Director, Programmatic Sales - Healthline Media

Posted 15 Hours Ago
Be an Early Applicant
New York, NY
Senior level
Healthtech
The Role
The Programmatic Sales Director will exceed revenue expectations within programmatic sales, develop strong relationships with clients and agencies, and present marketing solutions. Responsibilities include client events and networking activities to promote Healthline's programmatic offerings.
Summary Generated by Built In
AT A GLANCE

The Healthline Sales Team is responsible for driving digital ad revenue for the company.  We work with our marketing, analytics, media and product teams to build strong advertising solutions that meet client goals and perform to their expectations.  We have strong relationships at the client and agency level and provide stellar customer service while uncovering new opportunities and areas where we can help clients achieve their objectives.

As a Programmatic Sales Director you will be responsible for meeting / exceeding revenue quota, identifying new business opportunities, cultivating long-term strategic partnerships and increasing marketplace visibility/stature at the agency, client, trading desk and demand side platform level within Pharma DTC programmatic (PMP/PG).

We are looking for an experienced Programmatic Sales Director ideally with existing relationships in the industry but as important is the ability to create new relationships across agencies, client, trading desk and DSPs. This candidate should be passionate about programmatic, data, digital sales and be skilled at executing virtual and in person meetings and presentations.

Where You'll Be

To prioritize togetherness, culture, and accountability, RVO Health operates on an in-office work schedule. We expect employees to work from our New York city office Tuesday, Wednesday and Thursday each week. You are welcome to work remotely Mondays and Fridays if you wish.

250 Park Ave South, New York, NY 10003

What You’ll Do
  • Exceed revenue expectations within programmatic sales (PMP/PG/data partnerships)
  • Develop and grow strong relationships on agency, client side and as appropriate agency trading desks and demand side platforms
  • Present to clients and agencies on regular basis
  • Set up and execute in person and virtual client events
  • Work with programmatic operations, direct sales, and marketing to develop creative solutions and marketing packages that deliver against client’s marketing / business goals and minimize channel conflict with direct sales initiatives
  • Travel to industry conferences for networking, client engagement and evangelizing the Healthline programmatic sales offering

What We’re Looking For

  • 5+ years of digital pharmaceutical advertising sales experience and/or programmatic sales (ideal candidate will have experience in both)
  • The ideal candidate will utilize a consultative sales approach that delivers insight and adds value to their client’s business resulting in lasting, long-term relationships
  • Experience in presenting to and interacting with prospective customers is a must, anywhere from junior media planners all the way to C suite.
  • Ability to sell through sometimes complex technical/operational concepts common to the programmatic and data landscape
  • Strong understanding of the programmatic ecosystem (including DSPs, SSPs, DMPs, ATDs,) with relationships in the space especially within agencies, trading desks and DSPs
  • Strong Interpersonal Skills –
    • Must be able to work independently, under pressure and meet deadlines.
    • Manage multiple tasks simultaneously.
    • Demonstrate strong written and oral communication skills as well as outstanding people skills.
    • Self-motivated to support and motivate others.
  • Salesforce agility

Pursuant to various state Fair Pay Acts, below is a summary of compensation elements for this role at the company. The following benefits are provided by RVO Health, subject to eligibility requirements.

  • Starting Salary: $112,000.00 - $150,000.00 plus bonus 
    *Note actual salary is based on geographic location, qualifications and experience
  • Access to a Free Udemy for Business subscription—thousands of hours of learning content on hundreds of different subjects at your fingertips
  • Health Insurance Coverage (medical, dental, and vision)
  • Life Insurance
  • Short and Long-Term Disability Insurance
  • Flexible Spending Accounts
  • Paid Time Off
  • Holiday Pay
  • 401(k) with match
  • Employee Assistance Program
  • Paid Parental Bonding Benefit Program
  • Pharmacy Benefits
  • Income Protection Plans
  • Pet Services Plans
  • Mental Health Support
  • Wellness Coaching
  • HSA- Health Savings Account
  • Commuter Benefits
  • Gym & Fitness Center Discount Program

Who We Are: 

Founded in 2022, RVO Health is a new healthcare platform of digital media brands, services and technologies focused on building relationships with people throughout their health & wellness journey. We meet people where they are in their personal health journeys and connect them with both the information and the care they need. RVO Health was created by joining teams from both Red Ventures and UnitedHealth Group’s Optum Health. Together we’re focused on delivering on our vision of a stronger and healthier world. 

RVO Health is comprised of Healthline Media (Healthline, Medical News Today, Psych Central, Greatist and Bezzy), Healthgrades, FindCare and PlateJoy; Optum Perks, Optum Store and the virtual coaching platforms Real Appeal, Wellness Coaching, and QuitForLife. 

We offer competitive salaries and a comprehensive benefits program for full-time employees, including medical, dental and vision coverage, paid time off, life insurance, disability coverage, employee assistance program, 401(k) plan and a paid parental leave program. 

RVO Health is an equal opportunity employer that does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or any other basis protected by law. Employment at RVO Health is based solely on a person's merit and qualifications.  

We are committed to providing equal employment opportunities to qualified individuals with disabilities. This includes providing reasonable accommodation where appropriate. Should you require a reasonable accommodation to apply or participate in the job application or interview process, please contact [email protected].

We do not provide visa sponsorship for this role at this time.

#LI-hybrid

RVO Health Privacy Policy: https://rvohealth.com/legal/privacy

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The Company
HQ: Charlotte, North Carolina
1,689 Employees
On-site Workplace

What We Do

At RVO Health, our mission is to give people a better way to health & wellbeing. We own and operate the largest health & wellbeing platform in the US, helping nearly 100 million people a month seek information, find a doctor, save money, and take action around their health & wellbeing. Our portfolio of industry-leading websites, products and services touches every part of the health and wellness journey.

The Healthline Group portfolio (Healthline, Medical News Today, Psych Central, Greatist, and Bezzy) and the Healthgrades brand comprise the largest health information audience in the US. The Healthline Group connects millions of people daily to medically-backed information about thousands of health-related questions, products, and chronic conditions. Through Healthgrades, the largest marketplace for finding healthcare, we help half of Americans find and evaluate a doctor each year.

Through Optum Store, we sell thousands of FSA/HSA-eligible health and wellness products direct-to-consumer and connect health seekers to mental health, condition-based virtual care, and an online pharmacy. Through Optum Perks, we help millions of people save money through our prescription savings program. Millions of health seekers also use RVO Health’s virtual coaching programs each year to lose weight, stop smoking, and find better wellbeing.

Our portfolio includes education and advice, condition-based communities, access to healthcare, an ecommerce store of health products and services, prescription discounts and delivery, and more. We are making health easier to navigate, more accessible, and more affordable for everyone. Furthermore, all of our content, products, and services are medically-backed, so people can trust that they are getting accurate support for their health.

RVO Health is backed by Red Ventures and Optum, part of UnitedHealth Group. Select brands previously operated by Red Ventures and Optum are now independently operated by RVO Health.

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