Content Marketing Manager - Thrive

Posted 12 Days Ago
Hiring Remotely in United States
Remote
Senior level
Healthtech
The Role
The Content Marketing Manager will develop and execute marketing content strategies, focusing on B2C messaging, optimizing content for performance, and overseeing creative direction with designers. This role involves managing multiple projects and driving member acquisition and engagement through impactful writing and creative ideas.
Summary Generated by Built In

Sword Health is on a mission to free two billion people from pain as the world’s first and only end-to-end platform to predict, prevent and treat pain. 


With 67% of members achieving a pain-free life and a 70% reduction in surgery intent, at Sword, we are using technology to save millions for our 25,000 enterprise clients across three continents. Today, we hold the majority of industry patents, win 70% of competitive evaluations, and have raised more than $300 million from top venture firms like Founders Fund, Sapphire Ventures, General Catalyst, and Khosla Ventures.


Recognized as a Forbes Best Startup Employer in 2024, this award highlights our focus on being a destination for the best and brightest talent. Not only have we experienced unprecedented growth since our market debut in 2020, but we’ve also created a remarkable mission and value-driven environment that is loved by our growing team. With a recent valuation of $3 billion, we are in a phase of hyper growth and expansion, and we’re looking for individuals with passion, commitment, and energy to help us scale our impact. 


Joining Sword Health means committing to a set of core values, chief amongst them to “do it for the patients” every day, and to always “deliver more than expected” on behalf of our members and clients.


This is an opportunity for you to make a significant difference on a massive scale as you work alongside 900+ (and growing!) talented colleagues, spanning three continents. Your charge? To help us build a pain-free world, powered by technology, enhanced by people — accessible to all.


About the Role:

We’re looking for a Content Marketing Manager to lead the development and execution of marketing content & creative. This role requires a mix of strategic thinking and hands-on execution—you’ll write compelling B2C content, and collaborate closely with designers to bring ideas to life. You’ll own the messaging, copywriting and creative strategy—ensuring everything we produce is cohesive, impactful, and optimized for performance.

What you'll do:

  • Write high-impact B2C content that drives member acquisition and engagement.
  • Optimize content & creative using data and growth best practices to drive stronger results.
  • Act as an end-to-end creative owner across multiple marketing channels and campaigns.
  • Provide creative direction while working closely with designers to develop assets that are on-brand and visually compelling.
  • Brainstorm and experiment with new creative ideas that help Thrive stand out and drive our goals.
  • Manage multiple projects simultaneously, ensuring high-quality execution on tight timelines.

Who you are :

  • A strong direct-to-consumer writer—you can craft messaging that connects and converts.
  • Creative and execution-driven—you bring fresh ideas and see them through to completion.
  • Collaborative—you enjoy working with designers, marketers, and cross-functional teams.
  • Highly organized—you can manage multiple projects without missing a beat.

What You Bring:

  • 5+ years of experience in B2C content marketing or copywriting/editorial roles.
  • A passion and experience for writing direct-to-consumer marketing copy.
  • Proven ability to develop multi-channel content that drives measurable outcomes.
  • Strong project management skills and ability to navigate competing deadlines.
  • A passion for fast-moving, high-growth environments where no two days look the same.
  • Bonus: Experience collaborating with designers and guiding creative direction.

US - Sword Benefits & Perks:


• Comprehensive health, dental and vision insurance*

• Life and AD&D Insurance*

• Financial advisory services*

• Supplemental Insurance Benefits (Accident, Hospital and Critical Illness)*

Health Savings Account*

• Equity shares*

• Discretionary PTO plan*

• Parental leave*

• 401(k)

• Flexible working hours

• Remote-first company

• Paid company holidays

• Free digital therapist for you and your family


*Eligibility: Full-time employees regularly working 25+ hours per week


Note: Applicants must have a legal right to work in the United States, and immigration or work visa sponsorship will not be provided.



SWORD Health, which includes SWORD Health, Inc. and Sword Health Professionals (consisting of Sword Health Care Providers, P.A., SWORD Health Care Providers of NJ, P.C., SWORD Health Care Physical Therapy Providers of CA, P.C.*) complies with applicable Federal and State civil rights laws and does not discriminate on the basis of Age, Ancestry, Color, Citizenship, Gender, Gender expression, Gender identity, Gender information, Marital status, Medical condition, National origin, Physical or mental disability, Pregnancy, Race, Religion, Caste, Sexual orientation, and Veteran status.

Top Skills

B2C Marketing
Collaboration
Content Marketing
Copywriting
Creative Direction
Data Analysis
Multi-Channel Content
Project Management
Strategic Thinking
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
New York, NY
197 Employees
On-site Workplace
Year Founded: 2015

What We Do

SWORD Health is the world’s fastest growing virtual musculoskeletal (MSK) care provider, on a mission to free two billion people from chronic and post-surgical pain. The company’s clinical-grade virtual therapy platform pairs expert physical therapists with FDA-listed wearable technology to deliver a personalized treatment plan that is more effective, easier and less expensive than traditional physical therapy. SWORD Health believes in the power of people to recover at home, without resorting to imaging, surgeries or opioids. Since launching in 2015, SWORD Health has worked with insurers, health systems and employers in the U.S, Europe and Australia to make quality physical therapy more accessible to everyone.

Similar Jobs

Zone & Co Logo Zone & Co

Partner Marketing Manager

Fintech • Professional Services • Software • Consulting
Remote
United States

Capital One Logo Capital One

Head of Content Marketing - Velocity Black (Remote)

Fintech • Machine Learning • Payments • Software • Financial Services
Remote
Hybrid
McLean, VA, USA
55000 Employees
182K-228K Annually

Agero Logo Agero

Integrated Marketing Manager

Automotive • Big Data • Insurance • Software • Transportation
Remote
USA
3500 Employees
71K-103K Annually

Movable Ink Logo Movable Ink

Lifecycle Marketing Manager

Artificial Intelligence • Marketing Tech • Software
Easy Apply
Remote
Hybrid
United States
590 Employees

Similar Companies Hiring

Zealthy Thumbnail
Telehealth • Social Impact • Pharmaceutical • Healthtech
New York City, NY
13 Employees
Cencora Thumbnail
Pharmaceutical • Logistics • Healthtech
Conshohocken, PA
46000 Employees
Stepful Thumbnail
Software • Healthtech • Edtech • Artificial Intelligence
New York, New York
60 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account