CRM Coordinator
With an ever increasing catalogue of products and customer base, we are increasing our CRM team and hiring a CRM Coordinator to assist with customer communication on all things Easygo in our Spanish markets. The CRM Coordinator will contribute to maximising growth and customer retention through implementing strategy and communications to a rapidly growing player base.
Role and Responsibilities
- Coordinate communication and content to enhance the user experience and stages of the player lifecycle.
- Recommend and develop optimal plans for delivery of campaign, campaign format and campaign platform to grow profitability, creating action plans and strategies where appropriate
- Enhance player lifetime value, reduce churn and implement relevant CRM strategy.
- Collaborate with the content and marketing teams to identify which offers to promote and when
- Be responsible for researching and sourcing relevant content to communicate with our player base
- Monitor and analyse results of email/SMS campaigns, including completing weekly/monthly KPI reports.
Work experience and skills
- Retention marketing knowledge
- Passionate team player with the ability to work with colleagues across departments
- An eye for detail, enhancing the experience of customers through top-line communication
- Fluent English both written and spoken
- You have experience working with creative teams, such as digital design, to prepare visual assets for campaigns.
- Detail-oriented and well organized. You know how to prioritize, and you consider the broader implications of your actions on the projects you participate in.
- You can manage complexity and to progress with several tasks at a time.
Desirable qualifications
- Familiarity with EDM & other CRM marketing tools is desirable
- Gambling and sports knowledge would be highly regarded
Top Skills
What We Do
At Easygo we proudly stand as a prominent service provider to a powerhouse of brands within the iGaming industry, including Stake.com, Kick.com and Twist Gaming. Stake is the world's largest crypto casino, and leads the industry with a seamless online casino and sportsbook experience. Level up your online entertainment with Kick.com, the vibrant live streaming platform, which connects millions of gamers and content creators worldwide. All alongside the innovative game design studio, Twist Gaming, which takes creativity to new heights by crafting cutting-edge and captivating games. Our commitment to placing our clients and their communities' entertainment at the forefront of everything we do, has solidified us as the ultimate online service provider for entertainment companies.
Headquartered in the beautiful city of Melbourne, our growth has been remarkable. From humble beginnings to a thriving workforce of 200+, we've expanded not only in numbers but in ambition. There really is something for everyone here, whether you work in Tech, Marketing, Operations, Mathematics or Design, we are sure to have something for everyone.
Click play, on your career today!
The last 2 years have been huge for us, we have grown from 20 to 100+ team members. Whilst the products that we build are global we have two amazing offices in the same building in the heart of the CBD with all the bells and whistles you could ever want. Including an in-house barista, pool, and table tennis tables, PS5 and Nintendo Switches, a meditation room, help yourself drinks fridge and snack wall, catered breakfast daily, weekly massages and team lunch.
