Company Summary
EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products.
Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.
Department Summary
Our Retail Wireless team, serving our Boost Mobile and Gen Mobile brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking. Equipped with a first-of-its-kind 5G network, a passion for change and the power to drive it, we'll emerge as the nation's fourth facilities-based wireless carrier and a disruptive force in the market at large.
Job Duties and Responsibilities
We are seeking a talented Display, OLV & CTV Marketing Lead to join our Acquisition Team. The Display, OLV & CTV Marketing Lead will be responsible for creating and implementing effective display and high impact campaigns that drive online and in-store traffic, conversions, and revenue. The ideal candidate is a strategic thinker with experience in managing digital display, OLV, Native and programmatic campaigns, and can work collaboratively with cross-functional teams to achieve business objectives.
Key Responsibilities:
- Manage the development and execution of all digital, OLV and native display campaigns executed by our media agency and focused on qualified customer prospecting, education and conversion
- Lead the development of high quality creative to achieve success across all placements and parts of the funnel
- Manage the identification and creation of new audiences and placements designed to find efficiencies and expand prospecting
- Manage end-to-end campaigns, including planning, design, segmentation, scheduling, testing, and reporting
- Monitor and analyze campaign metrics, such as click-through rates, conversion rates, and revenue, and make data-driven recommendations for optimization
- Maintain and update digital, OLV and native display campaigns marketing calendar and ensure timely delivery of campaigns
- Collaborate with cross-functional teams, including content, design, product, and development, to ensure consistent brand messaging and a seamless user experience across all display touchpoints
- Stay up-to-date on DSP and programmatic best practices and industry trends and apply them to improve campaign performance
- Build and manage relationships with media agency, service providers and other vendors
- Manage budget and provide regular reports on campaign performance and ROI
- Lead QBR events with channel and agency partners to review work and plan ahead
Skills, Experience and Requirements
Education and Experience:
- Bachelor's degree in marketing, communications, or a related field
- 4+ years of experience in display marketing, preferably in a B2C environment
Skills and Qualifications:
- Proven track record of successfully managing campaigns that drive, conversions, and revenue
- Experience with DSP/programmatic buying solutions
- Experience managing a media agency
- Strong analytical skills and ability to use data to make informed decisions
- Excellent communication, collaboration, and project management skills
- Knowledge of display and programmatic best practices and industry trends
Visa sponsorship not available for this role
Salary Ranges
Compensation: $72,350.00/Year - $103,400.00/Year
Benefits
We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits .
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.
Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.
The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.
Top Skills
What the Team is Saying
What We Do
For over 40 years, we’ve been challenging the status quo and evolving our company to anticipate opportunities for business growth, industry innovation and greater customer choice.
Recently, DISH and EchoStar successfully completed their merger, joining forces to deliver on our Vision: To Change the Way the World Communicates. Originally established as one company, in 2008, the two companies were spun off as separate entities and forged ahead so each could focus on and expand their unique capabilities. In that time as separate entities, our teams achieved remarkable milestones—launching satellites into space, connecting millions to their favorite entertainment and reimagining wireless communication.
As we merge our teams, we are strategically positioned for success, poised to emerge as a global leader in terrestrial and space connectivity. We are cleared for takeoff. Join us in a Connectivity Revolution.
Why Work With Us
At EchoStar, we work to create opportunity and cultivate an environment where people thrive. Between our brands, our partners, our teams and our customers, the opportunities are endless. Get started on your next career adventure with EchoStar!
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EchoStar Offices
OnSite Workspace
All team members are in person at one of our DISH locations across the globe. DISH proudly calls Colorado home with several corporate offices in the Denver-Metro area and 4,000+ team members in the Denver-Metro area.
