Director, eCommerce & Artist Services (IGA)

Posted 8 Days Ago
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Santa Monica, CA
86K-201K Annually
Senior level
Music • News + Entertainment
The Role
Lead eCommerce initiatives for artists at UMG, focusing on D2C strategies, campaign management, and collaboration with label teams to drive revenue and engagement.
Summary Generated by Built In

We are UMG, the Universal Music Group. We are the world’s leading music company. In everything we do, we are committed to artistry, innovation and entrepreneurship. We own and operate a broad array of businesses engaged in recorded music, music publishing, merchandising, and audiovisual content in more than 60 countries. We identify and develop recording artists and songwriters, and we produce, distribute and promote the most critically acclaimed and commercially successful music to delight and entertain fans around the world.
 

Famehouse, a division of UMG, is the preeminent leader in D2C solutions in music, defining & delivering the industry’s best-in-class service to connect artists with their fans. Established & headquartered in Philly, Famehouse powers eCommerce for UMG’s labels, artists, and Bravado, along with a select roster of 3rd party clients. Our success & culture is fueled by collaboration— both within FH and with our partners. We are passionate about the impact of eCommerce for artists, providing a full service solution to grow an artist’s owned business including strategy, creative, storefront merchandising, fulfillment, customer service, technology, and more.

How we LEAD:

Merchandise and commerce are a part of the fabric of music culture. For artists, it’s a way to develop and further articulate their brand. For fans, it’s another pathway to connecting with an artist and the culture they represent.

Interscope Records and Famehouse are seeking a driven individual to join our teams as a Director, eCommerce & Artist Services. This role will report into Famehouse, but will be deeply embedded into Interscope’s operations and based out of the label’s Santa Monica office.

Supporting our Sr. Director who leads across the full IGA roster, you will drive global eCommerce planning & campaign management across a portion of IGA’s artist roster, collaborating closely with the label, Bravado, and key groups across UMG to deliver amazing D2C experiences for IGA, their artists, and—most importantly—their fans.

How you’ll CREATE:

  • Act as the eCommerce lead for a portion of the IGA artist roster:  
    • Lead day-to-day partnership with label marketing, digital, and other key label partners for each artist, cultivating strong trust and working relationships
    • Provide expertise in D2C best practices & selling through strategies to achieve artist and project-specific goals, across both music & merchandise.
    • Engage directly with artist teams to sell through eCommerce proposals and to deliver against plans.
    • Work closely with IGA, Bravado brand managers, and creative lead(s) to ensure ongoing store activity is aligned into broader artist development goals, both on- and off-cycle.
    • Drive label engagement and implementation of core D2C initiatives.
  • Drive eCommerce revenue, calendar & campaign planning & execution
    • Lead store planning, campaign planning and management across assigned artist roster, developing rolling 12mo+ plans to achieve revenue & other artist goals.
    • Track performance against goals by campaign & store, proactively identifying opportunities to improve & adjusting plans based on performance insights
    • Work across IGA, FH, Bravado, international, and other center teams to facilitate collaboration between appropriate stakeholders across programs, ensuring teams are briefed and integrated appropriately from planning through to execution and fulfillment.
    • Report back to IGA and Famehouse leadership on store, campaign, and label-level performance, in addition to ongoing activity & status reporting.
  • Lead cross-functional team activity to deliver against artist, IGA, & Famehouse’s KPIs:
    • Foster a positive, collaborative, and trusting environment of mutual respect and support across internal FH partners supporting assigned artist roster (creative, merchandising, store management, operations, production, etc.).
    • Ensure the team operates efficiently in tight unison, so we deliver the highest service level to the label and their artists  
    • Ensure we are leveraging the right FH & UMG capabilities for each project to maximize impact for the label & artist, pulling individual team members & experts directly into conversations when appropriate.  
    • Liaise with Finance teams across eCommerce programs, including managing campaign P&Ls.
    • Ensure eCommerce program compliance with UMG and eCommerce policies.

