About EcoEnclose
At EcoEnclose, we are on a mission to transition the world to truly sustainable packaging. As the leader in eco-friendly shipping solutions, we empower forward-thinking businesses to minimize their environmental impact while delivering an exceptional unboxing experience for their customers.
We offer a broad suite of best-in-class recycled, recyclable, and reusable packaging—but our work with brands goes far beyond that. First, we are innovators. From pioneering 100% recycled poly mailers to bringing the world’s first seaweed poly bag to market, we continuously push the boundaries of what sustainable packaging can be. Second, we become deep partners with our brands, helping them find the packaging that best meets their business needs and beautifully showcases their brand, while also driving sustainability forward. Our brands include some of the most mission-driven ecommerce companies out there.
We’re a team of passionate problem-solvers who thrive in a fast-paced, high-growth environment. If you're looking to make an impact—on both the business world and the planet—EcoEnclose is the place to do it.
Position Overview
EcoEnclose is seeking a Chief Marketing & Growth Officer to drive enterprise customer acquisition and new business revenue growth. The CMGO’s primary responsibility is to manage top-funnel marketing and sales strategies that result in high quality discovery meetings with enterprise ecommerce brands.
This executive will be a critical member of the leadership team, and will oversee the digital marketing, events, partnership sales, and business development teams to manage and optimize a seamless, high-performing strategy that attracts and engages enterprise leads, and sets these relationships up for success with the enterprise sales team.
Key Goals for the First 12 Months
- Maintain and strengthen EcoEnclose’s brand and positioning in the market as the innovation and thought leader in sustainable packaging, and the go-to partner to forward thinking companies
- Drive $10 million in new business in first year, and 50% new business revenue growth in each subsequent year
- CGMO’s primary oversight will be top funnel - developing and overseeing the digital marketing, events, partnerships and business development team strategies to collectively bring in 1,000+ discovery meetings with enterprise ICP brands
Key Responsibilities
Enterprise Growth & Lead Generation
- Develop and continuously optimize a comprehensive enterprise top funnel sales strategy focused on high-value lead generation.
- Oversee inbound and outbound demand-generation efforts, working with individual teams to build predictable systems for growth
- Optimize lead capture, nurturing, and conversion processes to drive high meeting volume and revenue impact.
- Leverage data-driven insights to improve the marketing and sales funnel efficiency.
- Ensure that all outbound, inbound, and general marketing initiatives align with the goal of setting up 1,000+ enterprise brand meetings annually.
Leadership & Cross-Functional Management
- Lead and manage four functional areas:
- Digital Marketing Team – This team oversees website, digital marketing, content creation, content marketing, paid advertising, and SEO strategies with the goal of driving inbound lead generation.
- Events Lead - This individual manages and executes EcoEnclose-led in-person and virtual events with the goals of bringing in new enterprise relationships, nurturing existing relationships, and strengthening EcoEnclose’s brand as a sustainability and packaging thought leaders.
- Partnership Sales Lead – This individual drives one-to-many lead generation, with a focus on referral partnerships, strategic partnerships and leveraging EcoEnclose’s professional network
- Business Development Team – This team nurtures newly aware and interested brands to convert them into discovery calls with our sales team.
- Builds and optimizes an ABM system that allows for seamless engagement with enterprise leads across all four of the above functional areas.
- Ensures EcoEnclose is working with the right agencies and software solutions to support PPC, website development, outbound marketing, and more. Supports team members to successfully manage these agencies to deliver strong results.
- Ensures clear performance metrics, division of labor, accountability, and collaboration structures for each team, ensuring alignment with revenue targets.
- Coordinates with Director of Sales to ensure marketing efforts are maximizing bottom funnel conversion rates.
- Foster a culture of innovation, data-driven decision-making, and high performance.
Performance Management & OKRs
- Define and implement Objectives and Key Results (OKRs) to track progress toward goals for discovery meetings and new business revenue.
- Builds a predictable system that allows marketing department to accurately budget for initiatives and forecast results each quarter
- Continuously analyze marketing and sales performance, identifying opportunities for improvement and course correction.
- Provide regular reporting to the executive team on progress toward key milestones
Qualifications
- 10+ years of leadership experience and demonstrated success in B2B marketing, demand generation, and/or revenue-growth.
- Proven track record of executing marketing and sales strategies that drive growth
- Experience managing multi-functional teams (marketing, events, business development) in a high-growth environment.
- Expertise in ABM/ABX, inbound marketing, paid media, content marketing, and CRM automation.
- Data-driven mindset with a proven ability to analyze performance and optimize marketing ROI.
- Exceptional leadership, communication, and strategic execution skills.
Compensation
- $180,000 - $240,000 base salary, up to 50% and more in additional performance bonus compensation.
- Competitive benefits package, including 401K, health, vision, and dental coverage.
- Based in Louisville, CO in a hybrid work environment
This role is designed for an ambitious, results-driven leader who can drive enterprise sales growth through strategic marketing, partnerships, and business development. If you have a proven ability to build high-performance marketing teams and deliver measurable revenue impact, we’d love to hear from you!
To Start Your Application
Email your cover letter and CV to [email protected]. Include the job posting title in the subject line of your email.
Top Skills
What We Do
EcoEnclose is an eco-friendly packaging company that works with many of the most sustainable ecommerce brands on the planet. We develop, manufacture and distribute the most eco-friendly ecommerce shipping supplies in North America. We are passionate about using business to improve our environment.