Head of Advertising Operations

Job Title: Head of Advertising Operations (AdOps)
Location: NYC preferred for proximity to clients
Department: Commercial (Sales)
Type: Full-Time
Experience: Senior, 8+ years
Salary Range: $175,000 - $200,000 / year (+variable, equity, and benefits)
Core Hours: 9 AM - 1 PM PST / 12 - 4 PM EST

About tvScientific

tvScientific is the first and only CTV advertising platform purpose-built for performance marketers. We leverage massive data and cutting-edge science to automate and optimize TV advertising to drive business outcomes. Our solution combines media buying, optimization, measurement, and attribution in one, efficient platform. Our platform is built by industry leaders with a long history in programmatic advertising, digital media, and ad verification who have now purpose-built a CTV performance platform advertisers can trust to grow their business.

Role Summary

As the Head of Ad Operations, you will lead and oversee all aspects of our ad operations function, ensuring seamless execution and optimization of campaigns across our platform.

Reporting to the VP of Sales, you will collaborate cross-functionally to develop scalable processes, address client needs, build and manage a team, and deliver measurable results. This is a pivotal leadership role where you'll shape the operational excellence of tvScientific while building and mentoring a high-performing team.

What You'll Do

• Leadership & Strategy
  • Partner with the VP of Sales and help to help the commercial team deliver customer campaigns
  • Set the standard for how tvScientific advertising campaigns are structured to achieve customer's performance goals
  • Work closely with TechOps and Account Management to identify and resolve campaign issues
  • Build, lead, and mentor the ad operations team to foster a culture of collaboration and performance.
  • Define and execute the strategic vision for ad operations, ensuring alignment with company and sector goals.
• Campaign Management
  
  • Partner with sales and account management teams to understand client objectives, ensure on-time activation, and deliver exceptional results.
  • Monitor Global delivery performance for the business inclusive of risk reporting and PMP/PG/Direct partner-spend to prioritize activation, escalation and troubleshooting
  • Work with AM’s and techops to set up, manage, optimize, and resolve campaign issues in a timely manner
  • Work with Supply and Media planners to ensure campaigns are standardized and set up for performance 
  • Set up/join recurring sector meetings to get s better understand of their business, deal flows, and expectations
• Operational Excellence
  
  • Develop and implement scalable workflows and processes to optimize efficiency and accuracy.
  • Troubleshoot campaign delivery issues and identify opportunities for improvement in ad serving and tracking.
  • Develop metrics and measure performance against business requirements, aligning improvement projects to bridge operational shortfalls and identify future improvement opportunities. Collect data to identify root-cause problems.
  • Test new features and provide feedback before they get released
  • Ensure consistency and alignment across all regional Ad Operations team, leveraging a follow-the-sun model
• Data & Analytics
  
  • Analyze campaign performance metrics and provide actionable insights to improve outcomes.
  • Collaborate with TechOps, Supply, and other key internal stake holders to refine reporting and measurement frameworks, focusing on ROI and performance.
• Innovation & Technology
  
  • Partner with technology teams to make buying, launching, serving and optimizing campaigns more simple to execute
  • Capture future Ad Operations business needs as the business scales and translate to a future state of support (delegate, automate, eliminate)
  • Stay informed on industry trends and best practices, ensuring tvScientific remains an industry leader.

How We'll Define Success

• Seamless campaign execution with minimal errors or downtime.
• Positive feedback from clients and internal stakeholders on campaign performance and service quality.
• Measurable improvement in key metrics such as Revenue growth, CPM, ROAS, and conversion rates.
• Scalable processes and workflows implemented effectively.
• Strong adoption of new technologies and tools to enhance ad operations.
• Building strong and reliable partnerships with internal stakeholders.

You’ll Be Successful in This Role if You Have/Are

• 8+ years of experience in ad operations, with at least 3 years in a leadership role.
• Proven experience in executing ad operations: programmatic advertising, CTV platforms, and attribution models.
• Proven ability to lead and scale operational teams in a fast-paced environment.
• Deep analytical skills with experience leveraging data to drive decisions.
• Excellent communication and collaboration skills, with the ability to work cross-functionally.
• Bachelor’s degree in Marketing, Business, or a related field (advanced degree preferred).

Culture and Benefits

At tvScientific we believe people do their best work when they feel challenged and engaged by their day to day responsibilities, when they’re surrounded by smart, hard working people, and when they have a healthy work life balance. Our company culture and benefits package reflects these beliefs.

• Full health, dental, and vision insurance - up to 95% funded by the company for employees.
• Employee stock option program.
• Company-sponsored retirement plan with a matching contribution program.
• 12 annual paid holidays (including 2 flexible days).
• Generous PTO policy (get your work done and take the time you need).
• A remote-first environment that allows employees flexibility to work from most places in the US.

As tvScientists We Are...

• Big Thinkers: We believe in setting audacious goals and envisioning transformative change.
• Radically Transparent: We value transparency in all aspects of our business. We foster a culture of open communication, honesty, and accountability.
• Performance-obsessed: We are passionate about achieving exceptional results. We strive for excellence in everything we do and set high standards for ourselves.
• Data-driven: We embrace the power of data, science, and technology as crucial drivers of our success.
• Trust Builders: We prioritize building and nurturing trust with our stakeholders. We understand that trust is the foundation of successful relationships and business partnerships. Through our actions, integrity, and commitment to delivering on promises.
• Forever Students: Challenge assumptions to look for solutions. We create a safe environment for experiments and risk-taking by our customers and employees.

tvScientific is committed to building an inclusive environment for people of all backgrounds and everyone is encouraged to apply. tvScientific is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.