Client Lead

Position Summary

We are seeking a highly skilled and dynamic Client Lead to join our media agency team. As the primary point of contact for clients, the Client Lead will be responsible for driving strategic media planning and execution, fostering strong client relationships, and ensuring that business goals and KPIs are consistently met. This role requires a blend of strategic thinking, leadership, and a deep understanding of the media landscape to deliver impactful campaigns that drive results.

Key Responsibilities

1. Client Relationship Management

• Act as the main liaison between the agency and assigned clients.
• Build and maintain strong, trusted relationships with clients at all levels.
• Understand client objectives, challenges, and market dynamics to deliver tailored media strategies.

1. Strategic Media Planning & Execution

• Lead the development of comprehensive media strategies across digital, traditional, and emerging channels.
• Collaborate with internal teams (strategy, creative, data, and media buying) to ensure seamless campaign execution.
• Oversee campaign optimization, measurement, and reporting to ensure continuous improvement and success.

1. Business Development & Growth

• Identify opportunities to expand the agency’s footprint within client accounts.
• Drive client satisfaction and retention while pursuing upselling opportunities.
• Stay informed on industry trends and innovations to proactively recommend new solutions.

1. Team Leadership & Collaboration

• Manage and mentor a team of media planners and account executives.
• Ensure alignment across internal teams to meet deadlines and client expectations.
• Foster a collaborative and innovative work environment.

1. Financial Oversight

• Monitor budgets, ensuring campaigns stay within scope while maximizing ROI.
• Provide accurate forecasting and contribute to revenue growth targets.

Desired Skills & Experience

• Excellent knowledge of the main media tools (eg. AdBox, Kubik, AQX, AGB/Arianna,Addressable TV) and has the experience to manage the executive media processes independently
• A minimum of 5+ years of experience in a media agency are appreciated; proved skills in TV, Radio, Print planning
• Degree or equivalent culture
• Strong knowledge of media planning and buying processes across all channels
• Direct experience with international clients
• Accuracy, precision, attention to details
• Ability to work in team and coordinate a team (leadership)
• Independent and able to work on multiple projects simultaneously
• Proactivity
• Online/offline budget management
• Proficiency in English and Italian in writing and speaking
• Good Knowledge of Excel, Power Point and Word
• Good Knowledge of Media KPIs

About Us

A full-service media agency, UM strives to Futureproof our clients’ businesses through our relentless pursuit of better science, art and outcomes. Founded in 1999, UM is made up of entrepreneurially-minded strategists, planners, researchers, investment experts, decision scientists, account executives, and content and activation specialists—over 4,800 employees across 130 offices in over 100 countries around the world. A part of IPG Mediabrands, UM’s global headquarters are in New York, with six additional US offices in Birmingham, Dallas, Detroit, Los Angeles, Miami, and San Francisco. UM's vision to Futureproof our clients for today, tomorrow, and beyond wouldn’t be possible without our Better People. UM’s culture is an inclusive one, where people belong and are encouraged to bring their full selves to the office, and where personal and professional growth are a priority of every member of the team. UM’s Executive Leadership Team is dedicated to building a culture that permeates every element of the company, from work flexibility to career planning and regular talent reviews, to an active culture club. They proudly uphold the following values: Courage: Our courage to take risks drives our ability to set new industry standards. Curiosity: Our relentless curiosity drives relentless innovation. Commitment: Our commitment to uncovering better opportunities for our clients and our community is at the heart of everything we do. Community: We pride ourselves on fostering a community where everyone can belong while actively giving back to the communities in which we live. Caring: We care about being a diverse agency where everyone feels motivated and supported. Candor: Our candor through open and constructive dialogue ensures better outcomes for our people and our clients. As a company, UM is constantly pushing to improve, under their Better Science, Better Art, Better Outcomes banner, striving to set the bar in the ever-evolving media landscape. Their efforts have yielded a number of new business wins recently including Aetna, American Express, Dyson, Dr Martens, Ponti, Columbia Sportswear, Gallo Wine, Henkel, and Quicken Loans .