Customer Marketing Manager (m/w/d) OTC

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

About the role

As Customer Marketing Manager OTC in our Munich office your role is to ensure excellent execution of shopper and customer activations and programs for leading brands like Voltaren. The position requires a strong cross functional collaboration, working closely with marketing, sales and category to ensure alignment of our objectives and strategies of our business to maximize growth opportunities and meet customer and shopper needs.

As a Customer Marketing Manager OTC you are responsible to execute and implement the annual category and brand plans flawlessly. You are a team player with a can do attitude and the ability to work independently.

You have previous experience in Customer/Trade Marketing, Shopper Marketing or Sales and have the passion to work with cross-functional teams to deliver results. Your flexibility and resilience are pivotal to your success in this role.

Key responsibilities

• You will implement compelling sell-in stories based on overarching brand strategy, execute annual promotion plan flawlessly and bring shopper strategies and trade activation to life instore and have budget ownership
• You will deliver excellent in Store Execution (development of repacking items, POS material as well as digital content and assets) along the shopper journey
• You will ensure performance tracking and initiating corrective actions to improve performance where needed and develop sales cycle planning
• You will be collaborating and co-creating closely with the cross-functional teams (Comex, Mkt, Sales) to make sure that respective input is integrated in order to guarantee best possible sell-in and excellent execution in Store (off- and online)
• You will work together with our agencies and external supplier management
   

Qualifications and skills

• University degree in business administration, economics or related
• 2+ years of work experience within a FMCG organization, Customer/Trade or Brand Marketing, Sales, Digital Commerce
• Strategic thinking, true understanding of shoppers & customers and a hands-on & can-do mentality
• Passionate about driving brands & creating a seamless product experience for our shoppers and bringing added value to our customers
• Highly innovative and results driven personality, strong communication skills in German and English and analytical skills

If you have the following characteristics, it would be a plus:

• Strong collaboration & stakeholder management skills, demonstrated in excellent management of internal and external stakeholders (e.g. agencies) and crossfunctional teams
• Strong project management skills, experienced in managing several complex projects in parallel
• Pharmacy landscape know-how (off- and online)

Benefits

• Join a dynamic team in an inspiring and international environment. Embrace an engaging culture of direct communication, or "Du-Kultur," in a central Munich location
• Enjoy the flexibility of working remotely while maintaining a healthy work-life balance. Our company operates on a hybrid work model, with employees typically working in the office three days per week. However, the option to work from home is also available. Additionally, you may work up to 10 days per year from abroad and our flexible time-tracking models offer you further flexibility
• We offer more than just a salary- In addition to a competitive salary in accordance with the collective agreement, you will receive a performance-based bonus that rewards your contribution to our shared success. As part of our collective agreement, you will receive a minimum of 30 days of vacation, special leave for important occasions, holiday pay, an annual bonus, and a company pension.
• Health and appreciation: We recognize the importance of your health and are pleased to offer comprehensive health benefits, including vaccinations, regular access to our products and sports benefits. Furthermore, you can benefit from attractive corporate discounts on fashion, sports activities, concerts, and lifestyle, as well as a subsidised canteen offering healthy eating options.
• We are committed to your professional growth- We offer a wide range of training opportunities, including leadership, business skills, and technical competencies. You can also participate in our own "Mini-MBA" programme at no cost to advance your career.
• We also provide a travel allowance, free underground parking in Munich, and our "Lease-a-bike" programme to make mobility easy and sustainable

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/
At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.
Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon’s compliance to all federal and state US Transparency requirements.