Director, Interactive Initiatives

Posted 6 Days Ago
Be an Early Applicant
Culver City, CA
172K-215K Annually
7+ Years Experience
Digital Media • eCommerce • Gaming • Mobile • News + Entertainment
The world’s largest destination for anime & manga focused on creating 360° fan experiences.
The Role
The Director of Interactive Initiatives will lead Crunchyroll's metaverse projects, managing strategy, execution, and partnerships to create engaging experiences related to anime. This role includes collaborating with internal and external stakeholders and showcasing industry expertise in gaming and interactivity.
Summary Generated by Built In
About Crunchyroll

WE HELP EVERYONE BELONG. IT’S OUR PURPOSE.

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

We are looking for a Director, Interactive Initiatives to lead Crunchyroll's efforts to bridge the physical and virtual worlds through metaverse initiatives (e.g. Roblox, Fortnite, Meta, etc). Reporting to our VP of Strategic Initiatives you will be responsible for end-to-end concepting and execution of our interactive metaverse projects, collaborating with partners within our company and the best external partners, including ecosystem / platform developers and Japanese Anime IP licensors.

  • You will manage and lead a comprehensive process to define strategy and scope cross-functional execution plans for interactive metaverse-related strategic initiatives
  • You will create the best interactive metaverse experiences, including worldbuilding and gaming, to promote Crunchyroll and our Anime IP partners
  • You will build relationships with external partners, including ecosystem / platform developers and digital creators, managing these relationships to achieve our goals
  • You will become the subject matter expert for all things interactive / metaverse within Crunchyroll, remaining an expert in industry trends and best practices
  • You will validate strategy and execution plans with senior leadership, implementing feedback cross-functionally

We are considering applicants for our Culver City office.

About You

We get excited about candidates, like you, because...

  • 10+ years of experience in the broader interactive ecosystem and metaverse platform industry, with deep experience in the gaming industry.
  • You have a background working with game developers and digital creators, leading game and digital experience launches end-to-end.
  • You have experience negotiating contracts with external game development and marketing agency partners.
  • You excel in strategic planning, problem-solving, and decision-making.
  • You have experience engaging with and collaborating with C-level leadership.
  • You build strong, trust-based relationships and communicate effectively across the organization.
  • You are experienced in tailoring your communication and presentations to diverse internal and external audiences.
  • You are adept at managing multiple priorities and deadlines, even under tight timelines.
  • You have a passion for Anime and gaming.

Why you will love working at Crunchyroll

In addition to getting to work with fun, passionate and inspired colleagues, you will also enjoy the following benefits and perks:

  • Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
  • Flexible time off policies allowing you to take the time you need to be your whole self.
  • Generous medical, dental, vision, STD, LTD, and life insurance
  • Health Saving Account HSA program
  • Health care and dependent care FSA
  • 401(k) plan, with employer match
  • Employer paid commuter benefit
  • Support program for new parents
  • Pet insurance and some of our offices are pet friendly!

#LifeAtCrunchyroll #LI-Hybrid

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll’s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.

Pay Transparency - Culver City, CA

$171,600$214,500 USD

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

  • Courage. We believe that when we overcome fear, we enable our best selves.

  • Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

  • Service. We serve our community with humility, enabling joy and belonging for others.

  • Kaizen. We have a growth mindset committed to constant forward progress.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.

What the Team is Saying

Terry
Bianca
Mae
The Company
HQ: San Francisco, CA
1,200 Employees
Hybrid Workplace
Year Founded: 2006

What We Do

Crunchyroll is the world’s largest destination for anime and manga focused on creating 360° experiences — from video to merchandise, events, and gaming — for fans to connect through the content they love.

Why Work With Us

The quality of our company is a direct result of the quality of our people, so we take the process and art of hiring very seriously. Every position we recruit against is an opportunity for us to enhance and directly impact our culture and climate, and it is a reflection of the values we uphold.

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Crunchyroll Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Two in-person days per week. Tuesdays and Thursdays are the company-wide days for ALL team members to be in the office, and individuals may choose to come in more if the please.

Typical time on-site: 2 days a week
HQSan Francisco, CA
Melbourne, Australia
Chișinău, Moldova
Coppell, TX
Culver City, CA
Hyderabad, India
Lausanne, Switzerland
London, UK
New York, NY
Roubaix, France
Tokyo, JP
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