in solidifying and enhancing the Data Science practice to align with client needs and industry standards.

JOB RESPONSIBILITIES  

  • Experimental testing: Discussing test setup and implementation with key stakeholders and determining data requirements. Extracting and manipulating data to analyze and monitor test progress. Measuring test performance and developing a cohesive narrative with clear, easily understandable conclusions and actionable recommendations in a concise and organized manner.
  • Integrating reporting across channels for large programs; and leading internal measurement discussions and developing relevant QA practices  
  • Supporting and providing input on design, execution, and interpretation of test results 
  • Identifying needs for analysis and guiding team members on techniques and interpretation 
  • Working closely with the DS&A Managers and internal teams to assess the campaign’s technical measurement and data requirements (e.g., analytics coding)  
  • Building measurement plans against learning and business objectives, with minimal direction  
  • Using data from attribution solutions to illustrate interactions, roles and conversion contributions between marketing channels

QUALIFICATIONS   

  • 4+ years of relevant web and digital marketing and analytics experience
  • Experience with R and/or Python for statistical analysis
  • Familiar with using SQL to manipulate datasets from various sources'
  • Background in programmatic analytics 
  • Excellent understanding of the online measurement ecosystem and media performance metrics
  • Strong ability and desire to think analytically with strong problem solving technical skills
  • Highly proficient in PowerPoint, Microsoft Excel, and Tableau
  • Experience accessing data from ad serving tools (DFA/DCM, etc...), Paid Search Platforms (AdWords, Bing, etc...), Web analytics tools (Adobe Analytics and Google Analytics)
  • AI application roles in data science

Additional things that will impress us:

  • Fundamental understanding of media/site tagging and data collection for various media platforms
  • Ability to manage multiple tasks to completion within established deadlines
  • Requires excellent organizational, written, and communication skills

WHAT DO WE OFFER?

We are a collaborative, open-door, best-idea-wins environment that fosters personal and company growth and has fun doing it. Here is a snapshot of our  benefits package:

  • Healthcare, Dental, and Vision coverage
  • 401k plan, plus matching
  • PTO
  • Paid Company Holidays
  • Parental Leave

The anticipated salary range for this position is $95,100 - $126,000. Salary is based on a range of factors that include relevant experience, expertise, physical location, and organizational impact. This is based on a 40-hour workweek and leveling. Keep in mind, we're flexible. 


WE SUPPORT YOU BEING YOU: 

DEPT® is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We’re committed to an inclusive and barrier-free recruitment and selection process and workplace, regardless of anyone’s lived experience, race, color, religion, sex, national origin, age, disability, and genetic information. So tell us about any accommodations you need. It’s totally confidential and only used to make sure you feel fully supported at every step.

DEPT® participates in E-Verify, meaning your Form I-9 information will be sent to the federal government to confirm you are authorized to work in the U.S. 

We are a B Corp-certified company passionate about purpose-driven work.  Our hope is that you can feel good about the contributions DEPT® is making to the world and we always have an open door for your ideas in making the world a better place. 

DEPT® is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay and more. Its team of 2,500+ digital specialists across 30+ locations on 5 continents delivers pioneering work on a global scale with a boutique culture. 

Learn more about DEPT®


DIVERSITY, EQUITY, & INCLUSION

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine. 

We also encourage you  to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.

#LI-Remote

Top Skills

Python
R
SQL
The Company
Denver, Colorado
4,161 Employees
On-site Workplace

What We Do

We are a pioneering technology and marketing services company that creates end-to-end digital experiences for brands such as Google, KFC, Philips, Audi, Twitch, Patagonia, eBay and more.

Our team of 4,000+ digital specialists across 30+ locations on 5 continents delivers pioneering work on a global scale with a boutique culture. We are committed to making a positive impact on the planet and since 2021 have been Climate Neutral and B Corporation certified.

We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech & marketing. We facilitate our pioneering spirit by investing in innovation, by leveraging our proprietary tech, data and knowledge platforms for all our clients worldwide.

Our culture is ’big enough to cope and small enough to care. Simply put we can work for any brand in the world, but with the speed, agility, flexibility and personal relationships of a boutique agency. Join us

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