Country Brand Lead Sr Oncology/Hematology

Posted 6 Days Ago
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Madrid, Comunidad de Madrid
Hybrid
Senior level
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
We’re in relentless pursuit of breakthroughs that change patients’ lives.
The Role
The Sr. Country Brand Lead will drive strategic marketing initiatives for the Oncology/Hematology portfolio, collaborating with cross-functional teams to enhance brand value and revenue growth.
Summary Generated by Built In

SR. COUNTRY BRAND LEAD ONCO-HEMATOLOGY
ROLE SUMMARY:
Pfizer's Oncology/Hematology is a growing portfolio currently focused on 4 main franchises: Breast Cancer, Lung Cancer, Genitourinary and Hematologic tumors; all of them envisioning a promising pipeline around first in class mechanisms of action.
The Sr. Country Brand Lead will provide strategic commercial and operational guidance for the Onco-Hematology brands, and he/she will work in coordination with in-market commercial, medical and cross functional teams to maximize value and drive continued revenue growth for the main brands.
This position requires a self-starter with strong strategic and analytical thinking, core pharma marketing skills, excellent interpersonal and communication skills, ability to manage multiple priorities and effectively collaborate across the enterprise
ROLE RESPONSIBILITIES:

  • Development of onco-hematology portfolio strategic and operational plans to maximize brands value by driving continued revenue growth, increased use in earlier lines of treatment, and expansion to new hospitals
  • Maximize current portfolio performance, while securing optimal an optimal launch for priority brands
  • Generate market and customer insights to shape critical success factors and strategies and gather cross-functional insights to inform the short- and long-term strategy for Onco-Hematology Portfolio assets
  • Drives and implements compliant customer facing activities (customer programs, symposia, policy, PR and ad boards) aligned with local customer needs and marketplace insights. Identifies relevant opinion leaders, medical societies, cooperative and study groups and uses this core stakeholder group to form the basis of local strategic and tactical initiatives.
  • Accountable for the planning, spending, and controlling local budget as agreed for areas of responsibility
  • Collaborate closely with Health & Value, Medical, BAI, Regulatory, Corporate Affairs colleagues and the Global Team to evaluate business cases and define appropriate access for Onco-Hematology initiatives.
  • Grant an optimal collaboration with Global and International commercial office teams
  • Optimal collaboration with new Pfizer commercial platforms, and enabling functions
  • Partner with Supply and PGS colleagues to support the complex supply chain management, ensuring accuracy of estimated demand and timely availability of the products to minimize stock outs, write offs and maintain a patients first approach


QUALIFICATIONS:

  • 6+ years of experience in oncology/hematology pharmaceutical marketing , with demonstrated experience in managing sizeable brands.
  • Demonstrated experience in leading new launches in oncology, hematology
  • Strong collaboration/relationship-building skills and ability to engage across multiple functions
  • Strong analytical skills, ability to synthesize and evaluate information, draw conclusions and make recommendations
  • Bachelor's degree is required, Postgraduate (MBA) preferred
  • Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers, develop and coach others, oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact


OTHER REQUIREMENTS

  • Ability to perform data analysis
  • Individual may travel both domestically and internationally


Internal details
Location: Spain-Madrid
Hiring Manager: Beatriz Medel
#LI-PFE
Purpose
Breakthroughs that change patients' lives... At Pfizer we are a patient centric company, guided by our four values: courage, joy, equity and excellence. Our breakthrough culture lends itself to our dedication to transforming millions of lives.
Digital Transformation Strategy
One bold way we are achieving our purpose is through our company wide digital transformation strategy. We are leading the way in adopting new data, modelling and automated solutions to further digitize and accelerate drug discovery and development with the aim of enhancing health outcomes and the patient experience.
Flexibility
We aim to create a trusting, flexible workplace culture which encourages employees to achieve work life harmony, attracts talent and enables everyone to be their best working self. Let's start the conversation!
Equal Employment Opportunity
We believe that a diverse and inclusive workforce is crucial to building a successful business. As an employer, Pfizer is committed to celebrating this, in all its forms - allowing for us to be as diverse as the patients and communities we serve. Together, we continue to build a culture that encourages, supports and empowers our employees.
Disability Inclusion
Our mission is unleashing the power of all our people and we are proud to be a disability inclusive employer, ensuring equal employment opportunities for all candidates. We encourage you to put your best self forward with the knowledge and trust that we will make any reasonable adjustments to support your application and future career. Your journey with Pfizer starts here!
Se valorarán las candidaturas que puedan aportar certificados oficiales de discapacidad.
Las únicas localizaciones disponibles para nuevos empleados serán Madrid, y Barcelona de forma excepcional para algunas funciones específicas.
Marketing and Market Research
#LI-PFE

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Data Analysis
Pharmaceutical Marketing

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