As a data-driven, strategic marketing agency, we believe our clients become stronger when they leverage the wealth of information consumers provide every day. At Targetbase, we integrate technology, analytics, creative, digital and strategy to create a better consumer experience, which improves consumer engagement and drives a more profitable outcome for clients.
JOB SCOPE & PURPOSE
At Targetbase, the Chief People Officer (CPO) is a critical role on the Enterprise Leadership Team (ELT), who leads the people strategy and initiatives that create a modern, high-performing organization of top talent while promoting excellence and contributing to the overall growth goals and priorities. This role leads the strategic direction of the HR and Talent function(s) and serves as a premiere subject matter expert. They will oversee all aspects of the high-touch people functions talent management, employee relations, talent acquisition, leadership development and succession planning, organizational development and effectiveness, people systems and total rewards.
In this role, you’ll drive strategic thinking, creativity and process across our disciplines that fuels a culture grounded in engagement, innovation, accountability and reward for performance.
MAIN RESPONSIBILITIES
- Develops and directs a strategy that is aligned with business goals and values and is integrated into the programs and activities of the assigned function(s)
- Determines the objectives, policies and plans for the area(s) with the senior most executives to support the strategies and goals of the organization.
- Provides expert level advice and counsel to senior leadership, including the CEO and Management Committee, on the most complex and strategically important matters associated with the function(s) and that have wide-reaching impacts to employees and the organization
- Provide leadership to and help shape all areas of the employee lifecycle from resource assessment and planning through offboarding
- Serves as a trusted advisor to the ELT to assist in decision-making and communication strategy throughout the organization
- Crafts talent strategies specific to the needs of Targetbase that drive actionable programs that retain, develop and integrate employees and teams in order to advance the outcomes and offerings to improve the Company’s competitive positioning for clients and also as a premier talent destination
- Envisions and builds learning and development plans and experiences that drive performance and upskilling
- Is a culture champion who demonstrates and embodies empathy, trust, flexibility and respect, by modelling transparent and clear communication and goals. The culture fuels an irrefutable positive and relationship with both colleagues and clients—thus optimizing employee engagement and service to all stakeholders
- Continues to grow Targetbase’s employer brand and talent acquisition strategy; attracting the best talent globally, who will continue to strengthen the company and its culture
- Drives use of people analytics and metrics
- Leads and drive change management, in partnership with the ELT, that sets expectations and allows for constructive dialogue and recognition of true success
- Stays abreast of industry trends on area of responsibility to recommend or provide advice on specific implications or courses of action. Ensures that the company is in compliance with all applicable laws and regulations
- Specific projects will include but aren’t limited to:
- Robust internship programs and alumni relations with select academic partners
- Peer interview structure
- 30-60-90 Day touchpoints
- Engagement surveys paired with Action Plan follow up
- Recognition/retention/culture building events
- Formal and informal leadership coaching/mentoring
- Cultivating and providing opportunities for rising talent
EDUCATION & EXPERIENCE
- Proven ability to collaborate and influence to achieve outcomes, at all levels, including C-suite
- At least 15 years relevant people leadership experience and 5+ years in a managerial role
- Relevant industry experience within Advertising/Marketing, Technology or Professional Services company highly preferred
- Exceptional written and oral communication skills, including making presentations to senior leadership
- Experience in HR and L&D, leading cross-functional teams, programs, and initiatives
- Advanced degree or relevant certification(s) desired (ex: MBA, PHR, SHRM, etc.)
- In-depth project and program management skills
- Strong quantitative and qualitative analytical skills
POSITION REQUIREMENTS
- Overtime as necessary
- Frequent travel is required
- We work a hybrid schedule.
Candidates must be local to the DFW area and willing to work onsite in our Irving office at minimum M/W/F weekly.
Targetbase is a part of Omnicom Precision Marketing Group (OPMG). OPMG aligns Omnicom’s global digital, data and CRM capabilities to deliver precisely targeted and meaningful customer experiences at scale. Using its universal framework of connected data, connected intelligence and connected experiences, OPMG provides services that include data-driven product / service design, technology strategy and implementation, CRM / loyalty strategy and activation, econometric and attribution modelling, technical and business consulting and digital experience design and development.
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Top Skills
What We Do
Targetbase is a data-driven, strategic communications agency that provides marketing technology, business intelligence, analytics and creative services to its clients. Our agency believes that clients become stronger when they leverage the wealth of information consumers provide online every day.
Targetbase applies its experience in acquiring knowledge and key consumer insights and turn that into relevant data that its creative team can generate brand experiences that consumers want. The agency brings together direct marketing principles, the innovative nature of digital thinking and the intelligence of marketing analytics, all integrated in one agency backed by the Omnicom family.
The DAS Group of Companies, a division of Omnicom Group Inc. (NYSE: OMC), is a global group of marketing services companies. DAS includes over 200 companies in the following marketing disciplines: specialty, PR, healthcare, CRM, events, promotional marketing, branding and research. Operating through a combination of networks and regional organizations, DAS serves international, regional, national and local clients through more than 700 offices in 71 countries.