Roku is the #1 TV streaming platform in the US and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the Team
Roku is looking for a Director, Ad Platform, Business Development to join our growing Strategic Advertising Partnerships team in New York City. The Strategic Advertising Partnerships team works closely with Roku’s product, legal, and commercial teams to accelerate key initiatives powered by the Roku OS and enabling Roku Media across measurement, creative, data, programmatic, and commerce. This role is critical as it will enable the streaming ecosystem with tremendous value created by Roku’s innovative technology.
About the Role
As Director, Ad Platform, Business Development you will lead strategy and business development to accelerate Roku’s ad platform revenue. In your role you will drive strategic partnerships leveraging Roku core assets as an OS (operating system). You will be responsible for leading a team focused on key initiatives across measurement, creative, identity, and data. This role will be leading Roku’s newly established data monetization efforts, accelerating revenue via strategic partnerships. This role will be instrumental to Roku’s continued platform revenue acceleration as you lead teams focused on new revenue streams, and enable our broader Roku Media revenue goals. This team will work cross functionally with sales, marketing, and measurement to enable Roku Media to prove the performance of Roku Media.
For New York Only - The estimated annual salary for this position is between $233,000 - $420,000 annually.
Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location.
This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
Responsibilities
- Develop strategy, and lead a team focused on our key measurement, creative, identity and data monetization partners
- Understand Roku’s Ad Platform value proposition and work with the Product, Engineering, Legal, and Sales teams to develop unique ad offerings for the CTV/OTT ecosystem
- Prioritize, manage, and develop partnerships with technology vendors that align to customers, partners, and product strategies
- Own data monetization number and manage executive relationships across business development, partnerships, client services and product teams
- Co-develop and execute plans that are aligned for mutually beneficial partnerships
- Negotiate deals and amendments in collaboration with Roku’s legal, sales and product teams
- Manage business development initiatives from end-to-end
- Clearly communicate the value proposition of Roku’s offerings to partner
We are excited if you have
- 12+ years adtech and programmatic experience in CTV, at a SSP, DSP or Publisher
- 8+ years CTV experience in business development, partnerships, operations or product
- 8+ year experience in ad technology contract negotiations
- Executive level relationships with measurement, data, and creative adtech companies
- Extensive knowledge of programmatic, adtech, identity, and measurement technology
- Possess an "ownership" mentality
- Great at balancing strategic thinking and tangible execution
- Comfortable in a room with senior leadership and executives
- Strong presentation and communication skills
- Strong project management skills
- Capacity to work in a fast-paced environment
- Experience executing technical product plans.
- Analytical, proactive mindset, solutions orientated
#LI-CU1
Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Our employees can take time off work for vacation and other personal reasons to balance their evolving work and life needs. It's important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
The Roku Culture
Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.
We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.
To learn more about Roku, our global footprint, and how we've grown, visit https://www.weareroku.com/factsheet.
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Top Skills
What We Do
Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku streaming players and Roku TV™ models are available around the world through direct retail sales and licensing arrangements with TV OEMs and service operators.
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