Head of Performance Creative

Posted 20 Hours Ago
Be an Early Applicant
New York, NY
Senior level
Fitness • Healthtech • Telehealth
Noom is a rapidly growing health technology company helping people live healthier lives for good.
The Role
The Head of Performance Creative at Noom will lead the internal creative team to enhance the effectiveness of paid advertisements. Responsibilities include developing efficient processes, advocating for performance creative across the organization, delivering creative strategy, and protecting the Noom brand's equity.
Summary Generated by Built In

Role Overview 

Noom is a digital healthcare company that connects people to content, coaching, community, and clinicians to build healthy habits and promote better living. We’re a mission-driven, high-growth organization that’s powered by science, technology, and world-class talent. 

Our team is seeking a leader for Performance Creative at Noom, who will continue to build and develop this function to uplevel the performance of our paid advertisements. This is a mission-critical area of focus for Noom, to grow our customer base across our portfolio of products, including Noom Weight, Noom Med, and more. If you have a proven track record of effectively building out a performance creative function, delivering results for the business, and leveraging and protecting brand equity, this may be the role for you! 


What You’ll Be Doing

  • Lead the internal performance marketing creative function to produce high impact creative at high velocity, through the development and implementation of highly efficient processes, technologies and vendors to aid output, and successful leadership of the team. 
  • Drive the vision for performance creative to synthesize key product value propositions and research briefs for internal and external stakeholders to deliver high-performing (ROI) and profitable creative.
  • Advocate for performance creative across the business to successfully gain buy-in for the vision and operations across key stakeholders. Successfully deliver creative strategy & performance reviews to the leadership team.
  • Be a guardian of the Noom brand, ensuring all creative production and processes build on and aid Noom’s brand equity, and ensure high standards are followed across the team to defend and protect Noom’s brand. 


What We’re Looking For

  • 7+ years of relevant experience and a proven track record of successfully leading internal performance marketing creative functions, ideally with experience managing both internal and external (agency) teams. 
  • Clear expertise in building operations and processes to enable a consistent, high impact performance creative machine. 
  • Able to set a clear creative vision for performance creative, and educate the team on how to uphold high standards, whilst still maintaining performance contributions. 
  • A leader who understands the balance between performance and brand marketing, and the role that brand equity can play in direct response ads. Clear experience in successfully implementing brand codes/distinctive assets into performance creative. 
  • Strong communicator who is able to successfully gain stakeholder buy-in, effectively communicating concepts ranging from a high level vision to specific ad delivery in a way which inspires confidence from the leadership team


What Makes This Job Amazing

  • You’ll be helping millions of people lead healthier lives every day
  • You’ll experience huge learning & professional growth opportunities. Noom believes in supporting you; we’ll cover the cost of books, courses, conferences… you name it!
  • You’ll become part of our transparent, high-performing, and close-knit team
  • We guarantee you will learn a tremendous amount in a short time. For those who value and excel in transparent, high-intensity, and high-impact environments, there is significant opportunity for advancement.


Base Salary

  • The US base salary range for this full-time position is $132,000 - $179,000.
    • Our salary ranges are determined by role and level. The range displayed on each job posting is based on Noom’s estimate as of the date of publication and reflects the minimum and maximum target for the position across all US locations. The actual placement of the candidate within the range is based on factors including but not limited to relevant experience, assessment of functional skills and behavioral competencies, and scope. This range is not inclusive of any discretionary bonus or equity package. 


Other Elements of the Rewards Package

  • Noom currently offers a comprehensive and generous total rewards package. This package generally includes discretionary performance-based bonus, stock awards, healthcare & retirement benefits, paid holidays, paid time off, disability benefits and various wellness programs, etc.


Location

  • By applying to this position you will have an opportunity to share your preferred working location from the following:
    • In-office Location: New York, NY, USA
    • Remote location(s): United States.


More About Noom

At Noom, we believe that the individual is the greatest force for good, not just in their health but in unlocking their fullest potential. We apply the same principles inside Noom. Across our dynamic organization, we empower our teams to execute on big ideas and we start and end each day with responsibility to make the world a healthier place. Fortune, Inc., Glassdoor, and Crain’s have all named Noom a Best Place to Work including being named on Fortune’s lists for Best Workplaces in New York, Best Workplaces in Technology, Best Workplaces for Women, and Best Workplaces for Millennials

Noom is proud to be an Equal Opportunity Employer, and all applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, caste, national origin, physical or mental disability, protected veteran status, age, or any other characteristic protected by applicable law. Noom is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities. To request reasonable accommodation, please email [email protected].

To help protect against potential hiring scams, please be aware that all email communications from the Noom Talent team and/or hiring managers will come only from an @noom.com email address. Our assessment process includes multiple phone and/or video interview rounds, and we will never ask you for personal payment, require you to purchase equipment, or extend a job offer without the completion of this interview process. If you are unsure about the validity of a Noom job posting on another website, we strongly encourage you to instead apply directly through our website. 

The Company
HQ: New York , NY
1,800 Employees
Remote Workplace
Year Founded: 2008

What We Do

Noom is the world's leading behavior change company, disrupting the weight loss and healthcare industries. By combining the power of artificial intelligence, mobile tech, and psychology with the empathy of over 3,000 health coaches, Noom helps people live healthier lives by changing their long-term habits.

Why Work With Us

Noom is rooted in values—and above all values you. A Guild of Well-Being, daily lunch by our on-site chef (when we're in the office), weekly yoga sessions, and monthly team bonding events are just some of the perks. Every Noom employee has the opportunity to chart their own course towards success and plays a key role in accomplishing our mission.

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