CRO Specialist

Posted 3 Days Ago
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Hiring Remotely in Guatemala
Remote
Senior level
Software
The Role
Responsible for enhancing conversion rates through CRO strategies, analyzing user behavior, and collaborating with various teams to optimize digital platforms.
Summary Generated by Built In

Join Our Team


Oowlish, one of Latin America's rapidly expanding software development companies, is seeking experienced technology professionals to enhance our diverse and vibrant team.


As a valued member of Oowlish, you will collaborate with premier clients from the United States and Europe, contributing to pioneering digital solutions. Our commitment to creating a nurturing work environment is recognized by our certification as a Great Place to Work, where you will have opportunities for professional development, growth, and a chance to make a significant international impact.


We offer the convenience of remote work, allowing you to craft a work-life balance that suits your personal and professional needs. We're looking for candidates who are passionate about technology, proficient in English, and excited to engage in remote collaboration for a worldwide presence.


We seek a CRO Specialist with a strong background in e-commerce optimization to join our team and take ownership of improving conversion rates across digital platforms. The ideal candidate will combine deep analytical expertise with a strategic mindset to boost performance and enhance the customer experience.

Key Responsabilities:

  • Develop and implement CRO strategies to optimize website and landing page performance.
  • Analyze user behavior, conversion data, and customer journeys using tools like Google Analytics, Hotjar, and other A/B testing platforms.
  • Work closely with design, product, and marketing teams to propose and execute testing hypotheses.
  • Monitor and report on key metrics to evaluate test results and guide future initiatives.
  • Optimize pages for SEO while improving conversion flows, especially in Shopify environments.
  • Identify growth opportunities through data and experimentation.

Must Have:

  • 5+ years of experience in CRO or a similar digital optimization role.
  • Hands-on experience working with e-commerce platforms, particularly Shopify.
  • Deep understanding of SEO best practices and their influence on conversion.
  • Proficiency with analytics and behavior tracking tools (e.g., Google AnalyticsHotjarCrazy Egg).
  • Strong analytical and communication skills with the ability to translate data into actionable strategies.

Nice to Have:

  • Background in Growth Marketing.
  • Familiarity with A/B testing tools like Optimizely, VWO, or Google Optimize.
  • Basic knowledge of HTML/CSS and how it impacts page performance.


Benefits & Perks:


Home office;

Flexible Hours

Competitive compensation based on experience;

Career plans to allow for extensive growth in the company;

International Projects;

Oowlish English Program (Technical and Conversational);

Oowlish Fitness with Total Pass;

Connecting You (Internet allowance);

Anniversary bonus;

Wedding gift;

Pet adoption incentive;

New baby Oowl bonus;

Back to School bonus;

Streaming Subscription;

PTO Bonus;

Games and Competitions;

Enjoy your national Holidays.


You can also apply here:


Website: https://www.oowlish.com/work-with-us/

LinkedIn: https://www.linkedin.com/company/oowlish/jobs/

Instagram: https://www.instagram.com/oowlishtechnology/


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Top Skills

A/B Testing Tools
Crazy Egg
CSS
Google Analytics
Hotjar
HTML
Shopify
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The Company
106 Employees
On-site Workplace
Year Founded: 2017

What We Do

We are on a mission to give every company, no matter the size, the opportunity to innovate and help build a better future. Our Services: Dedicated Tech (full/partial) Squads: we create multi-disciplinary, remote (near-shore) Tech Squads that become part of your team. They adapt to your workflows and are trained on Agile methodologies to deliver continuous value. We believe that well-trained remote teams bring clients the opportunity to increase innovation output by accessing a greater / more diverse pool of talent, while reducing the cost of development. On-Demand Software Development: at our core, we are software developers excited about building digital products and solutions using the latest technologies and agile methodologies. We provide end-to-end capabilities to deliver on your technical requests. Product Management, Tech Architecture, Front / Back End Development, Devops & QA Venture Building: we partner with companies to co-launch new digital businesses that leverage core assets of the company (distribution channels, customer base, industry knowledge, proprietary technology, etc). We take the co-created ideas into MLP’s (Most Lovable Product) aiming to find product market fit and scale in the leanest possible way. As startup founders ourselves, we love getting things from 0 to 1. We are End-To-End Innovation Enablers, helping your company unlock it's full innovation potential.

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