Content Creator/ Graphic Designer

SUMMARY
Do you live and breathe digital design? Are you the mastermind behind scroll-stopping visuals that make people want to engage? We’re on the hunt for a creative powerhouse who can craft eye-catching content across SMS, email, paid social, and organic social like a pro. In this role, you'll design thumb-stopping graphics, compelling visuals, and high-converting creative assets that bring Buff to life. Whether it’s a bold email header, an engaging Instagram story, or a killer ad that drives clicks, you’ll be the creative genius making it happen. If you’re a trend-savvy, detailobsessed, and innovation-driven designer who thrives in a fast-paced digital world, this is your time to shine! Ready to turn ideas into viral-worthy content? Let’s create something amazing together!
KEY RESPONSIBILITIES

• Collaborate and help in creating daily content for social channels this would include but not limited to intermediate animation, static photos, and graphics.
• Partnering with a copywriter to create compelling organic and paid social, sms, email, and eComm creative that resonate with guests
• Film, edit, and caption short-form videos for TikTok & Instagram Reels (at least through an Iphone)
• Capture behind-the-scenes and in-store content to showcase Buff’s handmade, customizable products
• Assist with product photoshoots and seasonal campaign creative
• Understand and convey Buff’s point of difference: handmade in-store, customizable scents, clean ingredients
• Participate in brainstorms from packaging design to campaigns to naming products
• Support other interdepartmental design requests as well as request from franchisees for local marketing initiatives
• Work on any task and help solve problems — be humble and scrappy
• Incorporate changes recommended by franchisees and project owners into final designs
• Review designs for errors before sending to external vendors or internal partners to publish
• Communication with franchisees and project owners regarding revisions, file prep, and timelines.

BASIC & PREFERRED QUALIFICATIONS

• Proven experience (1+ years) as a Graphic Designer or similar role
• Bachelor’s degree in graphic design, Visual Communication or a related field required
• Proven experience with short-form video platforms like TikTok, Instagram Reels, and YouTube Shorts
• Strong skills within Adobe Creative Suite - Proficient in Adobe Illustrator and Photoshop (After Effects, canva, and capcut is a plus)
• Strong portfolio demonstrating a diverse range of design projects, showcasing creativity, technical skills, and an eye for detail
• Experience working with UGC (User-Generated Content) is a plus
• Agency experience (internship or full-time) is a plus
• Familiarity with plant-based and clean beauty markets is a plus
• On set experience preferred via product staging, propping, and extra hands on set.
• Mastery of Microsoft PowerPoint including layouts, animations, templates, and using PowerPoints to tell a coherent story
• Willingness to deliver on quick turnaround requests
• Passion for learning new techniques to continue to push the brand and create innovative designs.
• Strong collaboration and project management skills
• Positive attitude, flexibility, and a willingness to adapt to changing priorities and requirements
• High levels of attention to detail.

PHYSICAL REQUIREMENTS & TRAVEL

• Sedentary work that primarily involves sitting/standing for extended periods
• Ability to use a computer and other office equipment for extended periods
• Travel: Rarely (Less than 10%), locally