Creative Strategist (Performance)

Posted 18 Days Ago
Be an Early Applicant
Santa Monica, CA
Mid level
Healthtech • Pharmaceutical • Manufacturing
The Role
As a Creative Strategist, you'll lead performance-oriented creative strategies across digital marketing channels, manage ad production, analyze performance data, and collaborate with teams to align creative strategies with product launches, all aimed at enhancing women's health and wellness.
Summary Generated by Built In

Who We Are

O Positiv is a Los Angeles-based health & wellness brand built on the idea that small acts of self-care produce positive outcomes. We’ve created the first-ever PMS supplement, FLO Vitamins, designed to make periods and the symptoms that come with them more tolerable. Along with FLO we have products spanning many women’s health topics such as menopause, sexual health, pregnancy, and many more to come. Our team is small-yet-mighty, with big ambitions and an entrepreneurial spirit. We are a growth-stage startup gaining serious traction (check us out in Fortune, Forbes, Bloomberg, and Business Insider), with a strong brand presence and some amazing advisors. We’re growing quickly, and we’ll give you the opportunity to do the same.

About the Role:
Ready to amplify the vaginal health revolution? We’re looking for a creative, purpose-driven marketer excited about making an impact in women's health & wellness. As a Creative Strategist, you'll shape O Positiv's performance-oriented creative strategies across digital marketing channels. We seek an expert in paid digital advertising, energized to ideate and oversee ads that perform and convert while elevating our brand. Our ideal candidate blends creative and analytical skills—following ad trends, generating innovative ideas, and making data-driven decisions. You'll report to the Director of Creative Performance and collaborate with the Senior Creative Strategist and other Marketing and Acquisition teams.

This is the job for you if you are:

  • A creative powerhouse brimming with imaginative ideas, driving ad ideation and production
  • The ultimate project juggler, managing robust ad production processes with ease and ensuring timely execution
  • A data pro, eager to analyze ad performance across paid media and email campaigns to inform and enhance strategic creative direction
  • A collaborative catalyst, leading with empathy to inspire others across teams and promote productivity
  • An innovator who stays ahead of the trends and is excited to implement out of the box advertising strategies
  • An excellent communicator under high pressure environments

Key Responsibilities:

  • Pitch winning ideas using a strong understanding of the media landscape and develop ideas into creative strategies
    to be implemented across various channels
  • Facilitate creative ideation and encourage others to contribute winning ideas
  • Translate creative concepts into detailed briefs and deliver to design, video and emails teams
  • Oversee high volumes of ads are delivered on time, reviewed, and approved in an organized manner
  • Serve as an advocate for driving consistent brand voice across all channels, without sacrificing performance
  • Collaborate with product and acquisition teams to support and align creative strategies with new product launches

Qualifications and Skills:

  • Bachelor’s Degree
  •  3+ years of direct response DTC eCommerce marketing experience
  • Experience with pre-production including scripting and planning
  • Adaptable to new social platforms and advertising technologies
  • Impact-oriented and strong project management skills, with a track record of excellent results in a fast-growth environment and a strong bias for action
  • Thoughtful and self-reflective, willingness to learn
  • Analytical mindset with the ability to interpret ad performance data and synthesize into actionable strategies
  • Strong interpersonal and communication skills, able to listen and lead with empathy, with a willingness to learn
  • Excitement for startups and comfortable with change - experience at startups or in e-commerce is a plus

Hours and Compensation
This is a full-time, salaried position. The anticipated base compensation range for this role will be $100,000 - $115,000.
Compensation will be commensurate with the candidate's experience and local market rates.

  • Job Type: Full Time
  • Pay based on prior experience
  • Position will be based out of Santa Monica, Los Angeles - in person (Mon-Thurs in office/Friday remote)

Benefits & Perks

  • Flexible PTO, Sick Days, and Wellness Days
  • Monthly Social Hours
  • Medical, Vision, and Dental Coverage
  • 401K with matching
  • Monthly Fitness Reimbursement
  • An environment of collaboration, high performance, & respect amongst all employees and managers

Click here to view our Applicant Privacy Policy

O Positiv is proud to be an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

O Positiv believes in the power of building a diverse and culturally inclusive team. We seek candidates from all backgrounds to join our teams. We're driven to build a workplace based on inclusive behaviors and equitable systems, where all employees can bring their authentic selves, feel engaged, and share their perspectives as a valued member of O Positiv.

The Company
Los Angeles, CALIFORNIA
78 Employees
On-site Workplace
Year Founded: 2018

What We Do

O POSITIV is about feeling your best. We make vitamins for real people, in real life, with the belief that small acts of self-care produce positive outcomes. Because personal health should be effortless and intentional

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