Digital Media Planner

Posted 2 Days Ago
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Pathum Wan, Bangkok
Junior
AdTech • Marketing Tech
The Role
The Digital Media Planner is responsible for translating media strategies into actionable communication plans. They research consumer insights, analyze competitive reviews, and prepare presentations for clients while demonstrating strong management skills and proficiency in digital media trends. This role requires multi-tasking under pressure and collaboration with teams.
Summary Generated by Built In

Company Description

Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King our CEO, Publicis Media is comprised of Starcom, Zenith, DigitasLBi, Spark Foundry, Blue 449 and Performics and powered by digital-first, data-driven global practices that together deliver client value and business transformation. Publicis Media is committed to helping its clients navigate the modern media landscape and is present in more than 100 countries with over 23,500 employees worldwide.

Job Description

  • Interpret communications/media strategy and translate into communication planning and activation action steps.
  • Proactive in researching and identifying valuable information/insights to improve media product
  • Understand all proprietary research tools/processes and apply learning during communication planning
  • Identify consumer insight opportunities that can be translated into innovation and creativity in media/communication plans
  • Analyze competitive reviews of assigned brands and share insights with clients
  • Prepare and present communication plans to clients in a confident manner
  • Demonstrate basic management skills

Qualifications

  • Bachelor’s degree
  • At least 2-5 years of work experience will be advantage.
  • Adaptive and keen to learn media
  • Familiar with the timelines, processes and needs of the implementation of all media
  • Knowledgeable about new approaches and developments in digital (social and mobile included)
  • Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
  • Problem solving abilities
  • Ability to multi-task and work well under pressure
  • Project/process management orientation
  • Strong learning orientation – leans in to new opportunities and willing to challenge status quo
  • Highly proficient in Microsoft Office including Excel, PowerPoint and Word as well as other equivalent programs
  • English proficiency
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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