GTM Lead, Top-of-Funnel-Growth

Posted 9 Hours Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
140K-175K Annually
Senior level
Financial Services
The Role
The GTM Lead will drive top-of-funnel growth by managing outbound sales efforts, optimizing GTM infrastructure, and executing data-driven marketing strategies. Responsibilities include setting up a scalable GTM engine, creating engaging content, and developing the sales pipeline for sustainable growth at Atomic.
Summary Generated by Built In

About Us:


Atomic is the venture studio that co-founds companies by pairing founders with the best ideas, teams, and resources, and funding those with the most potential. When entrepreneurs co-found with Atomic, they team up with an experienced group of operators who have started dozens of companies and created billions of dollars in enterprise value. Industry disruptors like Bungalow, Found, Hims and Hers, Homebound, OpenStore, and Replicant all started at Atomic along with dozens more. Atomic was founded in 2012 by serial entrepreneur Jack Abraham and has offices in NYC, Miami, and San Francisco with a distributed team across North America.


Overview:


We are building the premier fintech platform to help employees of private businesses unlock the full value of their equity and financial incentives. Our mission is to align motivations between companies and employees, fostering better business outcomes while creating lasting financial impact.


Our founding team includes alumni from companies like Amazon, Dropbox, Klarna, and Robinhood. We’re scaling rapidly and investing in cutting-edge technology to bring our mission to life. If you’re passionate about building brand authority, generating high-quality leads, and executing GTM strategies that drive exponential growth, we want you on our team.


We are seeking a strategic, hands-on GTM operator to help build and execute our Product-led-Growth Strategy. You will be responsible for driving our top-of-funnel growth, lead-demand generation efforts, and outbound motion. You will be responsible for setting up and managing a scalable GTM engine while leveraging content and relationships to engage key prospects. Your work will lay the foundation for sustainable growth and a powerful sales pipeline.

What You'll Do:

  • Build & Optimize GTM Infrastructure – Procure, set up, and manage the tools needed to create a scalable outbound motion (e.g., Clay, Lemlist, Descript, Vector etc.).
  • Optimize Performance with Data & Analytics – Own tracking, analytics, and performance measurement, including A/B testing organic and paid campaigns across multiple channels to refine outreach and conversion strategies. You will be responsible for tracking key metrics related to driving user acquisition, engagement, conversion, retention, and monetization. 
  • Craft Compelling Cross-Channel Content – Create & distribute compelling thought leadership content, blog posts, and podcasts for our CEO and other leadership team members across LinkedIn, Twitter, Facebook, our website, and other key platforms.
  • Own Sales Pipeline Development – Set up outbound sales calls across key verticals and, as the GTM flywheel strengthens, partner closely with the team to help lead sales conversations and qualification efforts.

What You Have:

  • Experienced GTM Operator – You have 5+ years of experience in demand generation, outbound sales, or growth marketing. 
  • Stage and Industry Expertise – Ideally you have prior experience working in a PLG led company, a B2B SaaS company (a plus if you have experience with a vertical software company), and/or in a fintech company. As you will be the company’s first GTM hire, ideally you have experience working in an early stage, scrappy environment (i.e. have taken a company from 0 → 1, then 1 → 10.) 
  • Deep Expertise in Multi-Channel Outreach – You understand how to craft compelling messaging for LinkedIn, Twitter, blogs, podcasts, and direct outreach to drive engagement and brand awareness.
  • Technically Fluent in GTM Tools – Comfortable and excited about setting up the tooling needed to build an efficient outbound engine.
  • Creative & Relationship-Driven – You excel at connecting with prospects and know how to use content as a wedge to drive conversations and relationships.
  • Data Driven Experimentation  – Testing & experimentation are second nature to you. You thrive on A/B testing, tracking performance, and iterating based on data to continuously improve campaign efficiency and conversion rates. You are not afraid to fail fast and quickly learn from data.
  • Self-Starter with an Ownership Mentality – You love building things from 0 → 1 and are eager to own and execute a GTM motion that fuels company growth.

Why Join Us?

  • High Impact Role – Be the architect of our top-of-funnel motion and demand generation strategy, supercharging our growth.
  • Work with Top Talent – Join a world-class team of superstars from Amazon, Dropbox, Klarna, and Robinhood.
  • Competitive Compensation & Benefits – Market-leading salary, equity, and growth opportunities.
  • Flexible Work Environment - We are a remote first company. You can work from anywhere and design your ideal work environment.

We are focused on building a diverse and inclusive workforce. If you’re excited about this role, but do not meet 100% of the qualifications listed above, we encourage you to apply.

-----

Atomic is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, state, or local law. Atomic considers all qualified applicants in accordance with the San Francisco Fair Chance Ordinance.


Please review our CCPA policies here.

The Company
HQ: Miami, FL
749 Employees
On-site Workplace
Year Founded: 2012

What We Do

Atomic is a venture studio and fund created in 2012 by serial entrepreneur Jack Abraham to speed and scale the process of building high-growth companies. Atomic pioneered the studio-fund model of bringing together ideas, capital, talent, and resources to start companies in parallel and has built successful companies across industries ranging from fintech, web3, and the workplace to proptech, education, and the enterprise. Bungalow, Found, Hims & Hers (NYSE: HIMS), Homebound, OpenStore, and Replicant are some of the companies we've built. When co-founders join Atomic, they team up with an experienced group of founders and a built-in team of specialists ranging from legal and finance to HR, design, and marketing. Described by Forbes as "The Pixar of Silicon Valley," Atomic is headquartered in Miami and San Francisco and has a distributed team across the U.S. and Canada.

Similar Jobs

GitLab Logo GitLab

Manager, Billing Operations GPO

Cloud • Security • Software • Cybersecurity • Automation
Easy Apply
Remote
US
2350 Employees
90K-192K Annually

Nourish Logo Nourish

Provider Partnerships Manager

Healthtech • Software • Telehealth
Easy Apply
Remote
USA
70 Employees

Take-Two Interactive Software Logo Take-Two Interactive Software

Workplace Operations Program Manager

Gaming • Information Technology • Mobile • Software
Remote
San Francisco, CA, USA
6500 Employees

GitLab Logo GitLab

Senior Director, Public Policy

Cloud • Security • Software • Cybersecurity • Automation
Easy Apply
Remote
United States
2350 Employees
212K-397K Annually

Similar Companies Hiring

EDGE Thumbnail
Software • Fintech • Financial Services • Analytics
Chicago, IL
20 Employees
Energy CX Thumbnail
Utilities • Professional Services • Greentech • Financial Services • Energy • Consulting • Business Intelligence
Chicago, IL
55 Employees
MassMutual India Thumbnail
Insurance • Information Technology • Fintech • Financial Services • Big Data
Hyderabad, Telangana

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account