Head of Marketing of E-HUB

Company Description

Company Description

Do you want beneficial technologies being shaped by your ideas? Whether in the areas of mobility solutions, consumer goods, industrial technology or energy and building technology – with us, you will have the chance to improve quality of life all across the globe.

Welcome to Bosch.

Robert Bosch Kft. has been established in 1991 in Budapest as part of the Bosch Group. Currently more than 4500+ colleagues are working here together, most of them within the Engineering Center Budapest. Besides that, the location serves as the Bosch south-east European sales center for vehicle parts, vehicle-diagnostic equipment, power tools, thermo technology systems and security technologies. Furthermore, corporate functions are also present, such as logistics, finance, controlling, purchasing, communication and human resources.

Job Description

• Implement a holistic user journey in the country towards end users and retail partners, ensuring alignment with the regional brand strategy, marketing concepts, and specific "P" guidelines in close collaboration with all local BU marketing managers.
• Drive excellence in execution and continuous optimization of REACT KPIs in the country.
• FOCUS: Serve as the overarching owner of the user journey orchestration in the country.
• Plan & execute the User Journey Management Lifecycle (from insights to mapping, to actions & tracking orchestration) to ensure holistic implementation (with a strong focus on BU marketing concepts) across all user journey touchpoints.
• Financial responsibility: Manage and allocate the local marketing budget effectively along the user journey to maximize ROI, ensuring alignment with regional financial targets and P&L impact.
• Lead the execution and monitoring of growth measures (Key Growth Drivers) – with a particular emphasis on the successful implementation & execution of marketing concepts – in alignment with the REACT framework.
• Lead and develop a team of 20+ marketing associates across the Eastern European region, fostering a high-performance culture with a strong focus on collaboration, execution, and talent development.
• Ensure seamless coordination with local sales, regional touchpoint owners, and key stakeholders to drive business success.
• Willingness to travel within the region and across EA to support team development and execution excellence.

Qualifications

Which requirements are important to us?

Background: You have a bachelor’s degree in Marketing, Communication, Business Administration or related field (Master is a plus).

- Experience:

• • Deep expertise in branding and a strong understanding of UX related to information gathering and purchase decisions of target groups.
  • High sales affinity with a solid understanding of the B2B retail landscape.
  • Strong operational experience in marketing with a proven track record in marketing execution and strategic brand management.
  • Financial acumen with experience in P&L management, budgeting, and cost optimization, ensuring efficient resource allocation and profitability

- Leadership&Collaboration:

• • You have strong leadership skills, with experience in leading, coaching, and developing high-performing teams in an international environment.
  • Excellent stakeholder management capabilities and the ability to drive alignment across cross-functional teams.

- Working practice:

• • Strong analytical and negotiation skills, coupled with a deep understanding of UX and Agile working methods.
  • Strategic problem-solver with a hands-on mentality and a “can-do” attitude.

- Languages: You have fluent English skills; knowledge of Hungarian is an advantage

Please be advice this position it is maternity cover, fix term opportunity with maximum 2 years long contract.

Additional Information

Get to know our #LikeABosch benefits.

We would like to help you GROW, so we offer you:

• Financial security & recognition: We review and increase your competitive base salary annually, offer performance-, loyalty-, and referral bonus.

• Trainings and professional development: We believe in a Life-Long Learning approach, so you can take advantage of several technical and soft skill trainings and language courses.

• Career development: We have a wide range of programs to choose from, even if its leadership, expert or project development you are aiming for. We also offer mentoring and coaching opportunities, we have PhD program and we offer international assignment possibilities.

We would like you to ENJOY the benefits of balancing your life and your work, so we pay attention to:

• Your work life-balance: You can work from our activity based offices designed for creativity and efficiency or from home while enjoying flexible working hours. We offer 10+5 days paternity leave, childcare possibilities and sabbatical option.

• Your health and well-being: We provide free professional consultants for any personal, legal, financial or health related issues. You can benefit from our developing onsite medical center and organized regular health checkups.

• We also offer you several perks and benefits: You can use your annual cafeteria allowance flexibly for family support (e.g. tax-free kindergarten and nursery allowances), health care, mobility (car sharing services) and recreation. You can enjoy our onsite canteen, we support when you work from home and if you live far, we cover your commute costs. We also appreciate your loyalty with jubilee gift and extra jubilee holiday.

You could join an INSPIRING community worth to belong:

• We are true to our values: We are committed to sustainability, we value that everyone is different and that diversity makes us truly successful. We also take social responsibility seriously and regularly organize charity actions, blood donations and support worthy causes.

• Team building activities and community events are also part of our everydays. We like to come together for a good summer party or family day.

Are you ready to work #LikeABosch?

Please apply with your English CV!

Please be advice this position it is maternity cover, fix term opportunity with maximum 2 years long contract.

If you require any further information, please feel free to contact us on the following number: +36 80 18 08 01. Our colleagues can help you with answers during the weekdays between 08:00 a.m. till 16:00 p.m.