Integrated Media Planner

Posted 7 Days Ago
Easy Apply
Hiring Remotely in United States
Remote
57K-92K Annually
Junior
AdTech • Software
Basis improves the lives of digital marketers with the world's most automated and comprehensive advertising platform.
The Role
The Integrated Media Planner will develop and monitor media plans, educate on media fundamentals, and manage media execution for clients. Responsibilities include crafting media planning recommendations, negotiating with vendors, aligning media strategies with analytics, and contributing to high campaign performance and client satisfaction.
Summary Generated by Built In

*Basis Technologies is aware of scams involving false advertisements for open positions at our company. The fraudulent job postings and emails are unauthorized. Basis would never ask candidates to download an app, purchase products or services, or conduct interviews over text or chat. For more information or if you have been targeted, please reach out to us at: [email protected].


WHO WE ARE 


Basis Technologies delivers software and services to automate digital media operations for leading agencies and brands. 


Our comprehensive ad tech platform, Basis, supports the planning, reporting, and financial reconciliation of direct, programmatic, search, and social media, all in one place. 


We are deeply committed to building software that will change the ad tech industry for the better and are equally dedicated to building an inclusive culture of highly motivated individuals who create a positive and supportive environment together. We invest in our culture and support our employees so they can do their best work. 


Basis Technologies is headquartered in Chicago, and our employees have the flexibility to work from headquarters, completely remote, or a hybrid of the two. Please note, we are hiring on a remote working basis only in the U.S. and Canada.


ABOUT THE TEAM

The Strategic Media Services (SMS) team provides strategic partnership and integrated media solutions to our diverse suite of clients. We deliver Raving Fan Service by helping clients challenge their media objectives and realize their business ambitions. Powered by best-in-class research and planning tools, SMS works in partnership with our sales team to tailor our tech enabled services approach to drive better outcomes and media campaigns.


WAYS YOU’LL CONTRIBUTE

This position will be responsible for developing and monitoring media plans. This role will be responsible for managing media fundamentals education while stewarding media execution for a suite of Basis clients. You will contribute by:

  • Leveraging a strong understanding of the digital media landscape and the latest Basis products and solutions to craft strong media planning recommendations tied to the overarching strategy
  • Delivering integrated media plans considering all media channels based on clear rationale
  • Maintaining a understanding of all syndicated media tools and how they can contribute to the planning task at hand
  • Collaborating with analytics team to ensure media strategies and reporting insights/deliverables are aligned to business objectives and measures of success
  • Negotiating with vendors to secure the best inventory and pricing available for our clients
  • Providing guidance and assist in shaping Key Performance Indicators (KPI’s) for strategic media plans
  • Cultivating strong internal relationships with associate media planners, ad operations, campaign analytics, and search and social media planners.
  • Operating with a solutions-oriented approach and a high degree of client servicing
  • Contributing to high levels of campaign performance, client satisfaction, and retention, while working alongside the VP and Director of Integrated Client Solutions and Client Development team members
  • Acknowledging and embracing diversity of thought and opinion, and approach with Beeps, clients and vendors, regardless of background, culture, and organizational level. Specific examples include, but are not limited to:
  • Engage Actively in Diversity, Equity, and Inclusion (IDEA)
  • Pursue Continuous IDEA Development
  • Cultivate an Inclusive Work Environment

WHAT YOU BRING TO THE TABLE

  • 2+ years of experience in digital media planning and buying
  • Understanding and interest in programmatic media and real-time bidding
  • Experience working alongside a Demand Side Platform
  • Strategic thinking and proactive client service skills
  • Strong written and verbal communication skills
  • Strong issue resolution and problem-solving capabilities
  • Ability to work well in a cross functional team environment
  • Passion for staying current with the latest research and media tools to guide recommendations
  • Intermediate to Advanced Excel and PowerPoint skills

BONUS POINTS

  • Hands on DSP buying experience
  • Previous holistic media planning experience
  • Experience working with a 3rd party ad server
  • Experience in digital reporting dashboards such as Datorama
  • Experience in holistic media planning with a focus on search and social
  • Basis Certified


ANYTHING ELSE? 


Don't think you have all the skills required for this role? That's okay, we recognize that experience can be built in many ways. If you have relevant skills that are not reflected in your resume, we welcome your candidacy and encourage you to share more in an optional cover letter, even if your experience doesn’t match our exact requirements.


LIFE WITH BASIS TECHNOLOGIES


We take care of our people and believe that our success depends on the growth and well-being of each one of our team members.


We've been proudly recognized as:

Ad Age, Best Places to Work 2024, 2023, 2022, 2013

Built In, Best Workplaces 2024, 2023, 2022, 2021

Crain's Best Companies to Work for in Chicago 2023, 2022, 2021, 2020, 2014, 2013, 2012, 2011

Crain's Best Companies to Work for in New York 2023, 2022, 2021, 2014

Dallas Morning News, Top Workplaces 2023, 2022, 2021, 2019, 2015

Denver Post, Top Workplaces 2024, 2023, 2022, 2021, 2020

Denver Business Journal's Largest Tech Employers 2024, 2023, 2022, 2021, 2020


We provide a thoughtful perks and benefits package including a modified workweek, competitive 401k/RRSP matching, mental health support, a funded health savings account, paid sabbatical, generous parental leave, a flexible work environment and time off policy, and more. 


We are proud to be an equal opportunity employer and are committed to building teams that are diverse in thought, perspective, and culture. We celebrate all team members regardless of gender identity, sexual orientation, race or cultural background, religion, disability, and age.


Basis is committed to providing the best possible interview experience for all our candidates. If you have a disability or questions related to interview accessibility, please contact [email protected].


Information collected and processed as part of any job applications you choose to submit is subject to Basis' privacy policy that you can view here.

What the Team is Saying

Jeff
Matt
Maggie
Juan
Joanna
The Company
HQ: Chicago, IL
850 Employees
Remote Workplace
Year Founded: 2001

What We Do

Basis Technologies is a leading global provider of automation software designed specifically for enterprise marketers. Our platform, Basis, is the industry’s only comprehensive digital media solution that seamlessly integrates programmatic, site-direct, advanced TV, search, and social media within a single interface. By unifying these functions, Basis simplifies complex and disconnected media operations, automates repetitive tasks, and minimizes manual processes, enabling marketing teams to focus on strategy and creativity.
Our software is built to consolidate various tools and systems, driving productivity while ensuring that advertisers maximize the performance of their multi-channel media investments. With features that streamline workflows and improve efficiency, Basis delivers a powerful solution for optimizing campaign outcomes across multiple channels.
Headquartered in Chicago, Basis Technologies is recognized not only for our innovative technology but also for our dedication to creating an outstanding workplace culture. Our commitment to our people and our customers underpins everything we do, as we continue to push the boundaries of what's possible in digital marketing automation.

Why Work With Us

Our mission is to make the ad industry better for everyone. We invest in our culture and support our employees – from development opportunities to competitive health and wellness programs. If you’re looking for a community that values your whole self, celebrates your wins, and has your back in challenging times – come change the industry with us.

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Basis Technologies Offices

Remote Workspace

Employees work remotely.

Basis empowers employees to work where they thrive. As a remote-first company, we offer access to our Chicago HQ and shared workspaces across the U.S., ensuring team members always have the environment that best supports them.

Typical time on-site: None
HQChicago, IL
The Chicago Loop is a great place to work, located in a central area of Chicago accessible to major public transportation, dining and shopping.

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