Digital Project Manager

Posted 2 Days Ago
Be an Early Applicant
Tokyo
Mid level
AdTech • Marketing Tech
The Role
The Digital Project Manager will oversee daily operations focusing on consumer experience by managing schedules, communications, and promotional content. They will liaise with clients and third-party vendors, coordinate with data analytics teams, and lead initiatives in CX/UX strategy, ensuring the delivery of effective digital solutions and improved user experience.
Summary Generated by Built In

Company Description

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world. If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people, and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 90,000+ brilliant minds with expertise in data, technology, media, strategy, creativity, and business transformation, all literally at your fingertips.

Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation.

Over the past three years our Japan Media team has won numerous pieces of business, making us the one of the fastest growing agencies in Japan and we are now looking to expand the team. This represents a great opportunity to join a fast moving, award winning media team, that offers massive potential for career growth, the opportunity to work overseas via our Work Your World programme, a leading SGD programme and many more career and life expanding programmes.

Job Description

We’re looking for problem solvers to join a team that is building the mar-tech solutions to help solve the most pressing problems that our clients are facing today: “How to use data effectively to increase revenue and add value to the customer experience.” We leverage the power of the Publicis Groupe and specialist talent from Sapient,
Digitas and Prodigious to develop solutions tailored to our client’s needs. Identify client needs and create compelling business cases for Publicis solutions to those needs. Serves Clients in a trusted advisor role by always keeping their best interests at the forefront.

Responsibilities:
Daily operations for consumer experience
• Manage overall schedule across promotions and other business project requirements
• Communicate with multiple client POC, identify problems, and suggest solutions
• Manage promotional and business-related contents (banner, copy, and other web content and activations) along the project and promotion schedule
• Verify and document requirements for web and app experience and content, accurately direct CMS operators and developers, and assist in testing as needed
• Understand client’s digital ecosystem to improve user experience overall and efficiency in the operation flow


Data analytics and implementations
• Coordinate with data anayltics team to identify what needs to be tracked and assist in implementing event tags
• Support in creating and validating data dashboards to meet client's data needs
• Lead or coordinate with client's third-party vendors for creating and validating test cases


CX/UX strategy
• Have POV on ideal consumer experience and engage in discussions to identify opportunities
• Involve multiple resources across Groupe to propose solutions, not only limited to devising test plan, consumer journey, design development, and execution


General
• Leading content planning – Develop and deliver a comprehensive user experience to address customer's
priorities and hurdles while understanding content delivery and campaign priorities
• Demonstrating proficiency – Be proficient with a working knowledge and understanding across products
and solutions being implemented (e.g. CMS, app development, Google analytics, Test & Learn protocol,
etc.)
• Be main point of contact for digital-environment driven projects
• Client management and communications
• Identify growth opportunities as a team and nurture junior members
• Create estimates and follow invoice procedures



Qualifications

Requirements:
• Project management skill in web/app development: identifying and documenting technical requirements.
• Good understanding in data framework and tools (Google Analytics)
• Good understanding in user/consumer experience and UI, and marketing in general
• Bilingual in Japanese/English (preferably business-level English, if not, conversational is okay)
• Be able to navigate through unclear circumstances
• Attitude: curious and hands-on to solve problems.

Additional Information

What We Offer:
• Opportunities for professional development and growth
• Collaborative work environment and great culture
• Experience on a client pushing the boundaries on generative AI

#LI-Hybrid

Top Skills

App Development
Cms
Data Analytics
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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