Content Marketing Specialist (Hybrid)

Posted 10 Days Ago
Be an Early Applicant
Oconomowoc, WI
Mid level
Logistics
The Role
The Content Marketing Specialist develops and executes engaging content for various communication channels, supports marketing strategies, collaborates with teams, and tracks performance metrics.
Summary Generated by Built In

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ABOUT US (AND OUR EXCITING FUTURE)

Menasha Corporation is all about possibilities. Our two businesses, Menasha Packaging and ORBIS Corporation, are leaders in their industries, providing corrugated and plastic packaging products and related services to major global companies.

Our employees make the difference, proving that great ideas, collaboration and quality turn possibilities into success. Working at Menasha Corporation means that your insights provide cutting-edge solutions for our customers. If you like to make things happen and are passionate about what you do, you’re going to want to be here.

Join us and become part of the power behind possible.

About The Opportunity

Creates, develops, and curates content across communication channels. Supports the marketing communication and corporate strategies by developing and delivering compelling messages that informs, educates, and engages. Executes initiatives that align with business goals, including brand awareness, social media engagement, and lead generation. Helps to tell ORBIS story and set ORBIS apart in the industries we serve.

Key Duties and Responsibilities:

1. Develop and execute impactful content used across all communication channels.

2. Collaborate with marketing communications team to align content with annual strategies.

3. Leverage CRM and marketing automation to push meaningful content to prospective and existing customers to support the sales process and customer relationships.

4. Collaborate with corporate office to execute company communications.

5. Support internal communications, as needed (videos, news, updates, etc.)

6. Manage, coach, mentor and develop creative services individual on marketing communications team. 7. Manage spend and external vendors.

8. Collaborate with outside vendors to plan and execute projects, as needed (video, photography, etc.). 9. Develop metrics and track performance for key initiatives, with an eye for continuous improvement.

10. Perform other duties as assigned by Marketing Communications team.

Education/Certification

Level Required

Bachelor’s Degree Experience

Work Experience Required Desired

Ideally 3-5 years of related experience

Hybrid work: Ideally this person would be able to work in the Oconomowoc

office at least 3 days a week

Additional Knowledge, Skills, and Abilities

1. Proficiency in Adobe Creative Suite; Microsoft Office Suite.

2. Outstanding communication skills, written and verbal; solid storytelling, writing, and copy-editing skills.

3. Ability to solve problems with cross functional teams.

4. Ability to manage multiple projects simultaneously to completion.

5. Ability to handle the stress of working with others.

6. Availability outside of normal business hours.

7. Knowledgeable and experienced with social media platforms and marketing analytics platforms.

8. Demonstrated work ethic and initiative, energetic and a self-starter.

9. Knowledgeable and experienced with social media platforms and marketing analytics platforms

Travel Requirements

Travel up to 10% to support trade shows, customer visits and plant visits

#ORBIS

#LI-MR1

Two companies, one vision.

Menasha Corporation consists of two companies that are leading the way to a sustainable future with packaging and supply chain solutions. Founded in 1849 and headquartered in Neenah, Wisconsin, we employ over 7,500 employees in 112 facilities in North America and Europe.

Our companies are leading corrugated and plastic packaging manufacturers and supply chain solution providers. Our Menasha Packaging Company is the largest independent provider of packaging and supply chain service solutions in North America, designing, printing, and fulfilling graphic packaging, display and merchandising solutions for over 1,800 brands, both in-store and online.

Our ORBIS business believes there is a better way to optimize today’s supply chains, with reusable packaging products and services. Reusable containers, pallets, dunnage, bulk systems and metal racks improve the flow product all along the supply chain to reduce costs, enhance profitability and add sustainability. 

Our products and services are used by global, name-brand companies in the food, beverage, health and beauty, over-the-counter pharmaceutical, industrial, automotive, and electronics industries. 

Come build an exciting, rewarding career with us, where you’ll have opportunities to grow. 

The possibilities are endless. The power is yours!

Menasha Corporation and its subsidiaries and affiliates are equal opportunity employers.  All qualified applicants will be provided with equal employment opportunities without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran status, disability status, or genetic information.

Top Skills

Adobe Creative Suite
CRM
Marketing Analytics Platforms
Marketing Automation
Microsoft Office Suite
Social Media Platforms
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The Company
HQ: Neenah, WI
4,861 Employees
On-site Workplace
Year Founded: 1849

What We Do

Menasha has built a culture over more than 170 years of family ownership that values a commitment to superior customer satisfaction and a welcoming work environment where employees collaborate, innovate, thrive, support their communities, and build long, meaningful careers.

The success of Menasha Corporation hinges on the talent and hard work of its employees. As our company grows, it is essential that we hire the best and brightest employees to join our workforce. Whether you are interested in customer service, sales, marketing, human resources, manufacturing, information technology, finance, accounting or other career paths, we invite you to take a look at opportunities at Menasha Corporation and its businesses: Menasha Packaging and ORBIS Corporation.

For more information about working at Menasha Corporation, visit our careers site at http://careers.menasha.socialsourcingnetwork.com/.

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