Copywriter

Posted 20 Days Ago
Hiring Remotely in United States
Remote
Mid level
Healthtech • Software • Telehealth
The Role
As a Copywriter at ModMed, you will create engaging content that promotes healthcare IT solutions, ensuring clarity and adherence to brand voice. Collaborating with various teams, you will craft materials for sales enablement, digital campaigns, and more, while respecting compliance and legal standards. Your role focuses on driving brand awareness and demand generation in the healthcare sector.
Summary Generated by Built In

We are united in our mission to make a positive impact on healthcare. Join Us! 

  • South Florida Business Journal, Best Places to Work 2024
  • Inc. 5000 Fastest-Growing Private Companies in America 2024
  • 2024 Black Book Awards, ranked #1 EHR in 11 Specialties
  • 2024 Spring Digital Health Awards, “Web-based Digital Health” category for EMA Health Records (Gold)
  • 2024 Stevie American Business Award (Silver), New Product and Service: Health Technology Solution (Klara)

Who we are:

We Are Modernizing Medicine (WAMM)! We’re a team of bright, passionate, and positive problem-solvers on a mission to place doctors and patients at the center of care through an intelligent, specialty-specific cloud platform. Our vision is a world where the software we build increases medical practice success and improves patient outcomes. Founded in 2010 by Daniel Cane and Dr. Michael Sherling, we have grown to over 3400 combined direct and contingent team members serving eleven specialties, and we are just getting started! ModMed is based in Boca Raton, FL, with office locations in Santiago, Chile, Berlin, Germany, Hyderabad, India, and a robust remote workforce with team members across the US.


ModMed is looking for a motivated Copywriter to join our enthusiastic, dedicated, and high-achieving Marketing team. In this role, you will gain insights into what drives our target markets and create content that engages and persuades medical practices to invest in our products and solutions. You will work closely with internal clients and other creative team members to develop lead-generating and brand-building messages, primarily for external B2B communications. This is an exciting opportunity to make a meaningful impact within a fast-paced Healthcare IT company that is truly Modernizing Medicine!

Your Role:

  • Develop compelling content that accurately communicates the product’s performance and helps generate brand awareness, search volume, and lead/demand generation across all market segments
  • Edit and proofread content to ensure pieces are error-free and the company voice and brand tone are consistent and on point
  • Collaborate with multiple internal teams to effectively draw interest from discerning physicians
  • Create and coordinate product content for sales enablement tools, templates, white papers, case studies, website copy, print and digital ads, videos, webinars and blog posts
  • Consistently craft email subject lines and body copy that maintain or increase open and click-through rates
  • Work with a team to help develop campaigns and then execute them across multiple channels
  • Partner with the legal team to ensure materials are aligned with all legal and compliance requirements
  • Research and keep abreast of the latest in the healthcare IT field

Skills & Requirements:

  • Bachelor’s degree in Advertising, Journalism, Communications or equivalent work experience
  • 3+ years of professional B2B / SEO writing experience within a high-tech company focused on a variety of marketing collateral, such as campaigns, blogs, print and digital ads, social media content, video scripts, webinars, case studies, etc.
  • Ability to communicate advanced technical concepts using plain language
  • Excellent written and verbal communication skills
  • Healthcare experience preferred, SaaS / technology background a plus
  • Web or print-based creative portfolio demonstrating a range of writing samples from marketing to technical
  • A background of enduring the rigors of fast-paced projects and creative environments
  • The ability to work Eastern or Central business hours and travel domestically up to 3 times per year

#LI-REMOTE #LI-SF1

ModMed Benefits Highlight:

At ModMed, we believe it’s important to offer a competitive benefits package designed to meet the diverse needs of our growing workforce. Eligible Modernizers can enroll in a wide range of benefits, including:

  • Comprehensive medical, dental, and vision benefits, including a company Health Savings Account contribution,
  • 401(k):  ModMed provides a matching contribution each payday of 50% of your contribution deferred on up to 6% of your compensation. After one year of employment with ModMed, 100% of any matching contribution you receive is yours to keep.
  • Generous Paid Time Off and Paid Parental Leave programs,
  • Company paid Life and Disability benefits, Flexible Spending Account, and Employee Assistance Programs,
  • Company-sponsored Business Resource & Special Interest Groups that provide engaged and supportive communities within ModMed,
  • Professional development opportunities, including tuition reimbursement programs and unlimited access to LinkedIn Learning,
  • Global presence and in-person collaboration opportunities; dog-friendly HQ (US), Hybrid office-based roles and remote availability for some roles,
  • Weekly catered breakfast and lunch, treadmill workstations, Zen, and wellness rooms within our BRIC headquarters.
The Company
HQ: Boca Raton, FL
1,153 Employees
On-site Workplace
Year Founded: 2010

What We Do

ModMed is transforming healthcare by placing doctors and patients at the center of care through an intelligent, specialty-specific cloud platform. With our electronic health records (EHR) and practice management (PM) systems, and our revenue cycle management (RCM) services, our all-in-one solution empowers specialty medical practices to do their best work by providing them with clinical, financial and operational software solutions designed to enable better, more personalized patient care. Our staff physicians help to develop products and services for dermatology, gastroenterology, ophthalmology, orthopedics, otolaryngology, pain management, plastic surgery, podiatry and urology practices, as well as ambulatory surgery centers. For more information, visit www.modmed.com.

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