CRM Specialist

Posted 5 Days Ago
Be an Early Applicant
Ciudad de México, Cuauhtémoc, Ciudad de México
Hybrid
Entry level
Business Intelligence • Consulting
The Role
As a CRM Specialist, you will oversee the planning and execution of CRM strategies using platforms like Salesforce, Adobe Experience Cloud, and Microsoft Dynamics. This includes monitoring channel acquisition and retention KPIs, coordinating content and design, and collaborating with D&A and MarTech specialists.
Summary Generated by Built In

About us

We are Raven, a unique blend of consulting, creative and technology capabilities united with a single focus: We ideate, build, and launch new value propositions that materialize our clients' potential. Our unique approach underpins the creation of emerging propositions capable of generating or capturing new value.

We untap New Horizons. In a world that faces unprecedented challenges both from a business and market dynamics, with the increasing demand of an evolving customer and collaborator, we are the wingman of our clients to cope with their growth challenges. 

Just for a Few. We support leaders and market creators to innovate commercial disruptions and accelerate growth, combining strategy, design, innovation, and technology. Many organizations preach the same promise, but only a few delivers on it. We are among those. 

Global Reach. Since our inception, we have developed projects with top-tier organizations throughout Latin America and Europe. We are currently expanding beyond. 

We are not a consulting Company. We work differently from traditional consultants. We are not another consulting boutique, nor we want to be. We are fast and agile as a start-up, but precise and narrow focus on delivering value to our clients. 

For you. We support your professional and personal development. We provide freedom to develop and a unique work environment that rewards each member of our team professionally and personally.

Our Verticals. We organize across four business lines: Business, Experience, Growth and Tech. These business lines create a seamless and yet synergetic value proposition for our clients. 

We Think to Design. We build to Sell. This is what we do, we conceive unique value propositions that then we take to market!



About you

We look for individuals who dare to challenge themselves to achieve the extraordinary. Here comes the ones who change things trying to get there faster where no one has gone. Making things happen delivering results without limits.

Here comes those who transform the present to conquer the businesses of the future, and the ones who release change through design. You must think, act, and behave with an owner's mentality that is permanently reinventing itself.

Here are those of us who want to make the imposible posible.


Our work place

You must be a natural team player and should feel comfortable working with professionals from diverse disciplines, backgrounds, and countries.

We embrace work-life balance: the well-being of our people is a priority for us.

A culture of learning and creating is promoted around the world: diversity will allow us to strengthen our impact.

We encourage innovation and disruption.

We understand that changes will occur, and that adaptability is essential to help when they do happen.

Collaboration is emphasized and rewarded.

As a CRM Specialist, you will take part in the company development on multiple topics and missions, such as:

  • You will be responsible for the planning and execution of the CRM and/or CEP exploitation strategy such as Salesforce, Adobe Experience Cloud, Microsoft Dynamics or similar, via email, push notifications, in-app messages, content cards, SMS, WhatsApp, etc., monitoring channel acquisition and retention KPI targets. You will co-own the journeys in CRM along with the D&A Specialist and MarTech Specialist. You will be responsible for coordinating content, design, and basic and advanced asset building guidelines for these campaigns. You will have a global view of all CRM initiatives and projects, and must possess an operational capability, in order to increase acquisition and retention results.
  • Responsible for managing own media initiatives and campaigns, mainly Email, Push and SMS.
  • Responsible for sharing insights and learnings with the Paid Media, Content, Design and other teams.
  • Responsible for reporting to Content and Design teams for Always On and Spot campaigns.
  • Responsible for defining first source audiences in conjunction with Data & Analytics.
  • In charge of experimentation initiatives in conjunction with Product and other areas.
  • In charge of A/B Testing in own channels in conjunction with Content & Design.

We would like you to have:

  • Commercial or civil engineer, publicist or professional of related careers.
  • 3 to 5 years of experience in CRM, Business Intelligence, Data & Analytics or Marketing areas.
  • Operation of office software such as Google Suite and/or Microsoft Office.
  • Salesforce Trailblazer certification desirable.
  • Knowledge in digital marketing strategies.
  • Salesforce Marketing Cloud (Email & Mobile)
  • Salesforce Sales Cloud- Salesforce Service Cloud
  • Microsoft Dynamics 365
  • Email Marketing
  • SMS & WhatsApp Marketing (desirable)
  • Microsoft Excel and/or Google Sheets (advanced usage)
  • SQL (desirable)
  • Microsoft Access (desirable)
  • Python (desirable)

Our benefits!


🚀 We are working on new rewards tailored to the market for 2025

👏 Your salary can be paid in USD.

🎁 My Birthday: Afternoon off on your birthday

🚚 Moving Day: we support that you can move in calmly and settle into your new home

🔎 Raven Hunters: You can recommend profiles that you know and that you think can make a perfect match with our organization

🐦‍⬛ Raven allows you to work remotely in your country.



Top Skills

Adobe Experience Cloud
Microsoft Dynamics
Salesforce
The Company
Berlin
89 Employees
On-site Workplace
Year Founded: 2022

What We Do

WE ARE RAVEN
We are business designers and accelerators.
We design to build.
We boost growth.
We nurture sustainable capabilities.

WHO WE ARE
We are not a consulting company.
We design, build and execute disruptive business opportunities
We are a blend of business, design, technology, analytics and creative capabilities.

WHAT WE DO
We don’t digitalize. We create digital revolution.
We serves our clients with the agility of a start-up and the precision of an strategic advisor.

HOW WE WORK
We support organizations in their journey to capture disruption and accelerate business growth combining design, experience, growth & technology.

IMPACT WOW
We are builders.
From ideas to impact.
An end-to-end approach towards disruption powered by design and enabled by tech and data.


Welcome to Raven, a totally #disruptive Experience by Design
raven.inc | #wedesigntobuild

Follow us
IG: @weareraven.inc

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