Client & Community Relations Manager

Position Summary

The Client & Community Relations Manager is responsible for supporting Busey’s vision, mission, and values by supporting sales growth and executing the strategic charitable goals of the organization. This role involves collaborating with sales leaders, the Brand Experience team, and community stakeholders to develop impactful solutions that enhance both the sales process and the organization’s charitable initiatives. By overseeing a region's efforts, the manager will ensure alignment with corporate goals, optimize sales training materials, and facilitate community partnerships to support philanthropic efforts.

Duties & Responsibilities

Sales Leadership Support:

• Collaborate with sales leadership to assess, develop, optimize, and execute sales training materials.
• Partner with onboarding teams to ensure appropriate training programs are executed for sales representatives, ensuring they have the resources to succeed.
• Consult with line of business leaders to recommend sales and prospecting strategies and initiatives to improve operational efficiency, customer experience and loyalty
• Gather and relay feedback to continuously iterate on the sale strategy

Charitable Strategy & Community Engagement

• Execute Busey’s philanthropic strategy, overseeing sponsorships, budgeting, charity outreach, and event wrap-up within the designated region.
• Orchestrate community and charitable event participation while supporting internal volunteerism through campaigns and communications.
• Collaborate with community leaders to enhance Busey's visibility and presence in supported communities.
• Support and facilitate communications for client appreciation functions, business development efforts, and press releases.
• Benchmark and research emerging social impact initiatives and recommend engagement strategies

Cross-Functional Collaboration:

• Serve as a liaison between sales, brand experience, and product teams to enhance operational efficiency, customer experience, and loyalty.
• Partner with the Event Experience team to align sales strategy goals with charitable event strategies and recognize employee achievements through internal recognition events.
• Ensure the Market President is well-informed about regional trends, events, and initiatives.

Strategic Alignment and Branding:

• Maintain the design and integrity of the corporate brand and culture, acting as a “Busey Brand Ambassador” in all internal and external communications.
• Ensure consistent corporate voice and strategic alignment throughout all First Busey Corporation entities, performing Brand In Action Audits in corporate markets.

Education & Experience

Knowledge of:

• A variety of the organization’s concepts, practices and procedures and manages the initiatives, resources and tools needed to support community partnerships and volunteerism, including charitable efforts, sponsorships and event management, volunteer opportunities, campaigns and communications as well as overall marketing support.
• Strong oral and written communication skills
• Intermediate knowledge of Microsoft Office, Excel and Smartsheet

Ability to:

• Support team efforts as a positive, organized representative of Pillar Relations, managing community relations and supporting market presidents in their development efforts.
• Ensure all marketing and communication programs align with Busey’s corporate brand and culture.
• Remain highly organized, meet competing deadlines, and manage budgets effectively.
• Analyze and solve complex problems utilizing advanced concepts.
• Perform duties under frequent time pressures and present effectively to leadership.

Education and Training:

• Bachelor’s degree in Business Administration, Communications, Marketing or related field is required.
• Requires 5 or more years progressively responsible, multi-faceted sales and marketing experience.

Busey values a diverse and inclusive workplace and strives to recruit, develop and retain individuals with exceptional talent. A team with diverse talent, working together, is essential to Busey’s commitment of delivering service excellence. Busey is an Equal Opportunity Employer including Disability/Vets. Visit Busey.com/Careers to learn more about Busey’s Equal Opportunity Employment.