Director, Marketing Technology

Posted Yesterday
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3 Locations
Remote
Senior level
Software
The Role
The Director of Marketing Technology will lead digital and growth technology teams, overseeing technology practices to enhance business growth and strategy alignment.
Summary Generated by Built In

Perforce is a community of collaborative experts, problem solvers, and possibility seekers who believe work should be both challenging and fun. We are proud to inspire creativity, foster belonging, support collaboration, and encourage wellness. At Perforce, you’ll work with and learn from some of the best and brightest in business. Before you know it, you’ll be in the middle of a rewarding career at a company headed in one direction: upward.  

  

With a global footprint spanning more than 80 countries and including over 75% of the Fortune 100, Perforce Software, Inc. is trusted by the world’s leading brands to deliver solutions for the toughest challenges. The best run DevOps teams in the world choose Perforce.  


Position Summary:


The Director of Web & Growth Technology is a pivotal leadership role within the Systems Operations team at Perforce, responsible for driving the innovation, evolution, and optimization of our digital and demand technology practices to accelerate business growth. This individual will work closely with cross-functional teams, ensuring seamless execution and continuous improvement of the digital and growth technology operations that underpin key business strategies. In a fast-paced environment, you will lead the development and execution of scalable processes to enhance efficiency and foster innovation across the web and growth technology stack.


As the Director, Web & Demand Technology, you will be at the forefront of shaping and executing Perforce's digital strategy, ensuring that technology and growth initiatives align with the company's goals and lead to measurable business success.

Responsibilities:

  • Lead and manage the digital and growth technology teams, overseeing web technologies, web development & operations, SEO/SEM best practices, reporting, and go-to-market tools (including marketing automation platforms, ABM platforms, social listening tools, chat solutions, etc.).
  • Collaborate with operations and business leaders to develop and execute strategies and roadmaps that align with organizational goals, selecting optimal technology platforms and vendors.
  • Provide strategic leadership and guidance on website architecture, staying at the forefront of industry trends, best practices, and reporting standards to ensure maximum performance.
  • Drive strategy and planning efforts for evaluating and optimizing the digital and growth technology stack during company acquisitions, ensuring seamless integration and alignment with existing systems and processes.
  • Manage the budget for the Web & Growth Technology department, identifying opportunities for cost-saving and efficiency improvements.
  • Oversee database segmentation and analytics, ensuring that marketing efforts are data-driven, highly targeted, and impactful.
  • Lead opportunity lifecycle management, driving continuous analysis and optimization across all stages to increase conversions and maximize outcomes.
  • Enforce process quality control by auditing growth tools and systems, setting and maintaining high standards for performance, security, and consistency.
  • Analyze marketing and sales data to derive actionable insights, providing recommendations for optimization across go-to-market strategies, campaigns, and initiatives.

Requirements:

  • Bachelor's degree in Marketing, IT, Data Science, or a related field.
  • 5-7+ years of experience in digital and growth technologies, with a proven track record of leading teams in these functional areas.
  • Expertise in Marketo, ABM technologies, data enrichment strategies, and Salesforce required
  • Highly organized with the ability to manage multiple projects simultaneously while meeting deadlines.
  • Strong analytical and data-driven mindset, with experience in reporting and data analysis.
  • Proficiency in Microsoft Excel or SQL.
  • In-depth knowledge and hands-on experience with web platforms and technologies (e.g., Drupal, WordPress, PHP, HTML, XML, CSS, JavaScript).
  • Technically adept with excellent communication skills and a passion for improving processes.
  • Strong project management experience, with a focus on driving results and aligning teams around common goals.

Additionally, this position is eligible for benefits including, but not limited to, medical, dental, vision, retirement benefits, life insurance, wellness programs, total time off, and other employee perks that may be offered by Perforce from time to time. The actual offer will depend on a number of factors including, but not limited to, a candidate’s education, skills, qualifications, depth of experience and other relevant business considerations. Perforce reserves the right to amend or modify employee perks and benefits at any time. 


Come work with us! Our team members are valued for their contributions, introduced to new opportunities, and rewarded well. Perforce combines the experience and rewards of a start-up with the security of an established and privately held profitable company.

 

If you are passionate about the technology that impacts our day-to-day lives and want to work with talented and dedicated people across the globe, apply today!

 

www.perforce.com

 

Please click here for: EOE & Belonging Statements | Perforce Software

Top Skills

Abm Technologies
CSS
Drupal
HTML
JavaScript
Marketo
Excel
PHP
Salesforce
SQL
Wordpress
XML
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The Company
HQ: Minneapolis, MN
1,135 Employees
On-site Workplace
Year Founded: 1995

What We Do

The best run DevOps teams in the world choose Perforce to remove bottlenecks to speed up and deliver app experiences that move the needle. With Perforce’s suite of products built to develop and maintain high-stakes applications, companies can finally manage complexity with efficiency, achieve speed without compromise, and run their DevOps toolchains with full integrity. Perforce gives customers a DevOps Edge, from code to business-ready.

But at the heart of our success is the people. We are a global community of collaborative experts, problem solvers, and possibility seekers who believe in making work both challenging and fun. Join us and you’ll work alongside the brightest in the business, driving innovation and growing in a career that’s moving in one direction: upward!

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