Director of Brand and Creative

Posted 2 Days Ago
Be an Early Applicant
Foster City, CA
180K-210K Annually
Senior level
Software
The Role
Seeking a visionary Creative/Brand Director to drive brand strategy development and execution, with strong background in web design, UX, brand creation, and management. Responsibilities include web design ownership, brand strategy development, creation of marketing and sales assets, managing creative projects, conducting market research, ensuring brand consistency, performance tracking, and collaboration with stakeholders.
Summary Generated by Built In

Conviva is the first and best place to go to understand and optimize digital customer experiences. Our Operational Data Platform harnesses full-census, comprehensive client-side telemetry—capturing every aspect of customer experience and engagement across all devices and linking them to the performance of underlying services, in real time and at a fraction of the cost of alternative solutions. Trusted by industry leaders like Disney, NBC, and the NFL, Conviva revolutionizes how businesses understand customer experience and engagement, maximizing satisfaction, conversion, and revenue.


The Conviva marketing team is seeking a visionary and hands-on Creative/Brand Director to drive the development and execution of our brand strategy. The ideal candidate will have a strong background in web design, UX, brand creation and management, as well as hands-on experience leading creative projects to fuel digital marketing and sales enablement programs. This role requires strategic thinking and a passion for design, innovation, and storytelling.

 

What Success Will Look Like: 

  • Web Design: End-to-end ownership of the company's website.
  • Brand Strategy: Develop and implement a comprehensive brand strategy, including the company’s visual identity and prioritization and delivery of key creative assets.
  • Marketing and Sales Assets: Create on-brand graphics and corporate materials, including banner ads, social media assets, collateral, research reports, and PowerPoint presentations.
  • Creative Leadership: Manage agency-based designers to produce high-quality, impactful marketing and sales assets.
  • Market Research: Conduct market research and competitive analysis to benchmark and measure the success of the company’s brand and creative initiatives and identify trends and opportunities for differentiation.
  • Brand Consistency: Ensure brand consistency across all touchpoints, including website, product, marketing materials, and customer communications
  • Performance Metrics: Establish and track key performance indicators (KPIs) to measure the effectiveness of branding and creative initiatives.
  • Stakeholder Collaboration: Work closely with product, sales, and customer success teams to align brand strategy with business goals.


Who You Are & What You've Done: 

  • Bachelor’s degree in design, marketing, or related field.
  • 10+ years of experience in brand management, creative direction, or a similar role in the B2B SaaS industry.
  • Experience working with hypergrowth companies journeying through the start-up to IPO-phase.
  • Proven track record of developing and executing successful brand strategies, creative campaigns, and sales enablement initiatives.
  • Curiosity and proven ability to translate technical topics into compelling stories and visuals.
  • Hands-on and strategic skills, combining the ability to establish a plan with the ability to execute it.
  • Proficiency in design software, including Adobe Creative Suite, Microsoft PowerPoint, Figma, and video editing software.


This is a hybrid role based out of our Foster City office.

The expected salary range for this full-time position is $180,000 - $210,000 + equity + benefits. Compensation is determined by numerous factors such as your qualifications, experience, relevant education or training, and work location.


Privately held, Conviva is headquartered in Silicon Valley, California with offices and people around the globe. For more information, visit us at www.conviva.com. Join us to help extend our leadership position in big data streaming analytics to new audiences and markets! 

The Company
HQ: Foster City, CA
525 Employees
On-site Workplace
Year Founded: 2006

What We Do

The Conviva Operational Data Platform is the first and only real-time stateful monitoring and analytics platform on the market empowering companies to perform real-time optimization of anything that impacts user experience across applications, networks, platforms, devices, access points, and more – connecting backend infrastructure performance to front-end revenue generation and everything in between.

Unlike current observability solutions that limit their focus primarily to infrastructure performance metrics, user-centric operational analytics gives you the capability to get a true real-time lens into everything impacting your users’ experience, enabling you to monitor, manage, and optimize their interactions like never before.

More than 250 industry leaders – including CBS, CNN, DAZN, HBO Max, Hulu, Red Bull, RTL, Sky, Sling TV, TED, Turner, and Univision – rely on Conviva to drive time-critical decisions at every level of their organization, reducing customer churn, increasing viewer engagement, driving new monetization models, and growing ROI.

In 2006, Conviva’s founders sparked a revolution that defined measurement, analytics, and user experience in streaming entertainment. Today, the company continues to push the industry forward and provide the insights and context companies need to thrive in the digital world.

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