Junior Community Manager

Company Description

Digitas Liquorice is the Connected Marketing agency, built on the principle that there are better ways for brands to connect with people. We leverage comprehensive data, technology, creative, media and strategy capabilities to deliver Media-Fueled Creativity via connected Solutions that include Connected Campaigns, Social Marketing, Brand Experience, CRM & Loyalty, and Marketing Transformation. Digitas Liquorice South Africa has Head Offices in JHB and CT with over 220 Unicorns delivering connected end-to-end solutions for our clients across SSA. Visit www.liquorice.co.za for more about us and what we do. We are also connected to 6 600 Digitas Unicorns across over 30 countries and 50 offices around the world. 

Job Description

Engage with the online community and respond to comments and requests. Analyze web traffic and relevant community metrics. Relay community feedback to relevant internal stakeholders. Devise and implement community communication initiatives.

Responsibilities include (but are not limited to):

• Manage and monitor multiple social media accounts (daily)
• Schedule content in line with social media best practice
• Accurately engage with social media queries or comments across multiple platforms (Facebook, Twitter, Instagram, TikTok, YouTube) in line with brand tone and guidelines
• Monitor and measure the impact of content, and analyze, review, and contribute to the delivery of social media reports.
• Work with the social media and account management teams to support any agency and client requirements through administrative, community management and research tasks.
• Read and understand content strategy documents and contribute fresh ideas.
• Coordinate and execute social media competition and prize draw by working closely with the account management and production teams.
• Create and manage effective crisis management communication.
• Manage and monitor social media event coverage (during and after work hours in line with Covid regulations)
• Keep abreast of social media trends, tools & applications in line with Advertising best practice. 

Qualifications

• Relevant tertiary qualification
• Minimum 2 years’ experience as a Community Manager with an Advertising Agency
• Proficient in MS Office (i.e., Word / Excel / PowerPoint etc.)
• Facebook Blueprint, Twitter Flight School or similar social media qualifications will be advantageous
• A good command of the English language (both written and verbal)
• Strong organizational and administration skills
• Strong multi-tasking skills (ability to work across more than one campaign at a time)
• Social media savvy
• Well versed in Digital
• Experience in using social media tools (i.e: Falcon IO, Sprinkler, Hootsuite, Sprout Social)

Additional Information

Personality Attributes:

• Team player with the ability to work independently
• Able to remain calm in a highly pressurized environment
• Proactive
• Assertive
• Creative “out of the box” thinking
• A “can do” attitude and willingness to go the extra mile
• Meticulous with attention to detail
• Accountable
• Resilient
• Reliable
• Strategic and creative problem solver
• Deadline driven
• Self-starter
• Adaptable to change and respond positively to new challenges
• Other
  • Flexible to work beyond normal office hours (overtime if and when required)
  • Comfortable to work on alcohol brands (if and when required)