Bring your VIBE:

  • 7-10+ years of relevant experience working in Music, eCommerce/D2C or related field. At least 3-5+ years working directly on music commerce & D2C campaigns.
  • Strong track record of working directly with artists and/or label teams; demonstrated ability to build trust with artist teams. Existing relationships within the Interscope team and its artist community is a major plus.
  • Expert understanding of eCommerce, specifically trends/best practices across music and artist merchandise and consumer behavior
  • Natural ability to collaborate and serve the needs of labels and artists. Must be willing to set ego aside in order to deliver for our partners and their customers.
  • Must be available to work nights and weekends, especially during priority releases, including regular midnight launches timed with music releases.
  • High level of responsiveness and comfort communicating with artist and partner teams via text, phone, email, chat, etc.
  • Established track record of effectively communicating and selling through music strategies and campaign plans.
  • Strong understanding of product P&L’s to ensure profitability and margin
  • Familiarity with physical music and merchandise production is strongly preferred.
  • Creative approach to problem solving.
  • Extremely organized and comfortable streamlining many moving parts. Comfortable juggling multiple high priority projects simultaneously.
  • Strong attention to detail
  • Ability to stay calm and collected under pressure, and to be accountable for meeting deadlines.
  • Flexible and able to adapt to changing client needs in a fast-paced environment.  
  • Strong critical thinking skills and an ability to make informed decisions based on data.
  • Experience with Shopify strongly preferred
  • Experience with Monday.com is a major plus.
  • Proficiency in Keynote, Microsoft Office (particularly PowerPoint, Excel) and Mac OS.
  • Bachelor’s degree in a related field

Perks Playlist:

  • Be part of an entrepreneurial, global organization that values authenticity, drive, creativity, relationships, and a competitive spirit

  • Comprehensive medical, dental, vision, and FSA options, as well as:

    • 100% coverage for out-patient mental health services

    • Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)

    • A lifetime fertility support allowance of $30,000 to plan participants

    • Student Loan Repayment Assistance and Tuition Reimbursement

    • 100% immediately vested 401(k) match on the first 5% of your contribution on eligible compensation

  • Variety of ways to prioritize much-needed time away from work including:

    • Flexible Paid Time Off (PTO) for exempt employees

    • 3-weeks PTO for non-exempt employees

    • 2-weeks paid Winter Break

    • 10 Company Holidays (including Juneteenth and Wellbeing Day)

    • Summer Fridays (between Memorial Day and Labor Day)

    • Generous paid parental leave for every type of parent

Check out our full overview of benefits on the Perks Playlist page of the career site.

Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.
Universal Music Group is an Equal Opportunity Employer

We are an E-Verify employer in Alabama, Arizona, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, and Utah.

For more information, please click on the following links.

E-Verify Participation Poster: English / Spanish

E-Verify Right to Work Poster: English | Spanish


Job Category:
eCommerce

Salary Range:

$85,500- $201,260

The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.  All candidates are encouraged to apply.

Top Skills

Excel)
Keynote
macOS
Microsoft Office (Powerpoint
Monday.Com
Shopify
Am I A Good Fit?
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The Company
HQ: Santa Monica, CA
9,189 Employees
On-site Workplace

What We Do

Universal Music Group (UMG) is the world leader in music-based entertainment, with a broad array of businesses engaged in recorded music, music publishing, merchandising and audiovisual content in more than 60 countries. Featuring the most comprehensive catalog of recordings and songs across every musical genre, UMG identifies and develops artists and produces and distributes the most critically acclaimed and commercially successful music in the world. Committed to artistry, innovation and entrepreneurship, UMG fosters the development of services, platforms and business models in order to broaden artistic and commercial opportunities for our artists and create new experiences for fans.

Universal Music Group's labels include A&M Records, Astralwerks, Blue Note Records, Capitol Christian Music Group, Capitol Records, Capitol Records Nashville, Caroline, Decca, Def Jam Recordings, Deutsche Grammophon, Disa, Emarcy, EMI Records Nashville, Fonovisa, Geffen Records, Harvest, Interscope Records, Island Records, Machete Music, MCA Nashville, Mercury Nashville, Mercury Records, Motown Records, Polydor Records, Republic Records, Universal Music Latino, Verve Label Group, Virgin Records, Virgin EMI Records, as well as a multitude of record labels owned or distributed by its record company subsidiaries around the world. UMG's catalog is marketed through two distinct divisions, Universal Music Enterprises (in the U.S.) and Universal Strategic Marketing (outside the U.S.).

UMG also includes Universal Music Publishing Group, one of the industry's premier music publishing operations worldwide and Bravado, the leading provider of consumer, lifestyle and branding services to recording artists and entertainment brands around the world. Universal Music Group is a Vivendi company.

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