The Daily Wire is looking for a strategic and creative Director of Social Media to lead the charge in turning company-wide and content strategies into impactful social media campaigns. This role oversees the daily execution of social initiatives while mentoring a growing team of social media managers and content creators. As a key collaborator with podcast talent and cross-functional teams, this leader will ensure our brand voice is consistent, engaging, and expanding across all platforms.
Primary Responsibilities
- Translate company-wide social strategy into actionable, platform-specific plans and campaign calendars
- Lead day-to-day content planning and execution across social channels for shows, talent, and marketing campaigns
- Collaborate with podcast producers and talent to develop engaging short-form content, including clips, audiograms, and behind-the-scenes moments
- Work closely with design and video teams to produce visually compelling assets
- Act as a key partner to podcast talent, providing tools, feedback, and guidance to help grow their social presence
- Monitor platform performance and audience engagement, using data to inform strategy and optimize content mix, timing, and tone
- Partner with marketing, PR, and product teams to ensure alignment on integrated campaigns and audience growth initiatives
- Manage and mentor a growing team of social media specialists, overseeing execution, performance, and professional development
- Deliver regular reporting and performance insights to stakeholders, with strategic recommendations
- Ensure brand consistency across all content and proactively manage sensitive or reputational issues in collaboration with communications/PR
Experience & Requirements
- 4–6+ years of experience in communications, marketing, media, journalism, or related field.
- Excellent creative mindset and well-honed intuition
- Deep knowledge of all major social platforms and emerging channels
- Exceptional writing, editing, and visual storytelling skills
- Strong understanding of analytics tools (e.g., native platform insights, Google Analytics, etc.)
- Ability to manage multiple projects, deadlines, and priorities in a fast-paced environment
- Skilled at cross-functional collaboration and influencing stakeholders
- Comfortable working directly with talent and public-facing figures
- A keen eye for brand voice and visual identity
- Passion for media, digital storytelling, and culture
- Proficient in managing integrations via APIs, webhooks, and tag managers
- Analytical mindset with experience working with reporting tools (e.g., Looker, Tableau, or Power BI)
To learn more about Daily Wire, please visit the following Daily Wire Facebook and YouTube page links:
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Daily Wire provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Please Note: Daily Wire participates in E-Verify and performs background checks on all new hires. We will provide the Social Security Administration (SSA) and if necessary, the Department of Homeland Security (DHS), with information from each new employee’s form I-9 to confirm work authorization. Thank you!
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Top Skills
What We Do
Not every company kicks off in a converted garage and expands into one of America’s fastest-growing conservative media outlets for news, opinion, and entertainment - but then again, no other company is the Daily Wire. Built from the ground up by Ben Shapiro and Jeremy Boreing, the Daily Wire started as a side gig and morphed into a political news and commentary powerhouse in just 7 short years. Now, the Daily Wire is producing entertainment content, investigative journalism, multiple chart-topping podcasts, and - you guessed it - some fire memes.
And we’re not stopping there. Our team is constantly moving, innovating and growing. We adapt to any and all obstacles with a team of creative geniuses that are all aligned in creating unparalleled content that provides a voice for facts and for freedom. We don't just echo whatever’s trending - we set trends.
When you join the Daily Wire team, your finger isn’t just on the pulse. From the studios of CANDACE and The Ben Shapiro Show to the newsroom of some of America’s most influential writers, you are the pulse. And if that interests you, we’re all ears.
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