Content marketing manager

About Titan

At Titan, we’re redefining email for entrepreneurs, innovators, and creators—transforming it into a powerful tool for business growth. Built by a team that deeply cares about helping businesses succeed, Titan is more than just an email platform.

Founded by Bhavin Turakhia, who also founded Directi, Radix, and Zeta, with a combined enterprise value exceeding $2 billion—Titan is backed by a strong legacy of innovation. Today, Titan powers millions of conversations, with 2.4 million emails sent and received every week. In 2021, Automattic (the parent company of WordPress, Your Way ) invested $30M in Titan, valuing the company at $300M. This partnership fuels our mission to revolutionize email and build the future of digital communication.

At Titan, you’ll be part of a fast-growing business, solving meaningful problems and shaping a product that empowers millions. Join us to make a real impact.

About Neo

Neo is a fast-growing SaaS platform that helps small businesses, solopreneurs, and professionals build their online presence with ease. Our product suite includes domain name registration, an AI-powered website builder, and professional email—offered at affordable monthly rates. With 15000+ paying customers in our core markets (US, GB, CA, AU, SG), we are ready to accelerate our organic growth engine. We’re looking for a Content Marketing Manager who can own and expand our content strategy to drive sustained, high-quality customer acquisition.

Role Overview

As Content Marketing Manager at Neo, you will develop and execute a data-driven content strategy that spans blog, landing pages, video, and more—aimed squarely at attracting and converting new users from organic channels. You’ll own the entire lifecycle of content creation, optimization, and distribution, with a relentless focus on measurable ROI.

Key Responsibilities

• Content Strategy & Ownership

- Define and refine Neo’s content marketing strategy, ensuring alignment with target audiences (SMBs, solopreneurs, professionals) and overall business objectives.

-Develop editorial calendars and content roadmaps that support both brand awareness and direct acquisition goals.

• Content Creation & Distribution

-Produce or oversee creation of conversion-focused landing pages, blog posts, video scripts, and other owned-media assets.

-Manage internal teams or agency partners to deliver high-quality, engaging, and SEO-optimized content on schedule.

• SEO & Organic Growth

-Collaborate closely with the SEO team to identify keyword opportunities, optimize on-page factors, and build content clusters that drive organic traffic.

-Continuously monitor rankings, impressions, and click-through rates, adjusting strategies based on performance data.

• Conversion & ROI Focus

-Track and report on the performance of all content, using metrics such as leads generated, conversions, and pipeline contribution.

-Implement and refine attribution models, ensuring that content investments meet or exceed return-on-spend targets.

• Content Promotion & Channel Expansion

-Identify and execute distribution strategies (social media, email, partnerships, guest posting) that expand Neo’s reach and drive qualified traffic.

-Test new channels (e.g., YouTube, podcasts, webinars) and content formats to continuously find growth opportunities.

• Collaboration & Stakeholder Management

-Work closely with Product Marketing, Growth, and SEO teams to align content topics with product launches, campaigns, and lead-generation goals.

-Coordinate with design, video production, and external freelancers or agencies to maintain brand standards and timely delivery.

Qualifications & Experience

• Proven Track Record of Content-Led Growth: Experience scaling a website, blog, or channel to significant reach (e.g., 1M+ monthly visitors, 100K monthly video views, or 50K+ monthly leads).
• Hands-On Content Production: Comfortable creating compelling written, visual, or video content or directing agencies/freelancers to do so.
• Strong SEO & Analytics Skills: Ability to use analytics platforms (Google Analytics, GA4, SEO tools) to derive insights and measure ROI.
• B2B/B2C SaaS Experience: Familiarity with the needs and pain points of small businesses, freelancers, and professionals is a plus.
• Project & Stakeholder Management: Adept at juggling multiple projects simultaneously, managing deadlines, and collaborating with cross-functional teams.
• Excellent Communication: Skilled at presenting ideas, results, and recommendations to leadership; able to advocate for and defend content strategies using data.

Key Attributes for Success

• Data-Driven Mindset

-Balances creativity with metrics, leveraging tools and analytics to iterate on content performance and ROI.

-Proactively identifies growth opportunities and tests new content experiments.

• Audience-Centric Approach

-Deep empathy for Neo’s target customers, tailoring content that addresses their challenges and needs.

-Constantly evaluates user feedback, search trends, and market insights to refine messaging.

• Strategic Execution

-Sets a clear vision for content marketing, then executes on the plan with diligence and attention to detail.

-Comfortable working in a dynamic, high-growth environment with evolving priorities.

• Collaboration & Leadership

-Able to lead and inspire in-house creatives, external agencies, and stakeholders, ensuring a cohesive, high-quality output.

-Communicates effectively with non-marketing teams, aligning content goals with broader business objectives.