Demand Generation Associate

Posted 8 Days Ago
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New York, NY
Hybrid
Entry level
Professional Services
We unlock human knowledge and power success.
The Role
The Demand Generation Associate at AlphaSights will drive growth by launching user engagement initiatives and analyzing user behavior to identify opportunities. Responsibilities include user data analysis, process improvement, reporting on engagement, and prospecting users. This role is ideal for proactive individuals passionate about data analysis and problem-solving.
Summary Generated by Built In

Location: New York

Start Date: Immediate

The Role

As a Demand Generation Associate in AlphaSights’ Technology & Strategy team, you’ll drive growth from day one by accelerating user demand within a client segment. Collaborating with client service leadership, you'll analyze user behavior to inform and launch initiatives that engage users and achieve impactful commercial results. This role represents a unique opportunity for commercially minded problem-solvers that want a role intersecting data analysis and practical implementation. We seek proactive individuals ready to apply their analytical mindset and creativity to drive our business's growth. 

What You'll Do

  • Initiative Ideation & Execution: Craft and launch targeted engagement initiatives across all parts of a user’s lifecycle – prospecting, onboarding, retention, cross-offering, etc
  • User Data Analysis: Analyze user behavior to uncover growth opportunities, refine engagement strategies, and develop user personas for targeted engagement efforts
  • Process Improvement: Detect opportunities for improvements within existing user engagement processes and rollout new best practices in your client segment
  • Reporting on Engagement and Impact: Generate concise reports to monitor user engagement and initiative success, informing strategy adjustments and proving ROI
  • User Prospecting: Identify and target high-potential users in prospective accounts
  • Executive Engagement: Influence VP+ level leadership, managing relationships and effectively communicating initiative strategies and insights to drive decision-making

Who You Are

  • High-achieving with a proven record of academic / internship success; we're searching for individuals with high potential
  • Analytical problem solver - you thrive in data-rich environments and love using your technical skills to solve problems
  • Effective communicator - you excel at crafting compelling copy that ignites a user's interest to learn more
  • Proactive and relentless - your deep passion for your work drives you to navigate obstacles with tenacity, even in ambiguous situations
  • Insatiably curious - for you, simply completing a task isn't enough; you strive unyieldingly until you've discovered the best possible solution
  • Team-oriented - you believe in the power of collaboration to drive success
  • Impact-focused - your approach is consistently outcome-oriented

Technical Skills

  • Proficiency in Excel, PowerPoint and Word
  • Proficiency in SQL is a plus, but not required
  • Experience with campaign tooling is a plus, but not required

Compensation and benefits

  • $80,000
  • 17 vacation days, in addition to 10 public holidays, and business closure during winter holiday week
  • Competitive medical, dental, and vision insurance
  • 401(k) match – 4% of your total compensation matched dollar-for-dollar
  • Option to WFH Thursday & Friday
  • Prime midtown office with state-of-the-art amenities


AlphaSights is an equal opportunity employer.

Top Skills

Campaign Tooling
Excel
PowerPoint
SQL
Word
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The Company
HQ: New York, NY
1,500 Employees
Hybrid Workplace
Year Founded: 2008

What We Do

Founded in 2008, AlphaSights is the global leader in knowledge on-demand. We connect investors and business leaders with the knowledge they need to succeed. Working from nine cities globally, our 1500+ colleagues provide round-the-clock coverage to the world's top investment funds, consultancies, and Fortune 500s. Learn more about us at alphasights.com.

We're proud to be regularly recognized as an employer of choice; our people's career success matters to us.

As a high-performance, client-first organization, our culture is defined by our focus on client, career, and company success. People come here to individually grow and collectively achieve something bigger than themselves.

We offer ambitious and driven individuals the opportunity to own commercial results from day one, build a track record of achievement, and springboard their careers. Our employees are provided with hands-on learning opportunities, 90% on the job and 10% through structured training.

Why Work With Us

We offer ambitious and driven individuals the opportunity to own commercial results from day one, build a track record of achievement, and springboard their careers. Our employees are provided with hands-on learning opportunities, 90% on the job and 10% through structured training.

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