Content SEO Strategy Vice President

Job Description
The Content SEO Strategy Vice President will work for the J.P. Morgan Wealth Management team which is the U.S. wealth management business of JPMorgan Chase & Co., a leading global financial services firm with assets of $4.1 trillion and operations worldwide. J.P. Morgan Wealth Management has more than 5,600 advisors and $1 trillion of assets under supervision. Clients can choose how and where they want to invest and can do it digitally, remotely, or in person by meeting with an advisor in one of our more than 4,800 Chase branches throughout the U.S., or in one of our offices.
As a Content SEO Strategy Vice President you will leverage your strong editorial skills to lead the content strategy for self-directed investors and prospects with a strong focus on search-optimized content. As a Content Editor at the Vice President level, you will be responsible for developing and executing a content plan centered around core topic pillars, assigning and editing compelling SEO-lead content for our clients and the general public, and optimizing existing content for search. This is an exciting opportunity to lead a rapidly growing part of our business as we strive to serve our clients in new ways and to attract and engage new audiences. We're a highly motivated team that operates like a news organization and welcome your expertise in writing and editing SEO content, and familiarity with SEO tools and analytics.
Job responsibilities:

• Develop and execute an SEO content strategy that supports business goals and builds readers' financial knowledge.
• Conceive of differentiated content offerings across web and mobile platforms to deepen engagement with existing investing clients.
• Identify opportunities to integrate contextually relevant content into the mobile experience to inform and inspire clients.
• Identify emerging trends and create or assign and edit timely SEO-lead content for wealth planning and investing.
• Assist in optimizing our existing library of multi-media content; including web-based articles, videos, and webcasts.
• Measure page performance and identify new content opportunities.
• Stay current with industry trends and best practices, and ensure our content is optimized for the evolving organic search landscape.
• Implement and enhance performance marketing/acquisition efforts.
• Partner closely with subject matter experts and strategists, marketers and communicators around the company.
• Manage multiple strategic content projects.

Required qualifications, capabilities, and skills:

• Bachelor's Degree; 8+ years of experience writing/editing digital content
• Deep SEO experience, including writing and editing SEO content and tracking and reporting out on search rankings, changes, and engagement.
• Familiarity with SEO tools and analytics.
• A natural storyteller with a passion for getting creative, simplifying the complex, and bringing ideas to life.
• Experience writing about investments, trading, retirement planning, and/or wealth management.
• Effective communication skills, both written and oral, with the ability to present information clearly and professionally.
• Ability to work collaboratively and partner with others; highly organized and collaborative thinker.
• Strong initiative, energy and confidence.
• Genuine interest in the world of financial markets and personal finance.
• Knowledge of Microsoft Office Suite (Excel, Outlook, PowerPoint, and Word).
• Occasional domestic travel may be required.

Preferred qualifications, capabilities, and skills:

• writing/editing digital content preferably including financial journalism

About Us
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
About the Team
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.
We are here to help you manage your money with checking, savings and credit cards, combining the latest banking technology with comprehensive solutions to meet the financial needs of nearly half of U.S. households.