Director, CRM Systems and Integrations - GTM

Posted 21 Days Ago
Be an Early Applicant
San Francisco, CA
235K-276K Annually
Senior level
Big Data • Cloud • Marketing Tech • Social Impact • Software
LiveRamp makes it safe and easy for companies to use data effectively—and needs brilliant people to make it happen.
The Role
The Director of CRM Systems and Integrations will manage and optimize CRM tools and integration platforms, oversee enterprise architecture, lead cross-functional teams, and collaborate with various business units to enhance technology adoption and process improvements.
Summary Generated by Built In

LiveRamp is the data collaboration platform of choice for the world’s most innovative companies. A groundbreaking leader in consumer privacy, data ethics, and foundational identity, LiveRamp is setting the new standard for building a connected customer view with unmatched clarity and context while protecting precious brand and consumer trust. LiveRamp offers complete flexibility to collaborate wherever data lives to support the widest range of data collaboration use cases—within organizations, between brands, and across its premier global network of top-quality partners.

Hundreds of global innovators, from iconic consumer brands and tech giants to banks, retailers, and healthcare leaders turn to LiveRamp to build enduring brand and business value by deepening customer engagement and loyalty, activating new partnerships, and maximizing the value of their first-party data while staying on the forefront of rapidly evolving compliance and privacy requirements.


The Business Technology (BT) team at LiveRamp is responsible for delivering secure, scalable technology solutions and great user experiences while enabling efficient processes to power our business. As part of this team, you will play a critical role in shaping the future of LiveRamp's enterprise applications and supporting business transformation initiatives.

Role Overview

The BT Director will establish strategic partnerships with commercial, legal, product, and finance teams to ensure business systems align with LiveRamp’s objectives. This role focuses on managing and optimizing CRM tools like Salesforce, Gainsight, and Marketo, as well as integration platforms like Workato and SnapLogic. It requires deep technical expertise, strong leadership skills, and the ability to foster cross-functional collaboration in a fast-paced SaaS environment.

Responsibilities:

Strategic IT Leadership

  • Define and execute the long-term technology roadmap for enterprise applications, aligning with LiveRamp’s digital transformation goals.

  • Leverage tools like Salesforce, SnapLogic, and Workato to deliver business value and drive innovation.

Enterprise Architecture & System Integration

  • Oversee the design and implementation of a scalable, secure enterprise architecture.

  • Ensure seamless integration of applications across the technology stack, optimizing system performance and scalability.

Business Transformation Leadership

  • Partner with business leaders to identify opportunities for process improvement and technology adoption.

  • Support business transformation initiatives by delivering technology solutions that achieve measurable outcomes.

Program & Project Management

  • Provide executive oversight for major technology programs, ensuring projects are delivered on time, within scope, and on budget.

  • Implement governance frameworks to manage risks and ensure quality outcomes.

Stakeholder Engagement

  • Collaborate with executive leadership to align technology strategies with business priorities.

  • Communicate technical concepts and project updates effectively to stakeholders, including the C-suite.

Team Leadership & Development

  • Manage and mentor a global team of full-time employees and contractors, fostering a high-performance culture.

  • Develop talent strategies, including succession planning and leadership development.

Vendor & Partnership Management

  • Manage vendor relationships to ensure maximum value from technology investments.

  • Oversee contracts and service-level agreements for enterprise applications.

Governance & Compliance

  • Implement frameworks to ensure compliance with industry regulations and internal policies.

  • Proactively manage risks related to data security and system performance.

Continuous Improvement & Innovation

  • Stay updated on emerging technologies and trends in CRM and integration tools.

  • Foster a culture of continuous improvement, driving innovation to enhance operational efficiency.

Qualifications:

Technical Expertise

  • Expert knowledge of Salesforce (Sales Cloud, Service Cloud, CPQ) and integration tools like SnapLogic and Workato.

  • Strong understanding of system architecture, APIs, and lead-to-order processes.

  • Experience working in SaaS companies with a focus on GTM (Sales, Marketing, Customer Success) operations.

Leadership Skills

  • Proven ability to lead cross-functional, global teams and foster collaboration.

  • Exceptional stakeholder management and communication skills.

Strategic Thinking & Problem-Solving

  • Ability to align IT initiatives with business objectives in a fast-paced environment.

  • Data-driven decision-making with a focus on root-cause analysis.

Project Management

  • Proficiency in Agile methodologies and tools like Jira.

  • Track record of delivering complex IT projects on time and within budget.

Compliance Knowledge

  • Expertise in building secure, compliant systems adhering to industry regulations.

Benefits

  • People: work with talented, collaborative, and friendly people who love what they do.

  • In-Office Food: enjoy catered meals, boundless snacks, and the occasional food truck.

  • Fun: we host in-person and virtual events such as game nights, happy hours, camping trips, and sports leagues. 

  • Work/Life Harmony: flexible paid time off, options for working from home, and paid parental leave.

  • LiveRamp offers a comprehensive benefits package designed to help you be your best self in your personal and professional lives.  Our benefits package offers medical, dental, vision, life and disability, an employee assistance program, voluntary benefits as well as perks programs for your healthy lifestyle, career growth and more.

  • Savings: our 401K matching plan helps you plan ahead.

  • RampRemote: a comprehensive program to assist you in setting up a home office that works for you

  • Location: work in the heart of San Francisco, New York, Little Rock or remote in the US

The approximate annual base compensation range is $234,500 to $276,000. The actual offer, reflecting the total compensation package and benefits, will be determined by a number of factors including the applicant's experience, knowledge, skills, and abilities, geography, as well as internal equity among our team.

If you’re passionate about technology, leadership, and driving business transformation, join us at LiveRamp and help make data connectivity safe and effective for everyone!

More about us:

LiveRamp’s mission is to connect data in ways that matter, and doing so starts with our people. We know that inspired teams enlist people from a blend of backgrounds and experiences. And we know that individuals do their best when they not only bring their full selves to work but feel like they truly belong. Connecting LiveRampers to new ideas and one another is one of our guiding principles—one that informs how we hire, train, and grow our global team across nine countries and four continents. Click here to learn more about Diversity, Inclusion, & Belonging (DIB) at LiveRamp.

Top Skills

Gainsight
Marketo
Salesforce
Snaplogic
Workato
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The Company
HQ: San Francisco, CA
1,190 Employees
Hybrid Workplace
Year Founded: 2011

What We Do

Those who want to make a lasting impact in all that they do will find a home at LiveRamp—an inclusive, collaborative environment where exceptional talent is nurtured and championed.

If you love collaborating with great people to solve complex problems and champion innovative ideas, view our career opportunities and consider joining our team!

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