Copywriter

Posted 7 Days Ago
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Cannon Street, London, Greater London, England
Mid level
Fintech • Payments • Financial Services
The Role
As a Copywriter, you will create engaging content for various digital marketing channels, support CRM initiatives, and collaborate with designers for cohesive branding.
Summary Generated by Built In

Job Title

Copywriter

Job Description

So, who are we?

We’re IG Group. We are a publicly-traded FTSE250 FinTech company who run mobile, web and desktop platforms that help our clients trade stocks & shares, leveraged products, Futures & Options and Crypto.

We are ambitious. Over 340,000 people already use our platforms. We’re global with offices in 18 countries and products in 16 regions. We’re hungry to move faster, ship better product for our customers and grow our user base. We believe in high autonomy, and we want people who are looking to do things differently in order to create better experiences for our customers.

We work in cross-functional teams and are laser focused on increasing the number of active clients we serve to drive sustainable growth.

Your role in the Team’s Success

To craft compelling, clear content that transforms trading and investing concepts into engaging narratives across multiple channels. The ideal candidate combines creative flair with strategic thinking—someone who can adapt tone and style whilst maintaining our distinctive brand voice.

You'll be joining us during an exciting growth phase as we expand our platform to reach broader audiences beyond traditional trading. We need a versatile writer who can move seamlessly between punchy social posts, persuasive email campaigns, educational content and UX copy—all whilst ensuring our message resonates with both novice investors and experienced traders. If you're passionate about making financial concepts accessible through powerful storytelling, have a keen eye for detail, and thrive in a collaborative creative environment, we want to hear from you. This is an opportunity to develop your copywriting skills whilst creating content that genuinely helps people navigate their financial journeys with confidence.

What you’ll do

  • Write clear and engaging copy for digital marketing channels including social media, email, and web
  • Support CRM initiatives with customer-focused messaging
  • Create content for performance marketing campaigns including ad copy and landing pages
  • Develop SEO-friendly articles and blog content
  • Adapt brand messaging to different platforms and audience segments
  • Collaborate with designers to ensure cohesive marketing materials
  • Proofread and edit content before publication
  • Assist with content updates and revisions as needed
  • Support social media content calendar with caption writing

What you’ll need for this role

Required Qualifications:

  • The ability to take something complex and translate into a credible and engaging story for consumers
  • 2-4 years experience in copywriting or content creation
  • Portfolio demonstrating writing capabilities across different formats
  • Excellent grammar, spelling, and proofreading skills
  • Understanding of digital marketing channels and best practices
  • Ability to write in different tones while maintaining brand voice
  • Good organizational skills and ability to meet deadlines
  • Collaborative mindset and openness to feedback and revisions

Desired Qualifications:

  • Experience writing for SEO
  • Knowledge of email marketing and CRM communications
  • Understanding of conversion copywriting principles
  • Experience with content management systems
  • Familiarity with social media platform best practices

How we work

We try to take a thoughtful approach to our ways of working as a company. We follow a hybrid working model with 3 days in the office – which we think balances the need to collaborate effectively and connect with each other. When it comes to how we deliver, there are 5 things we want everyone to do to drive high performance, better learning and career satisfaction:

  • Lead and Inspire: Drives trust, alignment, and enthusiasm
  • Think Big: Focus on the problems that most impact commercial outcomes
  • Champion the client: Understand and prioritise client's needs
  • Deliver at pace: Push for fast, sustainable growth;
  • Raise the bar: Take ownership, be accountable and share feedback

We believe that diversity is vital to success, it fuels creativity, drives innovation and sets us up for global success. We’re committed to building teams with a variety of perspectives and skills to help us realise our vision and strategy, that’s why we encourage applications from people with diverse backgrounds and experiences to join us on this journey. Learn more about our D&I approach here.

The Perks

Your growth fuels our success! Thrive with tailored development programs, mentoring opportunities with leaders, and clear career progression. Expand your network through committees, sports and social clubs. Enjoy extra time off for volunteering and community work.

As well as having the chance to attend regular social events and join special-interest groups, you get an attractive selection of benefits working with IG:

  • Matched giving for your fundraising activity
  • Flexible working hours and work-from-home opportunities
  • Performance-related bonuses
  • Pension, insurance and medical plans
  • Career-focused technical and leadership trainings in-class and online, incl. unlimited access to LinkedIn Learning platform
  • A day off on your birthday 
  • Two days’ volunteering leave per year

Join us for this exciting journey. Apply now!

Number of openings

1

Top Skills

Content Management Systems
CRM
Digital Marketing
Seo
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The Company
HQ: London
2,748 Employees
On-site Workplace

What We Do

We’ve been at the forefront of trading innovation since 1974, taking on the challenge to deliver an unmatched experience for our clients and raise the bar for tomorrow’s opportunities.

Today, we’re a global fintech company incorporating the IG, tasty, IG Prime, Spectrum and DailyFX brands, with a presence in 18 countries across five continents – Europe, North America, Africa, Asia-Pacific and the Middle East.

We’re an organisation of positive problem-solvers, united and inspired by our purpose, which is to power the pursuit of financial freedom for the ambitious. Our award-winning products and platforms empower go-getters the world over to unlock opportunities around the clock, giving them access to over 19,000 financial markets.

Today, more than 400,000 clients call IG Group home.

IG Group Holdings plc is an established member of the FTSE 250 and holds a long-term investment grade credit rating of BBB- with a stable outlook from Fitch Ratings

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