Based in Mountain View, CA., NeuroPace is a commercial-stage medical device company focused on transforming the lives of people suffering from epilepsy by reducing or eliminating the occurrence of debilitating seizures. Its novel and differential RNS System is the first and only commercially available, brain-responsive platform that delivers personalized, real-time treatment at the seizure source.
At NeuroPace, employees are our greatest asset. We are continually searching for solution-oriented individuals who can bring energy and creativity to our growing workforce. At NeuroPace, our success depends upon our ability to recruit and retain the most talented, enthusiastic and dedicated people we can find and providing them with a dynamic and challenging environment in which to thrive.
We are currently seeking a Downstream Senior Marketing Manager to join our team. In this role, you will be responsible for planning and executing high impact product launches, clinical data rollouts, and influential growth campaigns. You will perform market segmentation, targeting, product positioning, key messaging, and pricing to maximize growth and profitability for the RNS and DIXI products. You will be an expert in planning omni-channel marketing campaigns aimed at the HCP audience. You will build strong relationships with the sales organization, gathering feedback as you create marketing pieces to optimize effectiveness. In this position, you must be able to communicate cross-functionally and on a regular basis with clinical, QA/RA, sales, and senior leadership. In addition, you will develop and maintain partnerships with key customers and key opinion leaders.
The Downstream Senior Marketing Manager position will be based in Mountain View, CA. This is a hybrid role with expectations of being on-site at least 2 days per week.
What you will do:
- This Downstream Senior Marketing Manager position is responsible for developing and driving key marketing and business objectives.
- Develop and execute product launch plans and drive continuation marketing activities for in-market products.
- Lead clinical data strategies through ideation, into launch and execution to maximize product/portfolio growth and profitability.
- Use classic marketing capabilities to further business objectives, such as market understanding, market segmentation, customer targeting, product positioning and message development.
- Create innovative downstream marketing solutions, programs and tools to support the needs of the Sales Team.
- Develop omni-channel promotional strategy & execution for reaching the HCP audience.
- Formulate new downstream promotional strategies to drive and accelerate growth.
- Quickly analyze data to determine ROI on marketing programs and modify programs accordingly.
- Develop comprehensive sales and physician training plans in collaboration with Professional Education.
- Routinely communicate with the sales force regarding programs, product updates competitive activity, sales positioning, and best practices.
- Engage and actively maintain close collaboration with key opinion leaders (KOLs).
- Lead tradeshow activities for product and support in person where required.
- Collaborate with upstream marketing, training and education, and clinical research counterparts to translate activities into marketplace success.
What you bring:
- Bachelor's Degree preferably in marketing, business, biological/clinical science, or engineering, MBA a strong plus
- A minimum of five (5) years of medical device/medical products marketing experience. Medical device sales experience is a plus
- Excellent communication and presentation skills
- Must have a good understanding of the medical environment to effectively respond to market concerns and provide technical support for products
- Able to convert product/customer feedback into valuable insights that can help drive the development of new marketing programs
- Ability to competently represent the Company at professional functions and customer meetings
- Excellent advocacy and persuasive skills
- Proficient software skills across all standard programs; Salesforce.com experience a plus
- Must be able to work independently with minimal direction
- A healthy disdain for the status quo, and a willingness to question existing practices to identify better alternatives
- Ability to work on multiple projects simultaneously and be flexible enough to change priorities with short notice when necessary
- Acts as an ambassador of professional standards, seeking continuous improvement in ways of working to drive greater efficiency and purpose.
- Ability to succeed in a rapidly changing, agile environment where continuous innovation is requisite to success
- Flexible to work in a small company environment where everyone wears multiple hats and gets the job done
Who you are:
- Possess an unquestionable moral and ethical backbone. Proven track record of being a trusted and respected leader.
- Ability to thrive in a start-up commercial environment with limited resources however you succeed by creating impact measured by business results
- Business minded, you prioritize the needs of the business and propose educational strategies and programs to support the company’s goals
- A strategic business partner with a data driven informed point of view who successfully collaborates and influences across all levels in the organization
- A builder and doer that approaches work with a great sense of urgency and strong bias for action and is able to influence and inspire others to do the same
- Self-directed, you have an ownership and driver mentality with high standards
$150K-$165K Base Compensation will be determined based on several factors including but not limited to skill set, years of experience and geographic location.
Benefits
- Medical, Dental & Vision Insurance
- Voluntary Life
- 401K
- RSU
- 529 plan
- ESPP Program
- Health & Wellness Program
- Generous Paid Time Off plus eleven paid holidays
- FSA & Commuter Benefits
NeuroPace is proud to be an equal opportunity employer and values the contributions of our culturally diverse workforce.
San Francisco and Los Angeles applicants: The Company will consider for employment qualified applicants with Criminal Histories in a manner consistent with the requirements of the Los Angeles Fair Chance in Hiring Ordinance or the San Francisco Fair Chance Ordinance (as applicable)
PRIVACY NOTICE: NeuroPace takes its responsibility to protect your personal information seriously, and it uses reasonable safeguards to avoid unauthorized use or disclosure of it, and inadvertent loss or impermissible alteration of it. NeuroPace complies with all applicable federal and state laws and regulations that govern the handling of your personal information. If you would like more detailed information on NeuroPace’s privacy policies, please refer to neuropace.com/privacy/ for reference. NeuroPace retains candidate resumes and applications in its files for future reference and/or consideration for other available job postings. If you do not wish for your resume and applications materials to be retained in NeuroPace files, or wish to obtain a listing of any personal information that NeuroPace has stored about you, please contact us at [email protected].
What We Do
The RNS® System is an award-winning technology developed and manufactured in Silicon Valley that has been recognized for its innovation. Similar to a pacemaker that monitors and responds to heart rhythms, the RNS System is the world's first and only medical device that can monitor and respond to brain activity.
NeuroPace was founded to design, develop, manufacture and market implantable devices for the treatment of neurological disorders with responsive stimulation. The company's initial focus is the treatment of epilepsy, a debilitating neurological disorder affecting approximately 1% of the population worldwide.In addition to treating epilepsy, responsive neurostimulation holds the promise of treating several other disabling medical disorders that impact the quality of life for millions of patients around the world.
