Digital Marketing Manager

For remote roles based inside of the United States can sit in any of the following 20 states: CO, CT, DC, FL, GA, IL, KS, MA, MD, MI, MS, MO, NC, NJ, NY, OK, PA, TX, UT, and VA. Please only apply if you are able to live and work full-time in one of the states listed above. State locations and specifics are subject to change as our hiring requirements shift.

Simplistic is seeking a dynamic DIGITAL MARKETING MANAGER to lead our marketing team and orchestrate comprehensive multi-channel marketing campaigns, including SMS and email campaigns, social media, and SEO initiatives. This role is ideal for a creative, data-driven marketer with a proven track record in an agency setting, managing multiple client projects simultaneously and driving measurable results. 

About Simplistic:

We are an eCommerce design, development, and optimization agency for D2C brands on the Shopify/Shopify Plus platform. 

As one of the founding Shopify Plus partners, we pride ourselves on being forward thinkers and experts in all things Shopify. Our expertise is under constant renovation to keep us at the forefront of the D2C eCommerce landscape.

Our mission is to craft tailored digital experiences to suit the voice and needs of each client. Best-in-class service and thought partnerships allow us to establish long-lasting strategic relationships with our clients. 

Simplistic is committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or veteran status. Additionally, we believe in transparency in compensation. Total compensation for this role includes a base salary range of $90,000 - $120,000.

As a DIGITAL MARKETING MANAGER, this role could include:

• Oversee the development and execution of integrated marketing strategies, with a strong focus on SMS and email campaign management, ensuring all initiatives align with client goals and brand narratives
• Manage comprehensive social media strategies to enhance brand presence and engagement. Collaborate with the SEO team to ensure content is optimized for search engines, increasing organic traffic and visibility
• Act as the primary marketing contact for a diverse portfolio of clients, providing strategic support and managing expectations. Ensure high-quality service delivery across all client interactions
• Lead the creation of compelling content across various platforms including websites, blogs, and social media. Ensure all content is on-brand and optimized for both user engagement and SEO
• Utilize analytics tools to track campaign performance and make data-driven decisions to optimize future marketing efforts. Provide regular reports to senior management detailing successes, insights, and opportunities for improvement
• Continuously evaluate and refine marketing processes and strategies to increase efficiency and effectiveness. Solicit and incorporate feedback from clients and team members to improve service delivery

Required Competencies

• Bachelor’s degree in marketing with 4-6 years of relevant experience in a marketing leadership role, preferably in an agency environment.
• Expertise in crafting and managing SMS and email marketing campaigns; familiarity with tools like HubSpot and Klaviyo.
• Strong experience in managing social media platforms and campaigns.
• Solid understanding of SEO fundamentals.
• Proven ability to manage multiple client accounts and projects in a dynamic, fast-paced setting.
• Exceptional analytical skills and data-driven mindset.
• Superior verbal and written communication skills.

Preferred Competencies

• Google Analytics Certification
• SEO Certification